1. SHERYL FOWLER
1804 Antwerp Avenue • Plano, Texas 75025 • ssfowler52@verizon.net • 214-263-5846 • 469-361-3619
EXECUTIVE SUPPORT
ADMINISTRATIVE/OFFICE MANAGEMENT
TRADE SHOW/CORPORATE MEETINGS/SPECIAL EVENTS COORDINATION
Dedicated, competent Executive/Administrative Assistant providing comprehensive support for executive/senior level management in a
wide variety of industries including Communications, Hospitality, Information Technology, Advertising/Marketing, Media, Non-Profit, Oil &
Gas, Public Relations, Real Estate, Sales, Telecommunications and Wireless.
Professional Characteristics
Effective, polished self-starter with excellent organizational skills. Energetic, flexible people person, team player with exceptional work
ethics; high level of integrity and professionalism. Conscientious, discrete; works well under pressure, ability to prioritize and multi-task.
Professional appearance and demeanor.
Professional Focus
 ADMINISTRATION: Demonstrated capacity to efficiently manage wide range of critical administrative tasks including executive
support; office management/workflow; calendaring/scheduling, domestic and international travel logistics; database administration,
and basic accounting procedures. Focused and results-oriented supporting complex, deadline-driven tasks, able to identify goals and
priorities; acts proactively in initial stages. Knowledge of business practices/procedures, including corporate governance.
 TRADE SHOW/SPECIAL EVENTS COORDINATION: Plan and execute special events, corporate meetings, boot camps, trade
shows, including venue research, logistics, organization, resources, supervision and final evaluation/follow up.
 MARKETING/PUBLIC RELATIONS: Proven track record of accurately completing research, information and marketing support
activities within demand timeframe to identify new business opportunities. Supported marketing/media/PR departments with
proposals, presentations, and award submissions; assist in identifying and implementing advertising campaigns.
 KEY STRENGTHS: Excel at developing strong and interpersonal relationships with key executives, staff, clients and vendors through
accomplishment and related results; strong record of creating positive first impressions. Highly organized and conscientious,
excellent work ethic, entrusted by management with confidential material and matters. Constantly seeking to improve skills and
knowledge range. Adapt quickly to new and evolving environments. Currently pursuing MOS/MCAS Certifications.
Technical Skills
Computer expertise in word processing, spreadsheet, scheduling, basic presentations, email applications (Outlook, Exchange and
GroupWise) and Internet/e-Commerce. Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, Access), various graphics software,
Quicken/Quick Books, SAP, and Concur. System administrator for Salesforce.com, sales automation software.
PROFESSIONAL EXPERIENCE
TEXAS INSTRUMENTS/DLP® PRODUCTS, Plano, Texas April, 2007 – January, 2009
Brand & Marketing Coordinator (Contract Position - DLP® Brand & Marketing Department eliminated due to corporate restructure)
 Provided executive level support to the Director of Brand & Marketing, DLP® Products Division, as well as to eight-person national
and international marketing/branding management team with an annual budget of $130,000,000. Also provided administrative duties
to 25-member department, including calendaring, travel, expenses and meeting support.
 Managed corporate Demo Center for DLP® Products, providing training, scheduling and demonstration of both DLP® HDTV and 3D
Cinema technologies for staff, engineers, customers, vendors, technical students, and end-users.
 Supported both worldwide managers of Marketing Communications and Public Relations, involving development of corporate
marketing and public relations communications for specific product lines, business plans, lifecycle management, and market research,
both internally and with corporate advertising agencies. Also in-depth participation with customer and vendor national/international
trade shows (CES, InfoComm, ShowWest, and ShowEast).
 Assisted US Retail TV team with marketing and promotional programs with top 20 U.S. consumer electronic retailers, including
advertising, in-store demonstrations and regional/national detailing. Maintained DLP inventory of premiums for distribution to
customers, vendors, employees, etc.
 Assisted the DLP corporate NASCAR #96 Hall of Fame (Troy Aikman/Roger Staubach) racing team, including campaigns, hospitality
arrangements and supplies.
 Key Contributions: Overhauled process for acquiring and training corporate volunteers for DLP Demo Center; researched
and brought current department budget(s); overhauled and reorganized corporate/personnel files; catalogued and brought
current corporate marketing premium inventory, collateral, and trade show storage area.

2. Sheryl Fowler – Confidential Resume Page Two
REMOTE DYNAMICS, INC., Richardson, Texas February, 2004 – May, 2006
Sales & Marketing Executive Administrator (Position eliminated May, 2006 due to corporate restructure and replacement of sales management team)
 Provided executive level and administrative support to Senior Vice President of Sales & Marketing; Vice President, Channel & Partner
Sales; Director of Marketing; Director of Product Management and eighteen national sales managers for $16,000,000 telematics
(mobile resource management) corporation
 Managed wide range of critical tasks, including travel arrangements, expense reports, research, preparation and scheduling of team
meetings and boot camps; records maintenance, purchase processing, and database administration
 Supported marketing team, including creation of corporate website analytics, product presentations, manuals, research projects;
promoted trade association and vendor relationships, and
 Planned and coordinated corporate meetings, sales training meetings, regional team meetings, boot camps, industry trade shows,
and employee events
 Key Contributions: Redefined process for on-boarding new sales/marketing staff, eliminating costly training and ramp-up
time by creating corporate/product overview manual; implemented cost-reductions by reviewing/ renegotiating current
vendor contracts; created database of current clients, vendors, VAR’s and OEM’s.
THE WESTYE GROUP | South Central, L.P., Dallas, Texas March, 2003 – November, 2003
Executive Assistant (Contract Position - Entire management team/assistant positions replaced due to corporate buy-out)
 Supported daily operations for Chief Operating Office, Vice President of Sales & Marketing and eight Territory Sales Managers for the
Wolf/Subzero commercial and residential consumer product lines
 Prepared and distributed all sales and marketing documentation, including forecasts, reports, presentations and collateral
 Planned and coordinated corporate meetings, including sales boot camps, customer training and in-house designer showroom
demonstrations (through industry trade associations)
 Interfaced and assisted national and regional customers, designers, retailers and distributors within high-end appliance industry
 Key Contribution: Created and maintained database of 150+ key customers for corporate library, creating central point of information and
access for entire staff; renegotiated hospitality contracts (hotels and airlines); implemented local designers’ monthly “show & tell” demos
PIVOTAL SOFTWARE CORPORATION, Dallas, Texas 2001 - 2003
Executive Assistant/Office Coordinator (Position eliminated February 1, 2003 – Corporate relocation to Vancouver, British Columbia)
 Provided executive administrative and organizational support to Senior Vice President of North American Sales and Senior Vice
President of Global Business Services for $40,000,000 global software corporation, including calendar management, international
travel, preparation/distribution of forecast sales reports, marketing collateral and project tracking
 Supervised daily operations of 34-employee regional office, including conducting multi-departmental communications, purchase
requisitions, office inventories, international travel arrangements, expense reports, client site visits, equipment operation and
maintenance.
 Coordinated all meetings, including sales training meetings, regional team meetings, and corporate boot camps (receiving corporate
“Bravo” Award for outstanding employee contribution after only one month of employment)
 Key Contributions: Completely overhauled and reorganized personnel files, corporate collateral, and product information
manuals for distribution to new employees, including saving corporate travel expenses by nearly fifty percent.
CFC/BURK INTERESTS, INC., DALLAS, TEXAS 1999 – 2001
Executive Assistant to the CEO
 Provided executive level support to both CEO and Vice President of Development for family-owned commercial and residential real
estate investment and development firm with assets of approximately $18,000,000, including approximately thirty family trust
partnerships, as well as for seventeen property bank accounts totaling approximately $2,750,000
 Maintained monthly financial records for Burk Energy Company, family oil and gas investments firm with assets of approximately
$5,000,000, including distribution of dividends for oil and gas lease income properties
 Maintained daily financial records for seventeen property bank accounts totaling approximately $1,000,000. Compiled, prepared and
distributed annual reconciliation statements for four regional retail centers with cumulative income of $2,500,000
 Key Contributions: Completely overhauled and reorganized entire scope of family properties and interests, trust funds, investments
accounts, property partnerships, and various family entities; created database(s) of residential property tenants; corporate, civic
organization memberships and Board of Directorships.
EDUCATION AND TRAINING
Professional Development
SAP Basics Plano, Texas
Collin County Community College District Plano, Texas Business Marketing Certificate
Salesforce.com – Administrator I and II San Francisco, California Administrator Certificate - Sales CRM Automation
Education
Associate Degree – Business Marketing Collin County Community College, Plano, Texas
Undergraduate studies in Liberal Arts Texas Tech University, Lubbock, Texas
Undergraduate studies in Liberal Arts Austin College, Sherman, Texas
Foreign Exchange Student American Institute for Foreign Studies, Schiller College, Stuttgart, Germany

3. 2/17/2010