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LYNN KAPLAN
CUSTOMER SUPPORT AND SUCCESS Cupertino, CA ​| ​ (415) 652-1714 ​| ​ lynn@kaplans.com
Engineering, sales, market development, product/operations support, and customer success experience.
Calm and results-driven startup veteran skilled at managing customer expectations, projects, and
products through every phase of the product life cycle.
EXPERIENCE
MAGTOGO, LLC ​San Francisco, CA 2009-Present
SaaS solution to design, build and deploy business conference apps across desktop and mobile platforms (native iOS,
Android, Blackberry and HTML5 web-based)
Customer Success and Support Manager
● Select account ownership, driving sales and adoption
● Onboard and train new customers to use SaaS platform
● Created and automated customer onboarding process to ensure accuracy, scalability, and seamless
handoff to Operations: developed timelines and project flow, authored ‘help’ pages, and established
support levels and expectations with new accounts
● Expand product footprint in customer accounts by networking across teams and inspiring the
customer with use cases and creative use of the product
● Strengthen customer relationships, improve retention and secure contract renewals through
proactive communication and multi-level engagement
● First level technical support, including service on-call, direct troubleshooting with customers,
performing QA and version/update confirmation tasks, managing escalations and customer
communications
● Provide Operations and Product Support by overseeing daily operations data, including bugs, field
failures, and customer tickets; set priorities with technical team and manage customer expectations
● Provide ​voice of the customer to internal teams, advocating for resources and influencing the product
roadmap and future releases
● Developed procedures and transitioned customers from email/phone support to ticket system (Trac)
Sales Development
● Created market introduction plan for new product launch in a startup business
● Identified prospective customers, initiated cold contact and closed new business
● Conducted online demos with WebEx, GoToMeeting, Skype and Join.me
● Established use of CRM tool (Salesforce) to track and plan account engagement
CONTRACT ​San Francisco, CA 1998-2008
Project Manager ​Real Estate Development
● Managed residential and condominium conversion projects. Responsible for permits and building
plans, demolition, hiring subcontractors, and budget management
Recruiter​ CSG Financial Advisors
● In-house, complete search and recruitment for administrative and business positions
Market​ ​Researcher​ SurveyVisions
● Conducted market research through cold calls and networking for new VoIP survey tool
CONCEPT CORPORATION ​ San Francisco, CA 1990-1997
Industry-specific search firm focused on the polymers and packaging materials sectors of the chemicals industry
Director
● Conducted full search and recruitment process for mid- and senior-level business and technical
positions. Customers included Monsanto Chemical, BF Goodrich, Exxon Chemical, Owens-Corning
UNION CARBIDE CORPORATION ​ 1981-1990
Fortune 500 producer of chemicals and polymers
Project Manager, Unison Transformer Services ​ Pleasanton, CA
● Managed field operations for removing hazardous cooling chemicals (mineral oil, polychlorinated
biphenyls, silicone) from customer electrical power equipment in light industrial environments
● Ensured safety of field technicians, following DOT and EPA regulations during transport and storage.
Customers included copper mines, nuclear power plants, and municipalities
Sales Representative​ ​ San Francisco, CA
● Sold high-performance engineering polymers (raw materials) into specialty applications.
Developmental, high-touch sales process, including educating customers on physical and chemical
properties of raw material for desired end-use, part design and manufacturing constraints
● In addition to closing sales contracts with purchasing agents, position required interactions with:
Customer technical staff (engineers)
Customer polymer processing operations (3rd party vendor)
Internal team of material scientists and chemists
Electrical Engineer​ ​ Charleston, WV
● Supervised high voltage power generation and distribution system in a chemical manufacturing
plant; responsible for repairs, maintenance, and installation of electrical equipment
EDUCATION
Bachelor of Science, Electrical Engineering
WEST VIRGINIA UNIVERSITY INSTITUTE OF TECHNOLOGY | ​Montgomery, WV
VOLUNTEER LEADERSHIP
Jack & Jill of America, Inc, San Francisco Chapter ​ 2003-Present
Member & Officer
● Non-profit organization dedicated to developing leadership in children
Friends of The Company ​ San Francisco, CA 1997-Present
Founding Member & Officer, Board of Directors
● Non-profit organization providing financial support for a free full-spectrum teen musical theatre program
San Francisco Day School ​ San Francisco, CA 2003-2009
Member, Board of Trustees
● K-8 co-educational, independent school founded in 1978
Lynn B. Kaplan ​|​ (415) 652-1714 ​|​ lynn@kaplans.com ​| ​ www.linkedin.com/in/lynnkaplansf

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Lynn Kaplan Customer Engagement Specialist

  • 1. LYNN KAPLAN CUSTOMER SUPPORT AND SUCCESS Cupertino, CA ​| ​ (415) 652-1714 ​| ​ lynn@kaplans.com Engineering, sales, market development, product/operations support, and customer success experience. Calm and results-driven startup veteran skilled at managing customer expectations, projects, and products through every phase of the product life cycle. EXPERIENCE MAGTOGO, LLC ​San Francisco, CA 2009-Present SaaS solution to design, build and deploy business conference apps across desktop and mobile platforms (native iOS, Android, Blackberry and HTML5 web-based) Customer Success and Support Manager ● Select account ownership, driving sales and adoption ● Onboard and train new customers to use SaaS platform ● Created and automated customer onboarding process to ensure accuracy, scalability, and seamless handoff to Operations: developed timelines and project flow, authored ‘help’ pages, and established support levels and expectations with new accounts ● Expand product footprint in customer accounts by networking across teams and inspiring the customer with use cases and creative use of the product ● Strengthen customer relationships, improve retention and secure contract renewals through proactive communication and multi-level engagement ● First level technical support, including service on-call, direct troubleshooting with customers, performing QA and version/update confirmation tasks, managing escalations and customer communications ● Provide Operations and Product Support by overseeing daily operations data, including bugs, field failures, and customer tickets; set priorities with technical team and manage customer expectations ● Provide ​voice of the customer to internal teams, advocating for resources and influencing the product roadmap and future releases ● Developed procedures and transitioned customers from email/phone support to ticket system (Trac) Sales Development ● Created market introduction plan for new product launch in a startup business ● Identified prospective customers, initiated cold contact and closed new business ● Conducted online demos with WebEx, GoToMeeting, Skype and Join.me ● Established use of CRM tool (Salesforce) to track and plan account engagement CONTRACT ​San Francisco, CA 1998-2008 Project Manager ​Real Estate Development ● Managed residential and condominium conversion projects. Responsible for permits and building plans, demolition, hiring subcontractors, and budget management Recruiter​ CSG Financial Advisors ● In-house, complete search and recruitment for administrative and business positions Market​ ​Researcher​ SurveyVisions ● Conducted market research through cold calls and networking for new VoIP survey tool
  • 2. CONCEPT CORPORATION ​ San Francisco, CA 1990-1997 Industry-specific search firm focused on the polymers and packaging materials sectors of the chemicals industry Director ● Conducted full search and recruitment process for mid- and senior-level business and technical positions. Customers included Monsanto Chemical, BF Goodrich, Exxon Chemical, Owens-Corning UNION CARBIDE CORPORATION ​ 1981-1990 Fortune 500 producer of chemicals and polymers Project Manager, Unison Transformer Services ​ Pleasanton, CA ● Managed field operations for removing hazardous cooling chemicals (mineral oil, polychlorinated biphenyls, silicone) from customer electrical power equipment in light industrial environments ● Ensured safety of field technicians, following DOT and EPA regulations during transport and storage. Customers included copper mines, nuclear power plants, and municipalities Sales Representative​ ​ San Francisco, CA ● Sold high-performance engineering polymers (raw materials) into specialty applications. Developmental, high-touch sales process, including educating customers on physical and chemical properties of raw material for desired end-use, part design and manufacturing constraints ● In addition to closing sales contracts with purchasing agents, position required interactions with: Customer technical staff (engineers) Customer polymer processing operations (3rd party vendor) Internal team of material scientists and chemists Electrical Engineer​ ​ Charleston, WV ● Supervised high voltage power generation and distribution system in a chemical manufacturing plant; responsible for repairs, maintenance, and installation of electrical equipment EDUCATION Bachelor of Science, Electrical Engineering WEST VIRGINIA UNIVERSITY INSTITUTE OF TECHNOLOGY | ​Montgomery, WV VOLUNTEER LEADERSHIP Jack & Jill of America, Inc, San Francisco Chapter ​ 2003-Present Member & Officer ● Non-profit organization dedicated to developing leadership in children Friends of The Company ​ San Francisco, CA 1997-Present Founding Member & Officer, Board of Directors ● Non-profit organization providing financial support for a free full-spectrum teen musical theatre program San Francisco Day School ​ San Francisco, CA 2003-2009 Member, Board of Trustees ● K-8 co-educational, independent school founded in 1978
  • 3. Lynn B. Kaplan ​|​ (415) 652-1714 ​|​ lynn@kaplans.com ​| ​ www.linkedin.com/in/lynnkaplansf