1. !
!
We Sell Homes!
Dan Evans Matt Evans
801-372-3512 801-367-7077
dan@evansteamutah.com matt@evansteamutah.com
2. Evans Team: Providing Jaw-Dropping
Service For 22 YEARS!
“I have engaged Matt and Dan Evans on various different home purchases
within the last few years and I am always impressed with their
professionalism and hard work. They have done an exceptional job managing
each transaction from start to finish. I truly believe that because of their
market knowledge and vast experience, I am getting the best value as possible
for my home.”
David Nixon, Commercial Real Estate Agent (Jones, Lang,
LaSalle), Former NFL & BYU Linebacker, (801) 244-2812.
“Matt & Dan got our Millcreek cabin sold when we didn’t think anyone could
do it!”
Roger and Cheryl Call, (801) 201-5232.
“Matt & Dan are fast, efficient and professional. Not only that, they’re
friendly and on top of things, too. I appreciate their willingness to do whatever
it takes to make the deal happen.”
Brad Bishop, Director, R.H. Developers, 801-310-0180.
“In almost every case you are much better off using a high-octane Realtor®. As
a matter of fact, the statistics show that you will get 16% more on your house on
average.”
Dave Ramsey, Financial Peace University
3. RESULTS
21-POINT MARKETING PLAN OF ACTION
(13 MAIN POINTS, 8 SUB-POINTS)
1. PRICING: We are experts in our marketplace. We study homes and prices every day.
We will help you price your home to attract the greatest number of buyers. This is
called “opening the market” (as opposed to narrowing it). The price we set on your
home is the single most important marketing step we’ll take.
2. AGGRESSIVE MARKETING: Our aggressive advertising and marketing plan
ensures that your home is maximally exposed to the market. The following 8 sub-
points outline our highly aggressive marketing approach:
2.1 PROSPECTING: We aggressively market your home by prospecting 4-6
hours a day for buyers and sellers. This method has proven to be 42% more effective than
other marketing methods. We will contact at least 100 of your property’s closest
neighbors (whether in person or by phone or flyer). We’ll also contact our sphere of
influence, past clients, and our proprietary pool of 200+ investors.
2.2. 800#: We use the Arch Broadcasting System. Prospective buyers call a 1-800
number and hear information about your home. The service captures their contact
information. We then call them and (hopefully) set an appointment to show them your
home
2.3. SIGN: We post our eye-catching T- post “Summit Realty” For Sale sign
4. prominently in your yard. Buyers flock to the sign, literally.
2.4 LOCKBOX: Our high-tech Supra® lockbox, placed in a secure location, will
encourage more showings. It also gives us Big Brother-like control over the
REALTORS® who show it.
2.5 MLS: The Evans Team will list your home on the Wasatch Front Regional
Multiple Listing Service, which covers Salt Lake, Utah, Wasatch, Summit, and
Washington counties, among others. This exposes your home to over 16,000 registered
agents – and untold numbers of buyers! Our in-house professional writer will craft a
complete and accurate and sales-inducing description of your home. Our professional
house-photographer will make your home look like the million dollars it shows and feels
like.
2.6. REFERRAL NETWORK: We belong to the network of the best real estate
agents in North America: the MFO Referral Network. This network includes the top 1%
of real estate agents in the world. We email your home’s features sheet to the top agents
in the marketplace. When possible, we have cooperating brokers in the area tour your
home. We promote your property at the company sales meeting and other real estate
events. Moreover, Summit Realty is affiliated with Cendant Mobility Nationwide
Relocation Team, Costco, LendingTree.com, US Air, United Airlines, Continental
Airlines, Delta Airlines, Northwest Airlines, American Express, Priority Club, and
RealEstate.com.
2.7. GETTING CONNECTED: Want to try something fun? After you’ve listed
your home with us, google your home address: You’ll see thousands of hits! Our listings
are featured on the following websites:
Seeutahhomes.com Utahrealestate.com Circlepix.com
5. 2.8 CUSTOM FIT: We tailor our marketing plan to capture your property’s
unique features. We will advise you of any changes you may want to make on your
property, based on feedback, to make it more salable.
3. FOLLOW-UP: We talk to every agent who previews or shows your home. We ask
them to rate your home in comparison to the others they’ve shown. We tell them to make
an offer on your home!
4. FEEDBACK: We track the number of showings on your property and record all
feedback. Experience has shown that if a home has no showings, the listing price is 10%
too high. If a home has a high number of showings and no offers, the price is 5% too
high. If the property is priced right, it will sell within 30 days. We will communicate with
you in a timely and efficient manner, as well as letting you know what is happening with
your property and updating you on similar properties in the market. We will call you
every week with a “Market Update Report.”
5. PRE-QUALIFIED BUYERS: We will pre-qualify all buyers on all sign and ad calls.
Our goal on every sales call is to sell your home to that buyer. We need to be successful
only once! So we never stop trying.
6. FINANCING: We will keep you aware of the various methods of financing that a
buyer might want to use to buy your home, or that you might want to use to purchase
your next home. We are 1031-exchange experts, affiliated with the nations top 1031-
exchange specialists.
Seeutahhomes.com Utahrealestate.com Circlepix.com
Realestate.com Realtor.com Yourhomeutah.com
WFRmls.com Harktheherald.com Yourrealestateclassified.com
Craigslist.com KSL.com Google.com
6. 7. NEGOTIATION: We will help you negotiate the best possible price and terms for
your home. We’ve got your back! We have a 100% listing-price to sales-price ratio on
average for the last 6 months. We know how to get the most for your home!
8. KAIZEN: Kaizen is Japanese for the concept of constant and never-ending
improvement. We improve our skills by attending training seminars taught by the #1 Real
Estate Coaching Company: The Mike Ferry Organization (MFO). We also consult every
week with nationally recozgnized experts to help us determine how to sell your home for
top market value in the fastest possible time. We want to be in peak form, in order to best
help you.
9.SECURITY: Once a Real Estate Purchase contract has been accepted, our highly
trained transaction managers will shepherd you safely through the mortgage, title,
inspection, and warranty aspects of escrow. We’ll also handle all the follow-up with
mortgage, title and other closing agents.
10. CLOSING: We will attend your closing to answer any last-minute questions or
concerns you may have. We use only the best title companies.
11. CUSTOMER SERVICE: We deliver happiness. If you are unhappy with our service,
please let us know; we’ll make it right. At the end of the day, when all the dust settles and
your home is sold, we want to see a smile on your face!
12. REFERALS: We appreciate your referrals! The highest compliment you can give us
is to let us provide our same happiness-delivering service to friends and family.
Remember, even after we sell your home, you are still our valued client and we will
always be your go-to real estate experts.
13. CHECK: This is, hands down, our favorite step in the plan. After closing, we deliver
your proceeds check to you. Enjoy it! (But don’t spend it all in one place!)
