Bitly is a URL shortening tool that allows users to shorten long URLs. It measures link performance and analytics to track how many people visit a site, where they come from, and which social media platforms are driving the most traffic. The document provides step-by-step instructions on how to set up a Bitly account and shorten URLs, including choosing a browser, signing up with an email, copying a long URL, generating a short link, customizing the link, and saving it. Analytics and shortened links can then be used across marketing channels to improve performance.

1. HOW TO USE

2. What can bit.ly do for
you?

3. SHORTEN
•Usual links online are long,
bit.ly makes the url short for
when your share on social, e-
mail, SMS and more.

5. MEASURE
•Measure and track
performance through
link analytics.

6. Like how many visited your site
today?

7. WHEN?

8. FROM WHERE?

9. SHARE
•Share your links across all your
marketing channels-including email,
SMS, display, social and more-and
collect key insights into each
channel’s performance and audience.

10. HOW DID THEY LANDED TO
YOUR SITE?

11. WERE THEY USING FACEBOOK?

12. PINTEREST?

13. TWITTER?

14. FROM YOUR EMAIL?

15. Or other social media
forms.

16. and many more specially
if you will upgrade your
software to ENTERPRISE
version…

17. Here we’ll teach you the basics on
how to set up and shorten URL’s
mainly.

18. WANT TO LEARN HOW TO START
THIS?

19. FOLLOW THESE STEP BY STEP
PROCESS:

20. Choose your browser.

21. For this tutorial we’ll use GOOGLE
Chrome.

22. In the URL, type in www.bitly.com.

23. Then hit the ENTER key.

24. It will lead you then to this
webpage.

25. To create an account, click on SIGN
UP.

26. It will lead you here

27. You can sign up using 3
different options.

28. It can be through FACEBOOK,

29. twitter,

30. or even your email address.

31. For this, we’ll create an
account using email
information.

32. Just fill up the boxes as specified.

33. Key in your Username.

34. Type in your email address.

35. Then key in your password and re-enter it.

36. It will now look like
this after encoding the
information.

37. Then click next the “I’m not
a robot” box.

38. Select the images needed for
the captcha then click on
verify.

39. After verifying, it will show
this update on your screen.

40. Click on “CREATE ACCOUNT”
To complete the sign up process.

41. You were already able to set-up an account and may now
start using

42. Successful sign in will lead you to this
homepage.

43. To start using the site, select the “START CREATING
BITLINKS”.

44. It will lead you then to the main
HOMEPAGE.

45. Now let’s explore the
site!

46. When you log in to the account it will show this
page.

47. This page includes the tab I wish to shorten
the URL.

48. Notice the URL in this tab?

49. This is the URL I want to shorten.
http://www.bhg.com/decorating/hom
e-accessories/flower-
arranging/classic-flower-
arrangements/

50. Double click and copy the link.

51. Then back to bit.ly tab.

52. Click on “CREATE BITLINK” on where to
paste the URL

53. It will show this box where to
paste the URL exactly.

54. When you paste your link it
will be like this.

55. Then in a matter of seconds
it will update to this.

56. See the difference.
From:
http://www.bhg.com/decorating/home-
accessories/flower-arranging/classic-
flower-arrangements/

57. To the shortened one called Bitlinks:
bit.ly/2cTqxeG

58. You can also customize
by editing the link details.

59. You can change the name of the
link with short and concise
words or letters.

60. Then click “SAVE”.

61. After saving it will then show an update on
your newly set-up account.

62. So it was from:
http://www.bhg.com/decorating/home-
accessories/flower-arranging/classic-
flower-arrangements/

63. TO:
bit.ly/2cTqxeG

64. Customized to:
bit.ly/15flowerarr

65. Isn’t that great?

66. Take advantage of this tool for
your online marketing approach.

67. For more useful tips
about bitly.

68. Click on SETTINGS.

69. Then select RESOURCES.

70. Click on SUPPORT for further assistance.

71. What are you waiting for?
Go ahead and set up this account now!

72. THANK YOU