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Short Presentation Understanding Printing


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This is one topic covered in a seminar I do on understanding printing. To see the full version contact me at

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Short Presentation Understanding Printing

  1. 1. Why do we have problems with sending files to the printer all the time?<br />Understanding Printing<br />
  2. 2. Graphic design is based on design from the computer.<br />Computers are based on how we view color (RGB)<br />Designing is fun and I can do anything when it comes to images Gradients and Fonts.<br />Graphic Design Language<br />
  3. 3. Printing is based on Inks Printed on Paper<br />Printing Inks create abundances of color from 4 Inks (C, M, Y, & K)<br />When printing it comes off of the press in dots on the paper.<br />Printer Language<br />
  4. 4. Colors<br />Quality of Images<br />Fonts<br />Output<br />Medium format printing, Brochures, cards, fliers, etc.<br />Large format printing, Banners, Posters, vehicle wraps, etc.<br />Stock – inventory or paper type?<br />What does that mean to me?<br />
  5. 5. Colors<br />RGB<br />CMYK<br />More color(s) added the lighter it gets.<br />More color(s) added the darker it gets.<br />
  6. 6. With vision being 3 colors and printed inks being 4 colors there has to be a translation of the 3 colors into 4 colors to print.<br />Colors made from light are more brilliant and light than inks on paper.<br />The lightest color you can get when printing is the color of the paper it is printed on. There is no such thing as white ink.<br />Colors<br />
  7. 7. Understanding the translations from a basic aspect of Light to Inks and understanding what takes place when put on paper.<br />Colors on papers will need the proper translations depending on output type (Medium, High Format or Screen print, etc.).<br />What is the solution?<br />
  8. 8. Helping people understand that PDF’s are becoming a mainstay and much easier for printers to use.<br />There are problems if sent in too low of resolution PDF it won’t work well for final output.<br />Training on PDF’s<br />
  9. 9. This is just one of the samples we talk about with the Seminar I do to help people understand the basics of Printing.<br />I know I can help people understand them on a basic level, and with this knowledge you will be spending less time fixing and more time doing what makes money for you which is the actual printing.<br />Visit my site for dates and times on seminars and/or webinars as they become available.<br /><br />Seminar and Soon to be Webinar<br />