The document summarizes partnership opportunities for the 2018 ITTF World Team Cup table tennis event, including category exclusivity, potential reach of 45 million viewers in China, and various branding and activation options. It notes the event will take place from February 22-27, 2018 in London and will feature the top 6 continental teams and highest performing teams from the World Team Championships competing for the title. Past events had TV viewership reaching over 45 million in China alone. The document encourages brands to contact the representative for a customized sponsorship package.

1. 2018 ITTF WORLD TEAM CUP
An Exciting Opportunity To Take Category Exclusivity At A
World Table Tennis Event

2. 2018 ITTF World Team Cup
Partnership Opportunities Summary
• Category exclusivity of the 2018 World Team Cup
• Brand exposure of up to 45 million people in China
alone
• Access to Table Tennis England’s 37,000 active fans
• Connect to ITTF’s 1.9 million social media fans
• Localised sponsorship activation
• Other activation ideas available for discussion

3. Why Table Tennis?

4. Table Tennis Globally
Global interest from over 21% of the
world population!
Reach over 269,000,000 TV audiences
through TV exposure in over 120 countries
Actively connected to 1,900,000 fans across
ITTF’s social media platforms
Extensive media coverage for major international
tournaments, with more than 12,000 articles
written on the 2017 World Championships alone
35% of fans below age 29,
42% between 30 & 49 years old

5. 2018 ITTF World Team Cup
Battle Between The World’s Best Teams
By invitation only, the 2018 World Team Cup sees 6
continental Champions & the top performing teams
from the World Team Championships fight to for the
prestigious title!
Date : 22 – 27 Feb 2018 (5 days)
Venue : The Copperbox Arena
Spectators : 3,000 Daily Capacity
BE SEEN WITH THE BIGGEST STARS OF TABLE TENNIS
IN THE ICONIC VENUE WITH OLYMPIC LEGACY!

6. 2015 ITTF World Team Cup
TV Viewership
• 4 broadcasters in China, including CCTV 5
• 4 hours on CCTV 5
• 18.9 million unique viewers on CCTV 5 alone
• Over 45 million viewers in China alone
• 46 hours of TV Airtime
• Sponsorship media value of $8.2 million

7. Global TV Partners
& many more!
With TV exposure in over 80 countries, the 2018 World Team Cup
has a potential reach of over 500 million households!

8. Branding Opportunities
• Floor stickers
• Advertising surrounds around court
• Logo Placement on banners in the venue
• Ticket branding
• Digital branding
• Advertisement on programme magazine
• Branding on stream
• Branded merchandises
• Big screen advertising
• TV Bumpers TBC (Chinese TV)
• Other opportunities to be discussed

9. Localised Brand Activation
• VIP hospitality packages
• Complimentary tickets
• Engage local partners & distributors with
locally driven promotions
• Fan experience at event through sales &
exhibition booths & other onsite activities
• Fan meet-and-greets, media invites,
product launches & other activation
• Fan meet-and-greets, media invites,
product launches & other activation
• On court product placement & product
integration into event
• Online promotion & activation

10. Mark Taffler
70943 278793
Mark.Taffler@TableTennisEngland.co.uk
GET IN TOUCH
For A CUSTOMISED
SPONSORSHIP PACKAGE!