SlideShare a Scribd company logo
1 of 12
We know all content ‘likes’ of torrent users
about opportunities technology Why to use? usecase How to use? induction 
Oppty tracks all content 
preferences of the greatest p2p 
network – bittorrent users. 
Our data helps content owners and distributors to sell more of 
digital content. We assist to acquire new audience up to it’s 
content behavior and create targeted offers for existing ones.
about opportunities technology Why to use? usecase How to use? induction 
Our global oppties: 
22 000 000 
Of indexed 
torrent publications 
9 000 
Of new indexed 
torrent publications 
100 000 000 
Unique daily users 
traced 
400 000 000 
Unique daily downloads 
traced
about opportunities technology Why to use? usecase How to use? induction 
Our oppties in russia: 
30-day dynamics 
23 000 000 
Unique daily users 
traced 
100 000 000 
Unique daily downloads 
traced
about opportunities technology Why to use? usecase How to use? induction 
Oppty collects the information from the direct 
connections to each bittorrent user worldwide 
Thus we get daily log of about 10 billions of entries, that contains the following: 
IP-address port timestamp Info-hash 
Unique content ID 
And a number of additional service parameters.
about opportunities technology Why to use? usecase How to use? induction 
Why to use Oppty’s data? 
Auduence acquisition 
Target your message directly on the very title consumer 
or it’s competitives. 
Raise the convert 
Enrich the onboard recommendation engine of your content marketplace 
for personal offerings for existing users.
about opportunities technology Why to use? usecase How to use? induction 
ABBYY /ˈʌbɪ/ is an international software company that provides optical 
character recognition, document capture and language software for both PC 
and mobile devices. 
ABBYY is planning to launch a new product. 
For it’s promotion company uses a variety of channels, including targeted online advertising. ABBYY 
wants to reach all those potential users who are already interested in the product and familiar with the 
brand and its features. 
OPPTY, gives the company an opportunity to get targeted on this audience. The fact that these people 
have downloaded and used ABBYY, proves that they have needs that ABBYY closes with this product.
about opportunities technology Why to use? usecase How to use? induction 
check the trends and the audience of the title you wish on our site 
for the marketing decisions 
try 
1 
How does it work?
about opportunities technology Why to use? usecase How to use? induction 
How does it work? 
OPPTY syncronizes it’s database with the database of your 
partner ad network in real time. 2 
After the matching is done the targeting of content-based offers 
becomes real on each user.
about opportunities technology Why to use? usecase How to use? induction 
If you’re willing to make unique offerings on your actual users 
On the main page of your marketplace, Oppty will match it’s data 
with yours. 
3 
How does it work?
about opportunities technology Why to use? usecase How to use? induction 
We are ready to target your offer on those who had 
definitely shown ther interest to your product, title or 
brand. 
Supply us with the contacts of your ad network or ad 
agency so that we could implement our data for your 
marketing objectives.
www.useoppty.com 
Dima@useoppty.com / +7 922 333-19-30 
Andy@useoppty.com / +7 922 333-19-10

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Oppty for targeting

  • 1. We know all content ‘likes’ of torrent users
  • 2. about opportunities technology Why to use? usecase How to use? induction Oppty tracks all content preferences of the greatest p2p network – bittorrent users. Our data helps content owners and distributors to sell more of digital content. We assist to acquire new audience up to it’s content behavior and create targeted offers for existing ones.
  • 3. about opportunities technology Why to use? usecase How to use? induction Our global oppties: 22 000 000 Of indexed torrent publications 9 000 Of new indexed torrent publications 100 000 000 Unique daily users traced 400 000 000 Unique daily downloads traced
  • 4. about opportunities technology Why to use? usecase How to use? induction Our oppties in russia: 30-day dynamics 23 000 000 Unique daily users traced 100 000 000 Unique daily downloads traced
  • 5. about opportunities technology Why to use? usecase How to use? induction Oppty collects the information from the direct connections to each bittorrent user worldwide Thus we get daily log of about 10 billions of entries, that contains the following: IP-address port timestamp Info-hash Unique content ID And a number of additional service parameters.
  • 6. about opportunities technology Why to use? usecase How to use? induction Why to use Oppty’s data? Auduence acquisition Target your message directly on the very title consumer or it’s competitives. Raise the convert Enrich the onboard recommendation engine of your content marketplace for personal offerings for existing users.
  • 7. about opportunities technology Why to use? usecase How to use? induction ABBYY /ˈʌbɪ/ is an international software company that provides optical character recognition, document capture and language software for both PC and mobile devices. ABBYY is planning to launch a new product. For it’s promotion company uses a variety of channels, including targeted online advertising. ABBYY wants to reach all those potential users who are already interested in the product and familiar with the brand and its features. OPPTY, gives the company an opportunity to get targeted on this audience. The fact that these people have downloaded and used ABBYY, proves that they have needs that ABBYY closes with this product.
  • 8. about opportunities technology Why to use? usecase How to use? induction check the trends and the audience of the title you wish on our site for the marketing decisions try 1 How does it work?
  • 9. about opportunities technology Why to use? usecase How to use? induction How does it work? OPPTY syncronizes it’s database with the database of your partner ad network in real time. 2 After the matching is done the targeting of content-based offers becomes real on each user.
  • 10. about opportunities technology Why to use? usecase How to use? induction If you’re willing to make unique offerings on your actual users On the main page of your marketplace, Oppty will match it’s data with yours. 3 How does it work?
  • 11. about opportunities technology Why to use? usecase How to use? induction We are ready to target your offer on those who had definitely shown ther interest to your product, title or brand. Supply us with the contacts of your ad network or ad agency so that we could implement our data for your marketing objectives.
  • 12. www.useoppty.com Dima@useoppty.com / +7 922 333-19-30 Andy@useoppty.com / +7 922 333-19-10