Emma Cartmell's slides from the event in Leeds

1. how event
technology supports
assistants
to be more productive and achieve
desirable outcomes
Emma Cartmell
CHS Group

2. Events have changed
• Become more complex: Curate content, connect people,
audience engagement
• People expect information at their fingertips, increasing the
need for cloud based systems
• Event management is a professionalism (not just part of
your role); technology allows you to demonstrate your
professionalism

3. experts use
toolsand so should assistants

4. What should
technology do for you?
• Helps you automate many of your current tasks
• Helps you go paperless
• Helps you collect data/feedback and therefore aids better
decision making
We’ll look at all of this in more detail, but first, what kind of
events do you organise?

5. 1. automation
• automate confirmations and joining instructions
• automate invoices and automatically drop income into
budgets
• automate sending of reports to our boss and other
stakeholders
• automate delegate communications by email and by social
media
• automate the selection of stands / tables / slots on the
programme

6. 2. go paperless
• kill the delegate pack!
• eliminate the bulky exhibitor brochure
• drastically reduce queues at registration
• be more sustainable

7. 3. collect data/Feedback
• Make it open for others to interpret and use
• Helps slot into “big data” used in other tasks or by other
departments
• Makes data truly meaningful
• It becomes a valuable and worthwhile task
• Help you to make decisions (in real time or for future
events)

8. What
technology/software do
you currently use?
(Including Word and Excel!)

9. event / project
management platforms
helping stay on top of complicated
projects, like events

10. • Event Registration (Event Brite, Amiando and Cvent)
• Meeting/Agenda (Agendas.app)
• Marketing/Promotion (Mailchimp, Campaign Monitor, Cvent)
• Advocate Marketing (InGo.me)
• Seating Plans and Floor Plans (Socialtables.com)
• Gaining feedback (Survey Monkey and Mobile Apps)
• Sharing information/Agendas (Mobile Apps/Cvent)
• Tasks/To do lists (Trello.com or GoogleDocs)

11. social tables summary.
www.socialtables.com
• create to scale layouts from small training events to large exhibitions
• it may be that someone has already set up an event in the space you are using
and you can simply copy that layout!
• multiple team members (including your Exec) can check out the floor plan and
they have different levels of interaction (view or amend)
• grant admin rights just for one table - ideal for groups or sponsors so they can
make their own amends to their table
• you can share the layout quickly and easily with your venue, speakers, guests or
exhibitors
• integrates with Eventbrite
• you can easily check people in at your event using the social tables app
• allocate attendees to specific tables and seats
• easy export of attendees for printing place cards or badges
• render the floor plan in 3D!