This document discusses the bio and experience of someone with over 20 years in the toy industry working for companies like Fisher Price and Mattel. It describes their experience with various 3D printing technologies and other industries like video games. It outlines how 3D printing has changed their business by increasing speed, quality and complexity of prototypes while removing limits. Examples are provided of projects created using 3D printing that would not have been possible previously. The document advocates that 3D printing has already significantly impacted many industries and discusses its potential for toy making.

2. bio

3. bio 20+ years in toys
- Fisher Price – Mattel
• Best in tech – JPL, MIT etc.
• Best crazy geniuses
• Best Biz / Marketing
• constant creative
challenges
• Worked with every type of
3D printing tech- and more.
• Contact with other
industries; video games,
movies / TV, tech, creative, candy,
sports
- Now Independent inventor
- work with all toy companies
- non toys too

4. bio

5. bio

6. past Toys - fun
Tech - magic
Teach – empower
Formula Fuelers
proud
happy
smarter
concept
SLA model

7. Toys + tech.
Skylanders: Video
game toy hybrid
Used 3D printing of
video game assets to
speed + improve
production of
multiple figures – no
toy experience
past

8. present Nothing today is a kids “toy”
… they are “collectibles”
Not for kids under 13: Standard for unknowns.
- Beautiful but fragile
- Mystery materials
- Function poor

9. present lots of interesting
 Spin Master 3d –
Armor files
available online
 Hasbro working
with 3D systems
 Lego – great 3d
online world
things are
happening….

10. present genius IP move
Hasbro, Shapeways and fans.
Don’t fight IP issues– turn them into positives

11. present
Growing toy markets:
3D printers
“Making”
Robots
Quadcopters

12. New frontiers….
present
Shapeways, Thingiverse, Cubify, 3DLT
…..
- adapters
- niche’
- hybrids
- custom

13. Present
other techs
 Opensource makes
electronics easy
 Arduino
 Raspberry pi
 Galileo
 Basic stamp

14. Present
other techs
Printing
 On anything
 Laser cuts also
Fabric
 Direct to fabric
 digital
embroidery with
laser cutting

15. other techs
 laser cutter
 water jet
 CNC
 foundry
 print wax
 print sand

16. web electric paper airplane
a few people +
fun idea +
3d printed parts +
Alibaba.com +
Amazon.com =
current major toy companies -
all the overhead and issues (don’t under estimate)
You too can compete with the best !

17. • Inventing
• Consulting
• Design
• 3D printing
• Hybrid Tech
• Toys
.com
My current biz

18. Prototype an idea:
Old way:
- Do I have materials? - maybe
- Do I have tools necessary? – maybe
- Can I build it ? – maybe
- Build with what you have + can find
- Model is fragile - ‘one of a kind’:

19. Prototype an idea:
New way:
- Do I have materials? - YES
- Do I have tools necessary? – YES
- Can I build it ? – YES
- Build what you want.
- No such thing as “one of a kind” Model is strong-easy
to; fix, duplicate, change size, change color,
revise parts, and can use old assets
- Everything is in the magic box !
and it works 24/7

20. How my biz changed:
Speed: x 5
Quality: x 5
Complexity: things impossible before
Limits: none
I can make anything I can dream

21. Prototype an idea: example
Square wheels can roll
… on a specific track.
- experiment in software
- use file for renderings,
animation, meetings,
animation + development
- print test file
- make lots of mistakes fast
- learn
- revise
- print as many models as
you need, at any scale in
many materials
I would not have done this
project with out my printer
Before:

22. Result
 Me + 1 machine:
 7 options, 3 contracts - in 1 year
 Hasbro award for Vendor of the year.
vs 300 teams of people.
 Surpass overseas model shops.
Spin master – Works like – Looks like
model revisions in 1 day.

23. Imagine a toy company…
with none of the problems of today
 No tooling, shipping, or warehousing cost, and none of the lead time
 No arguments about what toys to make- you can make them all
 No retailer, sales, or customs office to worry about
 No downside when a license fails, trend changes, or natural disaster strikes
Imagine if the company could
 Customize every toy
 Only added to their catalog and never have to remove an item
 cross most existing categories and exploit completely untapped ones
 What if you could make the same toy at many price points, from many
materials for no extra cost

24. my biz

25. created
from 2
files…
any size or
material;
SLS, FDM, inkjet, SLA,
printed metal,
waterjet, laser cut,
CNC, NinjaFlex

26. 3D
“ Is 3D printing really
going happen?”
It already has….
Most industries have
already changed internally.

27. 3D “______” issue will kill it.
John Lasseter was terminated from
Disney by ‘experts’ because “computers
have no place in animation”;
1. It will cost too much
2. It takes too long
3. Animators will lose jobs
4. It‘s ugly
5. The public doesn’t want it
Every prediction was 100% backwards–
and then Disney bought Pixar.
Who’s laughing now?

28. 3D “ What is 3D printing for? ”
“What do you do?....
That’s what it’s for ”
Kids never ask this question…
they tell YOU what it is for.

29. Unique moment in time
 Best time to be inventor-
 there is nothing to stop you.
 For all ages – 9 to 90
 Everyone is qualified because….
no one is
 Family + Community
 Parents + kids
 Maker spaces

30. The future is now yours
No one can say “NO” to you–
except you.

31. Questions??
… while we
look at toys
thanks