• Tweet: a 140 character message
– “Giving a presentation on Twitter today at the office.
• RT, or ReTweet: Reposting a message to share
ideas and give a shout-out
– “Wow. Great post Matt! RT @mattChevy Don't Walk...Run
Out of Your Comfort Zone --> http://bit.ly/8g24n7”
• Followers: people that are subscribing to your
• Following: you subscribe to other’s tweets. You see
their tweets as their posted.
• @username: allows you to send a public
message to an individual user
– “@rachelreuben It was great meeting you at the
workshop! We’ll talk soon!”
• DM, or Direct Message: allows you to send a
private message to an individual user
– “D rachelreuben Hey Rachel! Would you like to set up a
time to meet? My email is email@example.com”
•Mentions: when someone mentions you in a tweet or
sends you a public message.
• Next steps:
– Start tweeting!
– Find & follow your friends
– Search for people, companies/clients, or topics that
• Find People
– Interact. Quality over quantity.
Think of twitter as a place to build relationships
• Use a friendly, casual tone
• Respond to some questions or comments addressed
• Retweet messages you like
• Post links to sites you think may interest your followers
Megan’s suggested twitter don’ts:
– Push the team too much (spam)
– Post negative comments about sponsors
– Post negative comments about staff
– Post every little detail of your life