1. AS Media Studies Evaluation Music
Magazine
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2. Q1. In what ways does your media product use, develop or challenge forms and conventions of real
media products?
RapUp - Rap Magazine
Indie – Alternative Magazine
• Masthead- These are used by
print media to assert the
ownership and characterize
the themes of a magazine,
leaflet or news paper. Similar
to the Rapup masthead I had
made sure my masthead was
bold and in contrast to other
text on the page to draw the
readers attention to it
• Strapline- Theses are usually
underneath the Masthead
and they, help give readers an
insight to what is covered in
the issue, I had place my
strap line in mirror to my Left
Third, this makes the readers
aware that both the Strapline
and Left Third give mutually
important insights
• Left Third- these are normally placed
to the left of the cover and contain
insight to the issues main exclusive
stories. Unlike normal magazine I
had split my Left Third into three
parts and had placed them in the
far from each other, this allows the
reader to further explore the cover
instead of just steering in one area.
• Cover image- The cover image is
the main attraction of the
whole entire magazine, so
they usually insist of an
image of an exclusive
photoshoot done my their
cover star to draw their
audience in to purchase the
magazine.

3. Q1. In what ways does your media product use, develop or challenge forms and conventions of real
media products?
RapUp - Rap Magazine
Indie – Alternative Magazine
• Coverline- These are similar to
strap lines and left thirds they
all the essential articles or
features are featured in the
coverlines, this is crucial
when making a sell to the
audience, I decided to feature
all the stars that will be
appearing in my magazine,
similar to the Rapup
magazine to the left. I believe
that this will be more effective
because it allows the
audience to see if their
favourite artist has been
featured in the issue even
before they begin reading the
• Puffs- Puffs are shapes that
issue.
appear on a magazine front
cover, which usually consist of
words or short sentences that
reinforce the price of the
issue or informs readers of
prices or competitions
available through the
magazine. I had included on
small puff in my magazine, in
contrast to normal puffs my
puff is small and it is not
coloured in contrast to other
colours on the page, this was
because I wanted to make my
magazine look sophisticated
and I did not want a puff to

4. Q1. In what ways does your media product use, develop or challenge forms and conventions of real
media products?
RapUp - French Magazine
Indie – Alternative Magazine
• Barcode – Barcodes are
important because they
represent the retailers, and in
my case they also add a
professional use, I had placed
my barcode in an
unconventional place
because I wanted to use it as
a way to represent the
alternative tone of my
magazine.
• Pricing /date- these are used to
show what time period that
the information inside the
magazine has come from, it is
also useful for setting the
tone of the magazine
especially fashion magazine (
so in winter they feature
cloths from a winter collection
and in summer they feature
cloths from a summer
collection).

5. Q1. In what ways does your media product use, develop or challenge forms and conventions of real
media products?
Dazed & Confused - Alternative Magazine
Indie – Alternative Magazine
• Coverstars- The coverstars of
Alternative rap magazine are
usually seen and
photographed carry out
risqué and inappropriate
actions, for example Azealia
Banks ( my star image) is
photographed to me blowing
up a condom like a balloon
for the cover page of dazed
and confused magazine, I
had planned to do this for my
cover page, I had
photographed my female
model to be carry a packet of
cigarettes but could not
feature this in my magazine
because of copy right issues, I
had also photographed my
male model to be throwing up
his middle camera to the
camera.

6. Q1. In what ways does your media product use, develop or challenge forms and conventions of real
media products?
NME- Alternative Magazine
Indie – Alternative Magazine
• Font- The font used in the title of
the content page and the
masthead are the same, this
shows a continuity in the
magazine and also gives
insight that this that the
repetition of fonts will me key
within the magazine. I had
used the same font for my
masthead but a different font
for my content tittle because I
wanted to set it apart from
the masthead.
• Columns- each column in the
content page holds
information on the different
sections of the magazine.e,g
“Features” or “New”, is allows
the reader to quickly navigate
through the magazine when
looking for the article they will
mostly be interested in.
• Subscription Box- subscriptions
boxes are boxes usually
based at the bottom of a
magazine that holds
information on how to can
monthly or weekly subscribe
to the magazine, theses allow
the readers to make a
decision on whether it will be
more worth it to purchase the
magazine every time

7. Q1. In what ways does your media product use, develop or challenge forms and conventions of real
media products?
Mojo- Alternative Magazine
Indie – Alternative Magazine
• Main Image- Some magazines
such as Mojo submerge an
image into their content page,
this image usually acts as a
background but sometimes
some interaction is shown
between the image and the
text around it. I had done this
with one of my models, this
draws pulls attention to the
artist portrayed in the
submerged image instead of
the artist in the other
image(s), I had done this
because in my research I
wanted my magazine to be a
uni-sex magazine and since
the coverstar of my magazine
was a female I had decided to
make the main star of my
contents page a male to even
out the gender field.
• Pull out quotes- Pull out quotes are usually featured in content pages with the main image submerged to
the background, theses are used to show the relevance of the image and also acts as a caption for the
image by giving extra details and information about what is featured in the main image. In my content
page I had featured two pull out quotes, each of the images have one, theses pull outs give my readers
insight onto what the artist might say in their featured articles.

8. Q1. In what ways does your media product use, develop or challenge forms and conventions of real
media products?
• Font- The use of different fonts, different font sizes and font spacing are
very common in article title, this is because it makes it makes the
reader more engaged to the text due to the juxtaposition of the words,
it also draws the readers attention in and makes the reader want to
read the article. I had done this to my double page spread because I
wanted to explore with which fonts not only worked good together but
also worked good when put into comparison with my coverstar and her
style.
• Pull out quotes- Much like in the content page, pull out quotes are used to
give the reader insight in the article through quotes given my the artist
that is featured perhaps from an interview, I had feature two different
types of pull out quotes.
• Drop Caps Drop caps are very common in magazine articles and
newspapers, drops not only look fancy on pages but they are also
used as a way to indicate to readers that a paragraph has ended and a
new paragraph has began, I had featured tow drop caps in my double
page spread because of this same reason.

9. Q1. In what ways does your media product use, develop or challenge forms and conventions of real
media products?
• Photograph and Article credits Most double page spreads feature
photographs and article credits, in the corners of the pages, theses
credits are used to give credit to photographers and writers, so that if
readers are interested in the photography or written style of the article
they can look up the editor and photographers works.

10. Q1. In what ways does your media product use, develop or challenge forms and conventions of real
media products?
Overall I do not think my product at all challenges the forms and
conventions of real media products but rather mirrors it whilst having
minor difference to media convention that are linked in with the music
genre it self. I was able to follow conventions such as coverlines and
page numbers which I had picked up whilst researching before I
created my magazines, the only time where I challenge theses
conventions and do not follow them during the course of creating my
product was when it came to implementing my barcode into the
coverpage, I wanted my coverpage to follow regular conventions but
still have some “spunk” in it that will set it apart from other magazine
thereby highlighting its alternativeness. I believe that my product
appeals to my demographic because I had used the terminology of my
demographic in my product, for example in my double spread I had
written the word radical in capital letters, I believe that this will draw
my target audience into wanting to read more issues of this magazine
because they believe that it can relate to them such as it had used
their slang.
I had also followed the conventions of adult aimed and sophisticated
magazines such as Vogue and Jalouse, I did this by using simple and
neutral colours like white and grey instead of using colours such as
pink or bright red which could connote that the magazine is made for
matured teen instead of preteens which would be the demographics of
magazines which pink or bright red as the main body colour. I had also
followed the conventions set by magazines such as Vogue by my use of
typography, by using the fonts that look perfect together whether sans
serif or serif I was able to add class into the look of my magazine
which an interesting dynamic into the tone of my magazine because
although my magazine is of an alternative scene so it would be
expected for the conventions of my magazine to be very alternative
and disorganized but that was in contrast to the sophisticated tone I
had planned for my magazine.