Digital Manufacturing and The Next Industrial Revolution
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The document discusses how digital manufacturing is driving the third industrial revolution. Key points include: - New 3D printers are lowering costs and enabling same-day production of custom plastic and metal parts. This will allow consumers to get what they want. - 3D scanning technologies can engage more people in the creation process by making it easy to scan objects using smartphones. Over a billion people may have scanning capabilities. - Customization engines allow anyone to customize existing 3D printed product designs in real-time, fueling a transition from e-commerce to "creative commerce". - The future may include 4D printing that allows objects to self-assemble and "digital materials" with properties beyond traditional materials. This revolution will
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Digital Manufacturing and The Next Industrial Revolution
- 1. Redefining Product Creation Digital Manufacturing – The next Industrial Revolution Peter Weijmarshausen Co-Founder & CEO of Shapeways. Twitter @weijmarshausen
- 4. 4 Third Industrial Revolution Digital Manufacturing
- 5. Who 5
- 6. What 6
- 7. Where 7
- 8. When 8
- 9. What is the catalyst to this revolution?
- 11. 11 Globalization • By 2025, 45% of Fortune 500 will be HQ in emerging markets. • Different location, different culture, different preference driving customization.
- 13. What have we learned? Rise of the home printer Limited innovation
- 18. What is happening now? 18
- 19. New printers will give consumers what they want • HP -- Full color plastic something consumers want • Desktop Metal lowering cost for metal • Carbon / Formlabs lowering cost for high detail plastic 10x faster than any other 3D printer Reduces cost by 50% Full color Enables same day turnaround Higher margins & lower end prices More creativity 19
- 20. How do we get more people involved? 20
- 21. 3D Scanning opens up the creation pipeline 21 • Highly engaging crowd-starter • Very easy to understand • Imagine 1 billion people with 3D scanners in their pockets (next gen phones will support this!) • Our tests with scanning at SxSW and the Museum of Art & Design were a huge success – scanned 20,000 people • Both mobile and scanning booth solutions working and rolling out First killer app of 3D printing for consumers 3D scanning at events and museums Super Model Karlie Kloss getting scanned and 3D printed
- 22. CustomMaker enables real-time customization Shapeways’ proprietary real-time customization engine Enables anyone to easily customize existing products Open to all Shapeways designers & shops, using JavaScript Generates 100% printable content Thousands of community-driven custom products on site From e-commerce to creative commerce 22
- 23. What will the future look like? 23
- 26. 4D printing / self assembly 26
Editor's Notes
- First industrial revolution going from manual to steam power Second industrial revolution going to electrical power and the assembly line 3D printing is moving manufacturing from analogue to digital changing all we know about manufacturing today Who is in control changes Where we make it Time to market What we make
- No longer companies but individuals are in charge
- No longer what’s available in stores, but anything you want
- No longer centralized, but everywhere
- Bringing products to markets in days not in months or years
- Urbanization 8 billion people, 5 billion live in cities 1990 10 cities with 10 million inhabitants, 2030 40+ Increased need for resources, reduce waste
- Globalization By 2025 45% of Fortune 500 will be HQ in emerging markets Different location, different culture, different preference driving customization
- Technology disruption Immersive technologies (AR / VR), IoT Every 10 years processing power / $ increases 1000 Driving further digitization
- 3D printing is slow, limited in materials, too expensive. Not much has changed People want immediate, high quality products for reasonable prices Focus on technology, business, not on consumer needs Raise of the Home printer
- We’ve worked tremendously hard to get to this point, and I’ve never been more excited about our business, because what’s coming next is going to change everything. Since the beginning of Shapeways, we always knew that the printers were going to get faster and cheaper, but it’s taken longer than we expected. Price is still one of the biggest barriers for successful products on Shapeways. This past year, HP announced their entrance into the market. Shapeways will be one of the very first customers. I have seen the machine with my own eyes and know what it is capable of, and our community is going to go nuts. It will allow us to offer higher quality, full-color products at much better prices.
- The killer app for consumer 3D printing Better customization tools More and better materials. Full color plastic and ceramic. DMLS for precious metals at consumer product prices
- The killer app for consumer 3D printing Better customization tools More and better materials. Full color plastic and ceramic. DMLS for precious metals at consumer product prices
- 1) Experiencing content will be easier. Think looking into a AR mirror and seeing the new jewelry on you. Looking through your iPad and seeing the new vase in your home. 2) Creating content will become easier as our user interface improves. From mouse+screen to immersive creation 3) As the boundaries between physical and real world fade we will be pulled into the digital world (VR) more (as humans) and as a result we might feel a bigger need to bring things from the digital world into the real world. Think of Augmented and Virtual Reality as making it much easier to create, interact with and customize 3D models. On the demand side, we've been held hostage by interfaces that force you to use a keyboard and mouse to engage. AR/VR transcends that gaps and promises to enable you interact directly with 3D models in a far more natural way. On the supply side, the same advances can help in everything from checking and fixing to allocation and sorting. Pieter has been maintaining relationships with promising folks on this front and may have better stats. (In fact, this year at TechStars, I'm mentoring IrisVR a startup building software for 3D designers (primarily architects and interior designers to start) to design and showcase their designs using VR starting with Oculus.) Talking points: Samsung, HTC and Microsoft are looking into the hollow lens. Magic Leap and Oculus Rift.