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As a marketer, we are well versed with the concept of Search Engine Optimization (SEO) and how it works. Just a retouch on SEO, search engines like Google, etc., suddenly does not decide to push your content on the top or first page.
SEO is the key element here. It is an organic way to boost your content on the first page or top result of search engines. However, SEO 2018 seems like a gatecrasher for a news of content creation and result searches. We have highlighted a few SEO trends which are buzzing in 2018 and live long in 2019 as well!
Check the presentation to know more about:
1. Good old trends For SEO 2018
2. Backlinks
3. Guest Blogs
4. Smart Magnet Method
5. Multiple contents on multiple platforms
6. Voice Search
6. 1. Good Old Trends For
SEO 2018
The basics of SEO never run out of stock
Setting your keywords, meta tags,
descriptions, images leads to high
search engine ranks
7. run through the below presentation now to know the essential basics of SEO
Quickly
Click here
8. 2. Backlinks
Backlinks work the same way for content as S4S on social media
Backlinks are mentions of other
bloggers/ influencers in your blog
It automatically builds brand
credibility for your content
Backlinks are a big hit in SEO 2018, use this trend to get traffic to your blog
Key Abbreviations
• S4S – Share for Share
• L4L – Like for Like
• C4C- Comment for
Comment
9. 3. Guest Blogs
A blogger/ influencer writes for your blog to give specific information to your audience
It works best if the guest
bloggers / your blog has high
10. 4. Smart Magnet Method
Identify the most used ad keywords & use them in your content
Here’s what you do if you are write a payment blog
Go into incognito mode
Type your intended search. Eg: best payment gateway
All the top searches will have 2 letters: AD
See these ads & pick keywords. Eg: payment gateway India
Use the keyword & make it strong to rank high
11. 5. Multiple Content On Multiple Platforms
Multiple content connotes,
repurposing content &
distributing across channels
Create a long-form content
& break into small verticals
for better results & views
Presentations
12. 6. Voice
Search
Population uses Siri
37%
Population uses Amazon’s
Alexa
19%
Population
uses
Microsoft’s
Cortana
23%
Coat your content with what
people might voice search than
write search
13. Latest SEO tools
for detailed
content
analysis
for clean email
listing &
subscriber forms
for accurate
keyword
volumes
for crisp SEO
content
recommendations
14. So use these simple tips & climb the success ladder! We wish
you all the best!
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