4. SHOT TYPE
Mid shot
TYPOGRAPHY
-Font is unique which
adds interest to the cover
–Curved letters –Some
letters larger than others
Adds contrast to the cover
-Outline around font
LAYOUT+ DESIGN
Glowing under sell line
IMAGE
High key lighting
BARCODE
SELL LINE
Gives readers interested in film an
extra incentive to purchase
-Features relating to contents
Visible but doesn’t block any
important parts of the image
LANGUAGE
-Large size indicating the name of
the actress ad giving her a sense
of importance
5. SELL LINES
-Down the side of the page still
visible to reader but doesn’t
dominate the page
-The mention of other films help
attract a wider target audience
BARCODE
Visible but doesn’t block
any important parts of the
image
COLOURS
Pink and blue colour scheme its
being stereotypical due there being
a male on the front cover
MASTHEAD
Large and dominating but still
Allows to image to be nice and clear
TYPOGRAPHY
-Traditional font
-Different sizes/lengths
-All capitalised
IMAGE
Eye line matched creating
Equality between viewer
And actor
6. TYPOGRAPHY
-Large dominating font
for the masthead
-Capitalised San serif
font/arial black font
COLOURS
-Colour scheme matches the
films' theme and gerne
-Bold dark colours draw
attention from audience
IMAGE
-Added image to cover which isn't the
primary one but still stands out
-Low key lighting
SELL LINES
Additional information that doesn’t
relate to the main reason of the cover
as well helps expand the target
audience's interests
LANGUAGE
Language is quite informal
and emotive
7. Codes and Conventions list: (covers)
-MASTHEAD: throughout all 3 covers that I researched I found that their mastheads were capitalised and dominating.
-COVER IMAGE: Most use just one single person in their image which I will do but there are some with group shots, added
images as well as the main cover image will also add interest to much a wider audience. All are posed images to provide that
professional photo look and helps audience to understand their representations due to the emotions being displayed on their
facial expressions
-SELL LINES: Provide additional information and don’t just talk about the main story which provides interest for all found that
they all were at the top of each cover
-TYPOGRAPHY: The colour choices are made to match the films genre or the tone the magazine is trying to portray
-LANUAGE: Mix of both formal and informal to appeal to a wide target audience
-SHOT TYPE: All 3 of the covers a picked to analysed have eye line shots suggested that they want to create some equality
between the front cover and the reader
-LAYOUT + DESIGN: Masthead in all covers is kept very visible so their brand can be easily identified Total Film tends to use much
more exciting and intense images resulting in maybe a younger target audience than the other two
8.
9. Page numbers
Separated columns
Ad relating to film and reaching
the needs of the intended target
audience
Headings quite
small
Digital convergence entices
audience
The image allows the audience
to identify that it’s the front
cover which makes them want
to read on and find out more
Pastel colour scheme
matches advert to
10. Date + Masthead
Features listed in a
formal way
Establishes that the image
relates to the main story soon
as no others are included
Overlapping title making it clear
That the image is the main part
of the whole magazine
Colour scheme displayed
matches front cover and
would be continuous
throughout
Page numbers clear and bold
Issue date
11. Establishes it is the Main
image covering the main
title of the page
Different columns and a
variety of different headings
Smaller image because it
may just be to do with a
feature in the magazine
and not the main article
Heavy bold fond to all
for easy identification
of the page
Large page
numbers
Equal separation between
contents and main image making
them equally important
12. Codes and Conventions list (Contents):
-Main Image is clear and is clearly represented as something to do with the main article
-Colour scheme somewhat matches the front cover
-Extra small images added
-Adverts relating to films
-Websites adds digital convergence and helps promotion found at the bottom of the contents page
-Main image sometimes covers the title contents to really highlight that it’s the most important
-Separated columns 1-3
-Lists of features with page numbers large and visible for easy access
-Sublines in each different section of list to give information about the articles
-Issue date included on the page
