PSY Assignment 3: Video Report

1. FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3
SOCIAL PSYCHOLOGY
REPORT
(PSYC 0103) ASSIGNMENT 3
MONDAY SLOT: 4.00P.M. – 7.00 P.M.
SUBMISSION DATE: 8 DECEMBER 2014
NEOH JIA WEN 0318228
CHAN PEI SHAN 0318350
ROY YEIK CHIN HIENG 0317726
SHAM ZHEN WEN 0317733
MARCUS CHUA 0318593

2. Acknowledgement
We owe a great many thanks to a great many people who helped and supported
us during this project.
We wish to express our sincere gratitude to our social psychology lecturer, Mr.
Shankar for giving us this assignment that provide us an opportunity to learn more about
social psychology. We sincerely thank Mr. Shankar who guided us sincerely during this
project and favored us with valuable suggestions regarding the social psychology theories
apply.
Besides, the project would not be successful without the support of Taylor’ s
University. They provide us a place which is comfortable and convenience for us to film
our project. We also thank for Taylor’s University for providing us classroom facilities such
as tables, chairs, whiteboard and projector which we really needed in our video shooting.
And finally, we would like to take this opportunity to acknowledge the corporation
of the Taylor’s University student with us during video shooting. Special thanks to those
who allow us to share a same classroom with them when there is no extra classroom for
us.
Once again, we thank to all those who have encourage and helped us in preparing
this project and who extended us much understanding, patience, and support.
FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3

3. Content
TITLE PAGE
INTRODUCTION…………………………… 1
SUMMARY………………………………….. 2
METHOD……………………………………. 4
DISCUSSION………………………………. 7
CONCLUSION……………………………… 10
REFERENCE………………………………. 11
APPENDIX………………………………….. 12
FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3

4. Introduction
According Gordon Willard Allport, an American psychologist, social psychology is
a discipline that uses scientific methods "to understand and explain how the thought,
feeling and behaviour of individuals are influenced by the actual, imagined or implied
presence of other human beings" (1985). Social psychology is all around us, as we to
observe and identify ourselves and the others.
The purpose of this project is to analyze, identify various concept we learnt in social
psychology class and present our understanding of our chosen concept through a video
clip. This project consisted of 3 components, which include a video clip, a report regarding
the video clip and a presentation of the video. We are required to produce a video clip
with a minimum of 5 social psychology concepts apply in the storyline.
Inspired by some local production videos made by the Youtubers such as
DanKhooProductions and JinnyBoyTV, the theme of our video is about the interaction of
the lecturers and the students. The storyline of our video is very much related to our daily
life experience in university life. The psychology concepts and perspective we
incorporated in the video clip are impression management, first impression, non-verbal
cues, confirmation bias and stereotype.
This report record our understanding on the concepts and explanation on how we
incorporate these concepts into our video.
FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3 PG 1

5. Summary of the video clip
Scene 1 - Confirmation Bias Student
Venue: Classroom E6.01
Student approach to the lecturer to ask whether her model is nice or not. However, the
lecturer keep telling her other way to do it. When the lecturer said:” Actually the model is
nice”. She just start to listen to what lecturer say.
Scene 2 - Confirmation Bias Lecturer
Venue: Classroom E6.01
Student queue up to hand in their assignment. The student hand in and get rejected. He
rejected every idea of the student.
Scene 3 - First impression Student
Venue: Classroom E6.01
The student come in the class at the first day. The lecturer is wearing unappealing attire
and looks nerdy. So the student talk behind the lecturer.
Scene 4 - First Impression Lecturer
Venue: Classroom E6.01
The new students come in the class and the lecturer make first impression on the students.
Scene 5 – Non-verbal cues student ( Body language )
Venue: Classroom E6.01
A lecturer is giving new assignment to the student. The student react in different way to
show that they are not happy with the new task given.
Scene 6 – Non-verbal cues lecturer ( facial expression )
Venue: Classroom E6.01
A lecturer is listening to the presentation of student. However she listen to the presenter
with a scowl on her face.
Scene 7 - Impression Management Student ( Ingratiation )
Venue: Classroom E6.01, E6 corridor
FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3 PG 2

6. The lecturer dismiss the class and the student wants to flatter him. He intentionally help
him to pick up his ruler and tie his shoelace. He also wants to treat him a meal.
Scene 8 - Impression Management Lecturer ( Spotlight effect )
Venue: Classroom E6.01
The lecturer get a new iPhone6. He think that his iPhone 6 is noticeable. However, it is
not like what he thinks.
Scene 9 - Stereotype Lecturer
Venue: Classroom E4.15
A lecturer is introducing the new international students. Different country student come in
and introduce themselves. However, the lecturer insult their nationality.
Scene 10 - Stereotype Student ( Sexism )
Venue: Classroom E6.01
Students fight between themselves. The girls insult the guys and vice versa.
FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3 PG 3

7. Method
We get our inspiration from Jinny Boy TV and Jian Hao Tan’s video. They are the famous
video subscriber in Youtube. We present it in a casual close-to-real-lifestyle, reflecting an
incident that might probably happen in ordinary life. The video is filmed in a humor way
to bring everyone who watched the video some joyness. Thus, the video is shoot in a
normal life method.
Apparatus/Material
1. Video shooting
A. Cannon Eos 600D Kit 1 ( EF S18-55 IS II)
- This camera is use to shoot clear high definition videos
B. Camera stand
- To hold camera firmly while video shooting.
2. Props
A. Three iPhones
B. Design models
C. Notebooks, Pencil box, Stationaries
D. Laptops
E. Backpacks
3. Attire
A. The Lecturer
- Dress Checkered Shirt, Polo Shirts
- Chinos, Slacks
B. Lecturer 2
- Casual T-shirt
- Trousers
- Slippers
C. The Students
- Blouse, T-shirt, Cardigans
- Long pants, Shorts
4. Settings
Indoor Classroom at Taylor’s University, Taylor’s University Lakeside Campus
- Traditional Classroom settings
- Quiet environment with sufficient light source
- Equipped with Projector
FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3 PG 4

8. Procedure
No Date Item Description
1 26 November First
meeting
To meet up with all members, briefly understand
the task given and do some research about the
storyline of video
Suggestion 1: 5 types of people buying things
Suggestion 2: 5 types of people interviewing
Suggestion 3: 5 types of student
2 30 November Discussion To discuss about the storyline of video and
determine the suitable theories.
Finalize theme: Lecturers and Students
3 1 December Discussion Finalize the storyline, settings, and concepts.
Delicate the task among group members.
Roy : Edit video
Kayla : Do the presentation slides
Pei Shan: Type out the theories and summary of
video
Marcus : Prepare the apparatus and material and
type the part of that in the report
Sham : Compile the report and do the rest part
of the report
4 2 December First
filming
Meeting cancel. Due to no transportation of two
members.
5 3 December First
filming
Video shooting at E6.01 at 1.00p.m. for four hours.
Do the report for one hour.
Complete 4 scene of video.
Complete 10% of report.
6 4 December Second
filming
Video shooting at E6.01 at 2.00p.m. for four hours.
Do the report for half an hour.
Complete 5 scene of video.
Complete 30% of report.
FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3 PG 5

9. 7 6 December Third
filming
Video shooting at E6 open space at 3.00p.m. for
three hours.
Do the report for two hours.
Complete the last scene.
Complete 90% of report.
8 7 December Online
meeting
Everyone online Skype. Discuss about the
presentation slides. Delicate the slides of
presentation
Confirmation Bias: Roy
First Impression: Pei Shan
Non-verbal cues: Marcys
Impression management: Sham
Stereotype: Kayla
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10. Discussion
In our video, we had incorporated 5 concepts, which some involved a few sub concepts.
The main concepts involved in our videos are Stereotype, Confirmation Bias, Non Verbal
Cues, First Impression, and Impression Management. Because our video is a
comparative attitude and behaviour between lecturers and the students, each party is
involved in one sub concept of the main concept.
Confirmation Bias
The second concept is confirmation bias. It means that one only pays attention to
information that go with their belief and disregard those that doesn’t. Both the scenes in
our video only involved the main concept and did not corporate any sub concepts.
For the first scene shows the lecturer’s confirmation bias. The lecturer (Roy) is checking
the student’s (Marcus) project, but had showed no interest in hearing the student’ s
explanation, as all of them are not disapproved by him.
In the second scene is about a student’s confirmation bias. It also shows a student (Pei
Shan) showing her model to the lecturer (Marcus), where initially the lecturer was not
approving her model, and had kept on criticizing her work, where all she did was sitting
there, doing other stuff and not listening to the lecturer. But then after the lecturer’s long
explanation about disapproving her work, he suddenly said “actually it was quite good”,
and then the student shot up straight and began listening to the lecturer again. But as
soon as the lecturer continued with a “but”, the student began to ignore him again.
First Impression
Our fourth concept is first impression, which means one’s impression towards others upon
meeting the first time. First impression is not deliberate, and happened almost
instantaneously after only 0.1 seconds. They are formed by just watching them purely,
and not by watching their actions. There are a few forms of first impression, like the
primacy and regency effect.
In our first scene we emphasized on the lecturer’s first impression towards the students.
It was in a new class where the lecturer (Kayla) watch her student’s attire and appearance
and formed her impression on them. For example, a good looking student (Marcus) in tidy
attire and prepared with his studying materials came in, and instantly it made the lecturer
FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3 PG 7

11. created an impression that he is good looking and should be a good student. Then
another student (Sham) came in wearing messily and brought nothing to the class,
making the lecturer think that he should be a disapproving student. And lastly coming in
was a student (Pei Shan) who brought a Mac book and 3 IPhones to class, making the
lecturer think that she should be a rich girl.
The primacy effect means the first information you receive about a person has the most
impact on how you will remember them. In our second scene showed students’ first
impression on a new lecturer. A new lecturer (Sham) came into the class and told the
students that he was the new lecturer, but he was wearing a very informal attire like
slippers and tee shirts. While the lecturer was teaching in class, one of the student (Roy)
was sitting, thinking to himself, criticizing the lecturer, like his attire and his attitude. After
the class ended, the lecturer informally dismissed the class, as the other two students
(Kayla and Pei Shan) began saying out loud about how they think the lecturer is not
agreeable, as the first student (Roy) cut in and tell each other about their first impression
of the lecturer.
Non Verbal Cues
The third concept is non-verbal cue, which are the behaviours, gestures and expressions
conveying one’s thought without any words spoken. This concept can be divided into
some sub concepts, like facial expression and body gestures.
The facial expressions in non-verbal cues means that making different kinds of
expression showing how they think upon something or someone. In our first scene shows
a lecturer’s non-verbal cues. A student (Marcus) is doing his presentation, when the
lecturer (Kayla) began making faces throughout the presentation of approving, surprise,
disgust, contempt and so on.
Meanwhile, body gestures are non-verbal cues involving actions and movements to
convey the meaning without words. In our second scene shows the student’s non-verbal
cues. The lecturer (Marcus) came into the class and said that he’s giving the students a
new assignment, where all the students began showing their attitudes through non-verbal
cues, like the first student (Pei Shan) began rumbling her hair in annoyed, the second
(Kayla) who throw her hand up in anger and then lied back on the table to sleep, and
thirdly (Sham) who kept his anger and wanted to flip the table but did not.
FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3 PG 8

12. Impression Management
Our last concept is impression management. It means ways to influence how others think
of someone or something or towards oneself. This process can happen consciously or in
subconscious. This concept has several different scenarios, two of them are the spotlight
effect and ingratiation.
The spotlight effect is when one thinks that everything about themselves is obvious to
others, like their thoughts, behaviour, appearance and more. In our first scene it shows a
lecturer’s spotlight effect. The lecturer (Roy) just bought a new IPhone 6 and thought that
if his students (Sham, Kayla and Pei Shan) saw his new phone, they will be really
impressed and envy of him. But in reality when he entered the classroom and tried to
show off his phone, all the students were not impressed and just treat it as a normal day.
Ingratiation is when one impress another by flattering them. In the second scene shows
a student ingratiating the lecturer. When the student (Roy) saw the lecturer (Marcus)
having several troubles, he did not hesitate to help the lecturer like picking up his pen,
helping him tie his untied shoelace, and treating him to a meal.
Stereotype
Our first concept is stereotype, which means an overly generalized belief about a
particular group of people. It can be of positive or negative connotations. Stereotype can
be distinguished into 3 sub concepts, which is racism, sexism, and ageism.
In the video, the lecturer shows a stereotypical attitude towards the students. There is a
few new international students in the class, and as they were introduced, the lecturer
began insulting them through some stereotypical facts of their nationality, out loud in front
of the class, making the students feel awkward and speechless. For example, the lecturer
assumed that the Singaporean student will be a very egotistical person, and a Korean
student, who without doubt, has done various plastic surgery operations.
On the other hand, sexism is the discrimination towards a certain gender. In our video,
the students had showed sexism. Both different genders had pointed out the negativities
of the other gender, showing that they all had a disagreement towards the opposite
gender. For example, Kayla had stated that all guys are brainless and stupid, Pei Shan
said that all guys are gross, whereas Roy said that girls get angry for nothing, and Sham
said that all girls are dumb.
FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3 PG 9

13. Conclusion
In a nutshell, we are able to recognize and identify the connections among
concepts and perspectives within psychology and with other disciplines. Especially
making of this video, we manage to relate the components we learnt in social psychology
to our real life experiences. Throughout the relentless process of analysis, reflection and
evaluation, we developed from concepts, ideas to implementation of the video clip.
Besides, we learned to present a video in a creative way which we inspired by
Youtubers’ video. We have learned to shoot a video in different perspective. Although
acting is a little bit hard for us, we have tried our best to perform well in the video. At last,
we managed to finish the video in time. We also learned how to edit a video using different
software such as Premiere Pro and I Movie which is the most convenient and easiest way
to edit a video.
In conclusion, this is a good experience for us to learn about social psychology
theories. Besides, understanding more on the concepts, we make a lot of fun in video
shooting.
FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3 PG 10

14. Reference
1. Kendra Cherry. (N/D). What is Social Psychology? Retrieved form about.com
website:
http://psychology.about.com/od/socialpsychology/f/socialpsych.htmhttp://psychology.ab
out.com/od/socialpsychology/f/socialpsych.htm
2. Saul McLeod. (2008). Stereotypes. Retrieved from Simply Psychology website:
http://www.simplypsychology.org/katz-braly.html
3. Jade Mazarin. (N/D). Impression Management in Sociology: Theory, Definition &
Examples. Retrieved from Education Portal website: http://education-portal.
com/academy/lesson/impression-management-in-sociology-theory-definition-examples.
html#lesson
4. Jeanne Segal, Ph.D., Melinda Smith, M.A., Greg Boose, and Jaelline Jaffe, Ph.D .
(2014). Non Verbal Communication. Retrieved from:
http://www.helpguide.org/articles/relationships/nonverbal-communication.htm
5. Kendra Cherry. (N/D). What is Confirmation Bias? Retrieved from about.com website:
http://psychology.about.com/od/cognitivepsychology/fl/What-Is-a-Confirmation-Bias.htm
FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3 PG 11

15. Appendix
SCRIPT
Scene 1 - Confirmation Bias Student
*Student approach to the lecturer to ask whether her model is nice or not. However, the
lecturer keep telling her other way to do it. When the lecturer said:” Actually the model is
nice”. She just start to listen to what lecturer say.*
Lecturer : Next up
Student : Sir, this is my model.
Lecturer : Why so many triangles? Can you lessen the triangles? Your lines should
straighten a little bit. Please use ruler. And please use scissors to cut your
model.
*Student show the impatient face to the lecturer*
Lecturer : This looks like plant cell.
*Student is playing her phone
Lecturer : This model, if you can change the design elements and put some color
then it will be nicer.
*Student playing with her hair*
Lecturer : Actually… This model not bad, very nice!
*Student show happy face and have the intend to listen to the lecturer*
Lecturer : But…
*Student become impatient again as she got rejected*
Scene 2 - Confirmation Bias Lecturer
Student queue up to hand in their assignment. The student hand in and get rejected. He
rejected every idea of the student.
Lecturer : Next one, Marcus. Show me your work.
*Student sit down and show his work*
Lecturer : Stop! No! No! No!
FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3 PG 12

16. Student : Sir! You never listen also!
Lecturer : No no no no no!
Scene 3 - First impression Student
*The student come in the class at the first day. The lecturer is wearing unappealing
attire and looks nerdy. So the student talk behind the lecturer*
Lecturer : Hi class! I am your new lecturer
*The student start judging this new lecturer*
Lecturer : Okay! Class dismiss! Bye!
*Student start judging him after he go out*
Student A : Eh, you see the lecturer just now, wear slippers.
Student B : I agree. The first time I see him, I think he is useless. Our semester going
to die. We cannot rely on him.
Scene 4 - First Impression Lecturer
*The new students come in the class and the lecturer make first impression on the
students*
Student A : Sorry I’m late
Lecturer : This student not bad, quite handsome.
Student B : Sorry I’m late
Lecturer : This student so lazy, never bring anything
Student C : Sorry I’m late
Lecturer : This student so rich, bring 3 iPhone
Scene 5 – Non-verbal cues student ( Body language )
*A lecturer is giving new assignment to the student. The student react in different way to
show that they are not happy with the new task given*
Lecturer : Hi class! Congratulations for submitting the assignment just now. Now I
am going to give you a new assignment.
FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3 PG 13

17. *Student A mess up her hair to show she is angry
*Student B straight lie on the table
*Student C wants to flip the table
Scene 6 – Non-verbal cues lecturer ( facial expression )
*A lecturer is listening to the presentation of student. However she listen to the
presenter with a scowl on her face*
Lecturer : Marcus, it is your turn to present.
Student : Hi, today I’m going to present
*Lecturer do a lot of facial expression during his presentation*
Scene 7 - Impression Management Lecturer ( Spotlight effect )
*The lecturer get a new iPhone6. He think that his iPhone 6 is noticeable. However, it is
not like what he thinks*
Lecturer : Today I got a new iPhone6. I believed the students will envy me!
*Lecturer go in the class and greet the student*
Lecturer : Good morning class!
*Student continue talking*
Lecturer : Good morning class!
*Student continue talking*
Lecturer : Hi class!
*Student look at the lecturer for a second and continue talking*
Lecturer : I just get my new iPhone6! Very nice!
*Student continue talking*
Lecturer : Eh class, who use iPhone6? Why cannot connect wifi?
*Student did not show interest in his phone*
Lecturer : It’s iPhone 6. Why nobody cares?
FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3 PG 14

18. Scene 8 - Impression Management Student ( Ingratiation )
*The lecturer dismiss the class and the student wants to flatter him. He intentionally help
him to pick up his ruler and tie his shoelace. He also wants to treat him a meal*
*Lecturer drop his ruler when he wants to leave the class*
Student : Mr.Chua, Mr.Chua! You drop your ruler!
*Student help Mr Chua to pick up his ruler*
Lecturer : Thankyou! Thankyou!
Student : Mr Chua, Mr.Chua! There is dust on your shirt!
*Student help the lecturer to clear the dust*
Lecturer : Thankyou! Thankyou!
Student : Mr. Chua, Mr. Chua! Your shoelace drop already!
*Student help lecturer to tie his shoelace*
Lecturer : Thank you! Thank you!
Scene 9 - Stereotype Student ( Sexism )
*Students fight between themselves. The girls insult the guys and vice versa*
Student A : All guys are brainless! They don’t know how to think!
Student B : All women should stay at the kitchen!
Student C : All girls are dumb!
Student D : All guys are dirty!
Student E : Guys are gross!
Student F : Girls always get angry for nothing! Especially their period.
Student G : Cannot la! I rather be gay!
Scene 10 - Stereotype Lecturer
*A lecturer is introducing the new international students. Different country student come
in and introduce themselves. However, the lecturer insult their nationality*
Lecturer : Hi class, this is the new student. Please introduce yourselves.
FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3 PG 15

19. Student A : Hi, I am from Singapore.
Lecturer : Singapore? I heard that Singaporean are all Chinese. Very Kia Su
( Scare to lose)
Student B : Sawadikap!
Lecturer : Where are you from?
Student B : I am from Thailand.
Lecturer : Thailand? I heard that all the girls in Thailand are guys! Are you boy or
girl?
Student C : Hi! My name is Sham. Nice to meet you guys.
Lecturer : Where are you from?
Student C : China.
Lecturer : China? I heard that China eat everything! Eat rats and dogs also.
Student D : Annyeonghaseyo! I am Kayla from Korea.
Lecturer : Korea? I heard that all girls in Korea do plastic surgery. You also do is it?
-THE END-YOUTUBE
LINK
https://www.youtube.com/watch?v=WBD6VJ12pBw
FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3 PG 16

20. Appendix
Diagram1.1&1.2: From left, Sham is researching the concepts to apply in the video;
Marcus and Roy are discussing the music for video; Kayla is writing down the script.
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21. Appendix
Diagram 1.3: A close up of Kayla writing the script
Diagram 1.4: Roy and Marcus are editing the video
FNBE 02/14 SOCIAL PSYCHOLOGY ASSIGNMENT 3 PG 18