The document discusses two potential publishing companies - International Publishing Company (IPC) and Bauer Media. IPC is the largest consumer magazine publisher in the UK and publishes the popular music magazine NME. Bauer Media is the UK's largest privately owned magazine publisher, offering 300 magazines worldwide with both print and online/TV/radio offerings. The document concludes that either company would be suitable to publish a new music magazine due to their large reach and experience in the music magazine space.