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PERSONAL BRAND EXPLORATION
Nathaniel Rudolph
Project & Portfolio I: Week 1
April 8th, 2023
My name is Nathaniel Rudolph and what makes
me unique is my strong belief in myself and what
I believe others are capable of. I believe people’s
mind, body, and spirit are connected within
themself. It's the biggest di
ff
erence in people
being a nobody and turning themselves in to a
somebody. I’m originally a midwestern blue-collar
worker who believed in that lifestyle. If you look
in to my past work history, it includes anything
from customer service jobs to the manufacturer
work you could expect from a hardworking man.
I’ve always believed you get what you work for.
IDENTITY
PROFESSION
Poten
ti
al Job Titles:
•Marke
ti
ng Managers
•Search Marke
ti
ng Strategists
•Public Rela
ti
ons Specialists
BRAND ARCHETYPE - The things I
do di
ff
erently than others is when
dealt with a problem. I enjoy the
process of
fi
nding a solu
ti
on. The
more problems I deal with the be
tt
er
I get at tackling any problem put in
my way. Problems make me stronger
not weaker.
Marketing Managers for Sports marketing and medi
Senior Management related to Sports marketing and media
positions
TARGET AUDIENCE
Kc Rea Cur
ti
s
Outreach Plan:
• Make a workout video that proves I’m a person that
would connect to their company.
• I will email or message them on LinkedIn to make
contact in a professional manner.
• I will a
tt
empt to set up a personal face to face meet in a
public place and make a presenta
ti
on that shows why
I’m a
fi
t for their company.
Senior management at
BodyBuilding.com
Jennifer Staub
Outreach Plan:
• Make my own news report on something sports related
currently happening.
• Message them on LinkedIn
• Set up a meet up to see what their workday is like.
Senior Management at Nexstar
Media Group, Inc.
Dana Carpenter
Outreach Plan:
• Make a weekly
fi
tness plan and menu of healthy foods
to relate to their company goal of helping audiences live
healthier.
• Message to them on their company site or message on
company LinkedIn account.
• Meet for a healthy meal.
Vice President at Core Crea
ti
ve
GOALS
Short Term: (2026)
•I want to get a job in the marke
ti
ng
fi
eld with in the
fi
rst year of gradua
ti
ng.
(I will also se
tt
le with an internship if need be)
Mid Term: (2031)
•Get a job in a posi
ti
on and company that I love and
want to work for. As far as speci
fi
c sports I enjoy.
Long Term: (2041)
•I want to run my own Marke
ti
ng team as a marke
ti
ng
manager for an organiza
ti
on that I love.
SKILLS ANALYSIS
Notable Skills & Current Pro
fi
ciencies:
Notable Skills REQUIRED in TRADE & Current Pro
fi
ciencies:
Inventorying
SOFT
HARD
Novice / Adept / Expert
Shipping docket Novice / Adept / Expert
Communica
ti
on Novice / Adept / Expert
Leadership Novice / Adept / Expert
Graphics or photo imaging so
ft
ware
SOFT
HARD
Novice / Adept / Expert
Web page crea
ti
on and edi
ti
ng so
ft
ware Novice / Adept / Expert
Complex problem solving Novice / Adept / Expert
Cri
ti
cal thinking Novice / Adept / Expert
I help marke
ti
ng managers connect with
people by showing proper data analysis with
my ability to do what people say is
impossible!
PROMISE
CREDENTIALS
Work Experience:
•Real Estate Agent(Keller Williams), Intro
Training
• First source, O
ffi
ce worker.
Educa
ti
on:
•Colorado Real Estate School
•SMMBS, B.S., Full Sail University 2025
Awards:
•Colorado Real Estate License
•NSCS nomina
ti
on
COMPETITION
Daniel Reyna
Industry Experience:
• Industry experience goes here
Educa
ti
on:
• Fullsail University Sports Broadcas
ti
ng, sports
communica
ti
on
• Criminal jus
ti
ce/safety studies East San Gabriel Valley
Regional occupa
ti
onal Program
Leadership Experience:
• Warehouse manager for Eurest Services
Skills and Pro
fi
ciencies:
• Custodial skills
• Disciplined
• Criminal jus
ti
ce knowledge
Nathaniel Rudolph
Overall Online Presence:
• How many connec
ti
ons?29, banner image customized?
Yes, professionalism of headshot?yes, how detailed is
the pro
fi
le?well detailed, published ar
ti
cles?, ac
ti
ve on
other social media?yes , is their LinkedIn URL
customized? No
• Grade: Poor, Average, or Superior?average, XX out of
100
Industry Experience:
• Sports knowledge in football,
Basketball, baseball, and hockey
Educa
ti
on:
• SMMBS Full Sail University
• Colorado Real Estate School
Leadership Experience:
• Management posi
ti
ons In customer service
• Training experience in mul
ti
ple manufacturing jobs
Skills and Pro
fi
ciencies:
• Leadership skills
• Basic knowledge of graphics and photo imaging edi
ti
ng
• Expert level communica
ti
on
Overall Online Presence:
• How many connec
ti
ons? 0, banner image customized?
no, professionalism of headshot?no, how detailed is the
pro
fi
le? limited, published ar
ti
cles? 0, ac
ti
ve on other
social media?no, is their LinkedIn URL customized?no
• Grade: poor
COMPETITION
Bri
tt
any Thomson
Noteworthy Experience:
• Graphic Design cer
ti
fi
ca
ti
on
• Customer Service Representa
ti
ve of the Dallas Cowboys
Nathaniel Rudolph
Industry Experience:
• Social media coordinator Rise Local
• Chief Execu
ti
ve o
ffi
cer/ content
creator A LIL Brit Of Love LLC
Educa
ti
on:
• University of Texas Bachelor of Applied Science
• Temple College Associate of Science
Skills and Pro
fi
ciencies:
• Graphic Design
• Content Marke
ti
ng
• Basic Concept and techniques of Copywri
ti
ng
Overall Online Presence:
• How many connec
ti
ons? 474, banner image
customized? Yes, professionalism of headshot?,yes how
detailed is the pro
fi
le? extremely detailed, published
ar
ti
cles?, ac
ti
ve on other social media?, is their LinkedIn
URL customized? Yes
• Grade: Poor, Average, or Superior? Superior, XX out of
100
Industry Experience:
• Sports knowledge in football,
Basketball, baseball, and hockey
Educa
ti
on:
• SMMBS Full Sail University
• Colorado Real Estate School
Leadership Experience:
• Management posi
ti
ons In customer service
• Training experience in mul
ti
ple manufacturing jobs
Skills and Pro
fi
ciencies:
• Leadership skills
• Basic knowledge of graphics and photo imaging edi
ti
ng
• Expert level communica
ti
on
Overall Online Presence:
• How many connec
ti
ons?0, banner image customized?
No, professionalism of headshot? Yes, how detailed is
the pro
fi
le? limited, published ar
ti
cles? No, ac
ti
ve on
other social media?no, is their LinkedIn URL customized?
no
• Grade: Poor, Average, or Superior? Poor, XX out of 100
BRAND POSITION
For Senior Management who need connec
ti
ons to
people, I provide solu
ti
ons to impossible problems
because I do what others don’t believe they can
do.
“THE POSSIBLE ”
NETWORKING &
MARKETING
Industry Events & Organiza
ti
ons
• Branding, Marke
ti
ng, Selling and meta verse
‣ May 3rd, 2023 | Audio event
• Brand Posi
ti
oning: Digital Marke
ti
ng and beyond
‣ May 2nd, 2023 | online
• Sports Careers by WorkInSports.com Group
Digital Marke
ti
ng
• Primary Content: I will start to post sports related content and
fi
tness content as well. I will also repost mo
ti
va
ti
onal content
as far as mo
ti
va
ti
onal quotes.
• Primary Tools: I will use my Instagram, Facebook, and con
ti
nue
to build my LinkedIn account, and buy my names online
domain.
• Website: I will post everything that I post on my socials related
to work and awards and anything else professionally related to
me.
PROFESSIONAL DEVELOPMENT
Mentor
• I will seek someone currently in a higher up marke
ti
ng
posi
ti
on that started where I am, as a student.They
should have the lifestyle that I want to have. Trying to
get be
tt
er at what they do everyday. Look to gain a
mentor by June 2023
Formal Educa
ti
on
• Colorado Real Estate School 2021
• SMMBS Full Sail University 2025
Technical Skills
• - Graphic or Photo imaging so
ft
ware Full Sail University,
December, 2025
• Web page crea
ti
on and edi
ti
ng - Full Sail University,
December, 2025
• Business intelligence and data analysis so
ft
ware- Full Sail
University, December, 2025
So
ft
Skills
• Collaborate with others to develop or implement
marke
ti
ng strategies Arpit Apoorva -, May, 2023
• Working with computers Full Sail University, December,
2025
• Analyzing data or informa
ti
on Full Sail
University,December 2025
Nathaniel Rudolph
You know how so many marke
ti
ng organiza
ti
ons
struggle to keep up with constant content online? Well, what I
do is stay disciplined in con
ti
nuing in doing what I promise. In fact, you can
check my social medias in staying constant with what’s going on in my life
and you will always be kept up to date.
“
REFERENCES
- Admasu, Fitsum. (2019) Health and Wellness, Athle
ti
cs
Retrieved from h
tt
ps:/
/unsplash.com/photos/oGv9xIl7DkY
- Apoorva, Arpit. (2023) BRANDING, MARKETING, SELLING
and METAVERSE Retrieved from h
tt
ps:/
/www.linkedin.com/
events/6956883196034596864/about/
- Bodybuilding.com. (2023) LinkedIn company pro
fi
le Retrieved
from h
tt
ps:/
/www.linkedin.com/company/bodybuilding-com/
- Carpenter, Dana. (2023) Dana Carpenter LinkedIn Pro
fi
le
Retrieved from h
tt
ps:/
/www.linkedin.com/in/danacarpenter/
- Core Crea
ti
ve. (2023) Core Crea
ti
ve LinkedIn Company
Pro
fi
le Retrieved from h
tt
ps:/
/www.linkedin.com/company/
core-crea
ti
ve/
- Gouw, Tim. (2016) Toronto Blue Jays stadium Retrieved from
h
tt
ps:/
/images.unsplash.com/
photo-1471295253337-3ceaaedca402?
ixlib=rb-4.0.3&ixid=MnwxMjA3fDB8MHxwaG90by1wYWdlf
Hx8fGVufDB8fHx8&auto=format&
fi
t=crop&w=2668&q=80
- Method to Madness. (2023) Brand posi
ti
oning: Digital
marke
ti
ng and beyond Retrieved from h
tt
ps:/
/
www.linkedin.com/events/6970038265881993218/about/
- Nexstar Media Group, Inc. (2023) Nexstar Media Group, Inc.
LinkedIn Pro
fi
le Retrieved from h
tt
ps:/
/www.linkedin.com/
company/nexstar-media-group-inc/life/
33617
fb
7-36a2-49ef-b77d-a7e6a1c0623b/
- Onet online. (2023) Occupa
ti
onal Keyword Search Retrieved
from h
tt
ps:/
/www.onetonline.org/
fi
nd/result?
s=Sports+marke
ti
ng
- Onet online. (2023) Search Marke
ti
ng strategists Retrieved
from h
tt
ps:/
/www.onetonline.org/link/summary/13-1161.01
- Rea-Cur
ti
s, KC. 2022 KC Rea-Cur
ti
s LinkedIn pro
fi
le Picture
Retrieved from h
tt
ps:/
/www.linkedin.com/in/kc-rea-cur
ti
s/
- Reyna, Daniel. (2023) Daniel Reyna LinkedIn Pro
fi
le Retrieved
from h
tt
ps:/
/www.linkedin.com/in/daniel-reyna-319aa376/
- Sports Careers by WorkInSports.com. (2023) Sports Careers
by WorkInSports.com LinkedIn pro
fi
le Retrieved from h
tt
ps:/
/
www.linkedin.com/groups/125140/
- Staub (Young), Jennifer. (2023) Jennifer (Young) Staub
LinkedIn pro
fi
le Retrieved from h
tt
ps:/
/www.linkedin.com/in/
jenniferrstaub/
- Thomson, Bri
tt
any. (2023) Bri
tt
any Thomson LinkedIn Pro
fi
le
Retrieved from h
tt
ps:/
/www.linkedin.com/in/bri
tt
any-
thomson-a5649215b/

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Rudolph_Nathaniel_SMMBS_PB1_2023-April.pdf

  • 1. PERSONAL BRAND EXPLORATION Nathaniel Rudolph Project & Portfolio I: Week 1 April 8th, 2023
  • 2. My name is Nathaniel Rudolph and what makes me unique is my strong belief in myself and what I believe others are capable of. I believe people’s mind, body, and spirit are connected within themself. It's the biggest di ff erence in people being a nobody and turning themselves in to a somebody. I’m originally a midwestern blue-collar worker who believed in that lifestyle. If you look in to my past work history, it includes anything from customer service jobs to the manufacturer work you could expect from a hardworking man. I’ve always believed you get what you work for. IDENTITY
  • 3. PROFESSION Poten ti al Job Titles: •Marke ti ng Managers •Search Marke ti ng Strategists •Public Rela ti ons Specialists BRAND ARCHETYPE - The things I do di ff erently than others is when dealt with a problem. I enjoy the process of fi nding a solu ti on. The more problems I deal with the be tt er I get at tackling any problem put in my way. Problems make me stronger not weaker. Marketing Managers for Sports marketing and medi
  • 4. Senior Management related to Sports marketing and media positions TARGET AUDIENCE Kc Rea Cur ti s Outreach Plan: • Make a workout video that proves I’m a person that would connect to their company. • I will email or message them on LinkedIn to make contact in a professional manner. • I will a tt empt to set up a personal face to face meet in a public place and make a presenta ti on that shows why I’m a fi t for their company. Senior management at BodyBuilding.com Jennifer Staub Outreach Plan: • Make my own news report on something sports related currently happening. • Message them on LinkedIn • Set up a meet up to see what their workday is like. Senior Management at Nexstar Media Group, Inc. Dana Carpenter Outreach Plan: • Make a weekly fi tness plan and menu of healthy foods to relate to their company goal of helping audiences live healthier. • Message to them on their company site or message on company LinkedIn account. • Meet for a healthy meal. Vice President at Core Crea ti ve
  • 5. GOALS Short Term: (2026) •I want to get a job in the marke ti ng fi eld with in the fi rst year of gradua ti ng. (I will also se tt le with an internship if need be) Mid Term: (2031) •Get a job in a posi ti on and company that I love and want to work for. As far as speci fi c sports I enjoy. Long Term: (2041) •I want to run my own Marke ti ng team as a marke ti ng manager for an organiza ti on that I love.
  • 6. SKILLS ANALYSIS Notable Skills & Current Pro fi ciencies: Notable Skills REQUIRED in TRADE & Current Pro fi ciencies: Inventorying SOFT HARD Novice / Adept / Expert Shipping docket Novice / Adept / Expert Communica ti on Novice / Adept / Expert Leadership Novice / Adept / Expert Graphics or photo imaging so ft ware SOFT HARD Novice / Adept / Expert Web page crea ti on and edi ti ng so ft ware Novice / Adept / Expert Complex problem solving Novice / Adept / Expert Cri ti cal thinking Novice / Adept / Expert
  • 7. I help marke ti ng managers connect with people by showing proper data analysis with my ability to do what people say is impossible! PROMISE
  • 8. CREDENTIALS Work Experience: •Real Estate Agent(Keller Williams), Intro Training • First source, O ffi ce worker. Educa ti on: •Colorado Real Estate School •SMMBS, B.S., Full Sail University 2025 Awards: •Colorado Real Estate License •NSCS nomina ti on
  • 9. COMPETITION Daniel Reyna Industry Experience: • Industry experience goes here Educa ti on: • Fullsail University Sports Broadcas ti ng, sports communica ti on • Criminal jus ti ce/safety studies East San Gabriel Valley Regional occupa ti onal Program Leadership Experience: • Warehouse manager for Eurest Services Skills and Pro fi ciencies: • Custodial skills • Disciplined • Criminal jus ti ce knowledge Nathaniel Rudolph Overall Online Presence: • How many connec ti ons?29, banner image customized? Yes, professionalism of headshot?yes, how detailed is the pro fi le?well detailed, published ar ti cles?, ac ti ve on other social media?yes , is their LinkedIn URL customized? No • Grade: Poor, Average, or Superior?average, XX out of 100 Industry Experience: • Sports knowledge in football, Basketball, baseball, and hockey Educa ti on: • SMMBS Full Sail University • Colorado Real Estate School Leadership Experience: • Management posi ti ons In customer service • Training experience in mul ti ple manufacturing jobs Skills and Pro fi ciencies: • Leadership skills • Basic knowledge of graphics and photo imaging edi ti ng • Expert level communica ti on Overall Online Presence: • How many connec ti ons? 0, banner image customized? no, professionalism of headshot?no, how detailed is the pro fi le? limited, published ar ti cles? 0, ac ti ve on other social media?no, is their LinkedIn URL customized?no • Grade: poor
  • 10. COMPETITION Bri tt any Thomson Noteworthy Experience: • Graphic Design cer ti fi ca ti on • Customer Service Representa ti ve of the Dallas Cowboys Nathaniel Rudolph Industry Experience: • Social media coordinator Rise Local • Chief Execu ti ve o ffi cer/ content creator A LIL Brit Of Love LLC Educa ti on: • University of Texas Bachelor of Applied Science • Temple College Associate of Science Skills and Pro fi ciencies: • Graphic Design • Content Marke ti ng • Basic Concept and techniques of Copywri ti ng Overall Online Presence: • How many connec ti ons? 474, banner image customized? Yes, professionalism of headshot?,yes how detailed is the pro fi le? extremely detailed, published ar ti cles?, ac ti ve on other social media?, is their LinkedIn URL customized? Yes • Grade: Poor, Average, or Superior? Superior, XX out of 100 Industry Experience: • Sports knowledge in football, Basketball, baseball, and hockey Educa ti on: • SMMBS Full Sail University • Colorado Real Estate School Leadership Experience: • Management posi ti ons In customer service • Training experience in mul ti ple manufacturing jobs Skills and Pro fi ciencies: • Leadership skills • Basic knowledge of graphics and photo imaging edi ti ng • Expert level communica ti on Overall Online Presence: • How many connec ti ons?0, banner image customized? No, professionalism of headshot? Yes, how detailed is the pro fi le? limited, published ar ti cles? No, ac ti ve on other social media?no, is their LinkedIn URL customized? no • Grade: Poor, Average, or Superior? Poor, XX out of 100
  • 11. BRAND POSITION For Senior Management who need connec ti ons to people, I provide solu ti ons to impossible problems because I do what others don’t believe they can do. “THE POSSIBLE ”
  • 12. NETWORKING & MARKETING Industry Events & Organiza ti ons • Branding, Marke ti ng, Selling and meta verse ‣ May 3rd, 2023 | Audio event • Brand Posi ti oning: Digital Marke ti ng and beyond ‣ May 2nd, 2023 | online • Sports Careers by WorkInSports.com Group Digital Marke ti ng • Primary Content: I will start to post sports related content and fi tness content as well. I will also repost mo ti va ti onal content as far as mo ti va ti onal quotes. • Primary Tools: I will use my Instagram, Facebook, and con ti nue to build my LinkedIn account, and buy my names online domain. • Website: I will post everything that I post on my socials related to work and awards and anything else professionally related to me.
  • 13. PROFESSIONAL DEVELOPMENT Mentor • I will seek someone currently in a higher up marke ti ng posi ti on that started where I am, as a student.They should have the lifestyle that I want to have. Trying to get be tt er at what they do everyday. Look to gain a mentor by June 2023 Formal Educa ti on • Colorado Real Estate School 2021 • SMMBS Full Sail University 2025 Technical Skills • - Graphic or Photo imaging so ft ware Full Sail University, December, 2025 • Web page crea ti on and edi ti ng - Full Sail University, December, 2025 • Business intelligence and data analysis so ft ware- Full Sail University, December, 2025 So ft Skills • Collaborate with others to develop or implement marke ti ng strategies Arpit Apoorva -, May, 2023 • Working with computers Full Sail University, December, 2025 • Analyzing data or informa ti on Full Sail University,December 2025
  • 14. Nathaniel Rudolph You know how so many marke ti ng organiza ti ons struggle to keep up with constant content online? Well, what I do is stay disciplined in con ti nuing in doing what I promise. In fact, you can check my social medias in staying constant with what’s going on in my life and you will always be kept up to date. “
  • 15. REFERENCES - Admasu, Fitsum. (2019) Health and Wellness, Athle ti cs Retrieved from h tt ps:/ /unsplash.com/photos/oGv9xIl7DkY - Apoorva, Arpit. (2023) BRANDING, MARKETING, SELLING and METAVERSE Retrieved from h tt ps:/ /www.linkedin.com/ events/6956883196034596864/about/ - Bodybuilding.com. (2023) LinkedIn company pro fi le Retrieved from h tt ps:/ /www.linkedin.com/company/bodybuilding-com/ - Carpenter, Dana. (2023) Dana Carpenter LinkedIn Pro fi le Retrieved from h tt ps:/ /www.linkedin.com/in/danacarpenter/ - Core Crea ti ve. (2023) Core Crea ti ve LinkedIn Company Pro fi le Retrieved from h tt ps:/ /www.linkedin.com/company/ core-crea ti ve/ - Gouw, Tim. (2016) Toronto Blue Jays stadium Retrieved from h tt ps:/ /images.unsplash.com/ photo-1471295253337-3ceaaedca402? ixlib=rb-4.0.3&ixid=MnwxMjA3fDB8MHxwaG90by1wYWdlf Hx8fGVufDB8fHx8&auto=format& fi t=crop&w=2668&q=80 - Method to Madness. (2023) Brand posi ti oning: Digital marke ti ng and beyond Retrieved from h tt ps:/ / www.linkedin.com/events/6970038265881993218/about/ - Nexstar Media Group, Inc. (2023) Nexstar Media Group, Inc. LinkedIn Pro fi le Retrieved from h tt ps:/ /www.linkedin.com/ company/nexstar-media-group-inc/life/ 33617 fb 7-36a2-49ef-b77d-a7e6a1c0623b/ - Onet online. (2023) Occupa ti onal Keyword Search Retrieved from h tt ps:/ /www.onetonline.org/ fi nd/result? s=Sports+marke ti ng - Onet online. (2023) Search Marke ti ng strategists Retrieved from h tt ps:/ /www.onetonline.org/link/summary/13-1161.01 - Rea-Cur ti s, KC. 2022 KC Rea-Cur ti s LinkedIn pro fi le Picture Retrieved from h tt ps:/ /www.linkedin.com/in/kc-rea-cur ti s/ - Reyna, Daniel. (2023) Daniel Reyna LinkedIn Pro fi le Retrieved from h tt ps:/ /www.linkedin.com/in/daniel-reyna-319aa376/ - Sports Careers by WorkInSports.com. (2023) Sports Careers by WorkInSports.com LinkedIn pro fi le Retrieved from h tt ps:/ / www.linkedin.com/groups/125140/ - Staub (Young), Jennifer. (2023) Jennifer (Young) Staub LinkedIn pro fi le Retrieved from h tt ps:/ /www.linkedin.com/in/ jenniferrstaub/ - Thomson, Bri tt any. (2023) Bri tt any Thomson LinkedIn Pro fi le Retrieved from h tt ps:/ /www.linkedin.com/in/bri tt any- thomson-a5649215b/