Hello! This presentation slides is made by my friends and I when we learned about one of our course, English for Knowledge and Informations I in the University. I hope this could be useful for you guys who wants to find the material about. Thank You!

1. Lecturer:
Hery Nuraini, S.Pd.,M.Pd..
ADVERTISEMENT
Group 11:
1. Dinda Pangastuti 1805020036
2. Fara Dina 1805020028
3. Nur Aina Agustin 1805020008
4. Ratna Eli Sutanti 1805020004
3A
English for Knowledge and Information 1
UNIVERSITAS ISLAM SYEKH-YUSUF
TANGERANG

2. DEFINITION
Advertisement is a part of
short functional text that
has a purpose to
persuade and convince
people to buy or use the
product that has been
offered or informed.

3. TYPES
01 Electric : YotuTube, TV, Internet, social media
02 Non electric: Brochure, spanduk, pamflet, magazine

4. Examples

5. PURPOSES
To persuade
someone to buy
or use the
product that has
been offered or
informed.
To announce/
advertise the
product to the
people and public.
To convince
the customers
that your
company’s
product or
service is right
for their needs.

6. GENERIC STRUCTURE
Purpose
Name of the product
User

7. Examples

8. LANGUAGE FEATURES
Using the simple
words
Using the
Interesting
expression
The words should
be persuasive and
directed to the
goals

9. How to
get the
product
The name of
product
An Advertisement Usually Consist
Interesting
design

10. ANY
QUESTIONS?

11. THANK YOU