Contents Page Analysis

1. The contentwith inthe magazine issplitupintoseparate
sectionsonthe contentspage thiswill make ita lot
simplerforthe readertosee what isinthe magazine and
assesswhatarticlestheymayhave an interestInreading.
Thiswas achievedbyusingsubheadingsinwhiteona
blackstripas a backgroundto make the title standout
more.
People maysee somethingthatwaswithinthe magazine
advertisedonthe cover,andthiscouldbe the reasonthe
boughtthe magazine.Nexttothe sectionsonthe contents
it hasan arrow pointingtosome of them,thisarrow says
“on the cover” thiswill enablepeople whoboughtthe
magazine purelyforwhatwasadvertisedonthe coverto
findthe sectionwithinthe magazinequickly.Theycan
lookdownthe side of the page andread the titleswiththe
arrows nexttothem,that waytheycan eliminate sections
of the magazine theyare notinterestedinimmediately.
Theyhave usedthe advertisementbox atthe bottomof
the page topromote an NME subscription.Nmehave
chosento make thisa stand outpointon the page as of
course theywantto grab the reader’sattentionand
informthemaboutthe subscriptionasthismaymake
them,more money.Theyhave usedablackbox withbold
yellowfont.Thisisthe onlyyellowonthe page which
make sitstand outevenmore,andthe fact itis againsta
blackBackgroundhighlightsthisfurther.
One of the mainfeatureswithinthe magazineisthe ‘gigguide’informing
people aboutupcominglivemusicevents.Thisissomethingthatpeoplemay
be interestedinsotheyhave chosentopromote itcolouredinwhite ona
redbackground.The onlyotherred on the page isin the masthead,andthe
use of redisa traitto a lotof nme magazines,thisiskeepingupwiththe
brand identityaswell as makingthisgigguide feature stand outonthe page.
All the titlesonthispage (the main one andthe subtitles) are
all inthe same font,thisisa common theme throughoutthe
magazine asall titlesorimportanttextstaysin the same NME
text,helpingtomaintainthe NMEbrandidentity. The use of
the NME logoat the top of the page isalso usedthroughout
the magazine,thisagainisto maintainbrandidentity.
The page includesonlyone image.A large
image inthe centre of the page,thishelps
draw attentiontothe image andputs the
readersfocuson the artistfeaturing.This
may intrigue themandencourage themto
readthe article aboutthe artist.
The arctic monkeysare a band
witha lotof fans,NME know
that a lot of theiraudience are
interestedinthem.Thiswas
whytheyhave printedtheir
name on the frontcover.But
not onlyhave thatthey
printedthe name ina larger
bolderfonttothe textaround
it sothat it standsout even
more and grabs the reader’s
attention.
The main image on
the page isof a live
musicperformance
(a gig).Thisis
importantbecause it
isone of the core
brand valuesfor
NME, to encourage
and reviewgigs/live
performances
NME is musicmagazine forthe genre of indie rock
music,the misenscene featuringwithinthe
image onthispage isof an artistswithlonghair
and a guitar.Both these featuresare typical of an
artistsassociatedwiththisgenre,therefore this
maintainsbrandidentityasthe theme of indie
rock isevidentthroughoutthe magazine.
The layoutof thispage isvery structured,this
makesthe page simple toreadwhichisa feature
that will please the targetaudience of men.
The image on the page is slightlyoff
centre to the left-handside of the page,
thismeansthe viewerseye will be
drawnto thisdue to the rule of thirds.

2. Thisis a contentspage froman issue of Q magazine.
It isslightlydifferenttothe contentspagesproduced
by NME so analysingitwill give me abitof variety.
The contentspage fitsthe typical conventionsof aQ
magazine,redisalwaysthe dominantcolourwithin
these magazinesandthere isnochange withthis
page.The bannerat the top iscolouredred,the
titlesdownthe side andunderlinesinred,andthe t-
shirtof the artistwho isa memberof the Foo
Fightersisalsored.Keepingthe everpresenttheme
of redhelpsfitQ’sbrandidentity.
Thisissue of Q was a specificreleasefocusingonthe
Foo Fighters,the fontcovercontainedanimage of
the leadsingerandthere isa large sectionof the
magazine dedicatedtothem. Thistheme is
maintainedonthe contentspage aswell,the lead
singeristhe mainfocusof the age and a large image
of himisarrangedin the middle of the page with
textto the side of him.As a readeropensthe
magazine thisimage will catchtheireye straight
away,therefore remindingthemthe foofighters
feature withinthe magazine,thiscouldencourage
the readerto read the article.
An image of the magazinesfrontcoverat the top
of the contentspage justto drawfurtheremphasis
on the fact that thisparticularmagazine hasa
focuson the Foo Fighters,thiswillinterestthe
viewerencouragingthemtoturnto the article.
Downthe side of the page isa listof featuringarticles,
includingthe page numberinwhichtheyare onand a short
descriptionunderneath.Thislistissplitupbythickboldred
linesthatrun betweeneachtopicbetweenthe listedfeatures.
Thisdoestwo things,itmakesita lot easierforthe readerto
readthe listas itis all splitupand clearer.Italsohelps
maintainthe Q brandidentityasitis anotherpointinwhich
the colourred isfeaturedonthispage.
Picturesof variousotherartists/bandsalsofeature onthe page,
suggestingthatthere isdiversitywithinthe magazine regarding
the bandsthe bands/artiststheyfocuson.Howeverthisone
mainlyfocusedonthe footfighter,bythere isotheroptionsof
topicsto readif someone maynotbe interestedinthe foo
fighters,thisisall evidentonthispage.
The iconographyof the electricguitarthat the artistshas over
hisshoulderhasconnotationsof rockmusic,whichisthe genre
of musicinwhichthe Foo Fightersworkin.He isalsowearinga
plainredt-shirtwhichsupportsthe coloursscheme of onthe
page,or red blackand white.Italsohelpsupholdthe Qbrand
identityasthe colourredis usedintheirlogo.
The layouton the page is a verystructuresand uniformed
layout.Ithas a listof sell linesdownone side andimages
aroundthe outside of the of the mainimage,thisenables
the readerto see whatwill be featuringwithinthe magazine
easilywithouthavingtoreadlarge blocksof text.
The artist isnot lookingatthe camera (mode of address).The image isalsotakenfroma lowerangle
lookingslightlyupathim,thisgiveshima sense of powerandthe fact he isn’tmakinglookingatthe
camera as if he doesn’tcare,reflectshisarrogance,somethingoftenassociatedwiththe rock/indie
rock culture.

3. The colour scheme withinthe page isthe colourscheme
that isrecreated throughoutthe restof the magazine.
Red, white andblackall contrastingcoloursso thatthe
textstandsout againstthe backgroundandis easily
readable forthe reader. The consistentuse of these
colourshelpsmaintainthe brandidentityof the magazine
as these coloursbecome associatedwiththe brandQ.
The box downthe left handside featuringtopictitlesissplitup
half way.The red,white andblacktheme isditchedandthe
words‘oasisspecial’are used.Thiswill be due tothe factthat
nme knowa lot of theirreaderswill be interestedinOasisand
puttingtheirname ina separate box andusinga different
colourmake it standout evenmore. Also, the use of the
colourgoldwhichisoftenseenasa luxury/royalcolour
supportsthe fact that oasisare such influential artistswithin
thisgenre andare seenas legends.Theyneedtobe actively
distinguishedfromeveryone else,therefore everyone else is
listeddownthe side inthe colourblack,however,oasishave
theirownbox and the onlygoldon the whole page isusedfor
the fontof theirbandname and the page numberstheir
contentfeatureson.
The main image of the page is a photoof
popularindie rockband,The Courteeners.It’sa
large image andis the mainfocal pointof the
page, whena viewerturnsontothe page itwill
be the firstthingonthe page theysee,there isa
white box overthe bottom lefthandside of the
image that stateswhatpage contentinvolving
the Courteenersison.Thismeansthatthe
viewerswill be made aware of whatpage to turn
to straightawayif theyare justlookingfor
contenton the Courteener.
Titlesforeachtopic that feature withinthe magazine are
listeddownthe side.Blackisthe colourusedforthe text
whichmakesitstand outdue to the factit ison a white
background.The page numberthat thistopicfeatures on
iswrittennexttothe title of the topic.It is writteninbold
rednumbers,thisalsocontrastswiththe backgroundand
the rest of the textmakingit standout andeasyfor the
readerto see whatnumberiswithwhattitle.
The headingsdownthe side are usedtoclearlyshowthe readerwhatexactlyisinthisparticular
issue of the magazine.The white textof ‘everymonth’againstaredbackgroundis one of the
standout featuresof the page and isusedto ensure thatthe readeris aware of what theycan
expectfromeveryissue of the magazine.Thiswill helptointerestnewreadersintobuyingthe
magazine againas theymaysee a feature theylike andlearnthatthiswill be aregularfeature.
Q is well knownfortheirreviewsof notonlyupandcoming
artistsbut alsoof exactinglybigartists.The reviewswithin
the magazine maybe the prime reasonthatsome people
buythe magazine.There isalarge box at the bottomof the
page titled‘QReviews’, thisenablesthe viewerswhoare
buyingthe magazine specificallyforthe reviewstoknow
where toturn to straightaway.The reviewsare all listenas
well,withapage numbernexttothemand a caption
underneathaboutthe reviews,thiswill enavle the reaerto
gainan understandingonotonlywhothe reviewisof but
alsoof whatthe reviewisgoingtobe like,therfre theycan
readthrough the whole box adecide whichonestheywant
to readwithouthavingtoturn to everypage andhave a
wuiclookat each reviewfirst.Thismakesthe magazine
easiertoread forthe readerandwill ensure thattheyenjoy
reaingthe magazine more.Thiswill meanthatthe chnaces
of thembuyingthe magazine againare increasedasthey
have enjyedwhattheyhave read.