CSDC Event_Quantifying Your Work_Profiles-SRanno_FINAL
Hollins-resume-2015
1. Mario A. Hollins
248-961-0480 | mario.hollins@gmail.com | Austin, Texas
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QUALIFICATIONS
Knowledge Experience
• Primary Data Research!
• Marketing Management!
• Business Administration!
• Marketing Principles (4 P's)
• (5+ Years) Team Leadership!
• (15+ Years) Brand Strategy!
• (7+ Years) Public Communications!
• (6+ Years) Customer Development!
• (7+ Years) Marketing Consulting
Skills
• Implementing national & regional marketing programs!
• Improving book of business through customer development and retention strategies!
• Managing teams of brand ambassadors at major events nationwide!
• Leading primary data research efforts
Misc. Items of Interest
• Help tech startups launch their products effectively!
• Completed "Cap CIty" half marathon 2 years in a row!
• Hosted several open mic poetry nights as MC!
• Studied Marketing and Business Administration at Mott Community College (Flint, MI)!
• Studied Marketing Management at Wash College (Troy, MI)
2. RELATED HISTORY
Factory 360
Select Highlights:!
• Trusted with initial introduction of PayPal mobile wallet marketing and promotional efforts!
• Trained and developed marketing teams!
• Managed brand ambassadors for brands such as PayPal, MetroPCS, and NJoy
Brand Ambassador | Austin, TX/New York, NY (10/2013 - Present)
Gensco Sports E.
Select Highlights:!
• Managed several teams of brand ambassadors!
• Collected actionable marketing data for sporting brands such as Academy Sports!
• Toured college campuses to raise brand awareness
Marketing Manager | Dallas, TX (08/2014 - Present)
Equinox, LLC
Select Highlights:!
• Created actionable brand strategies for local and regional businesses!
• Facilitated trade agreements with brands and supplies for greater profitability!
• Improved marketing campaigns for smaller business that provided faster results for the
businesses
Principle, Owner | Austin, TX (10/2013 - Present)
Austin Radio KAZI 88.7FM
Select Highlights:!
• Developed fundraising strategies and brand development opportunities!
• Trained staff on marketing and promotional principles
Communication and Marketing | Austin, TX (08/2011 - Present)