1. Final Music Video EvaluationBy Lydia Cooke
As I have now completed editing and finalising my music video, I have changed
and improved all of the things that needed looking over. I have made clear
improvements to my music video to make it better than the rough edit and
overall to a professional standard. I have done this to the best of my ability and
tried to show my understanding of producing a music video and using all the
necessary equipment and software. I showed diversity as I contributed to most
aspects of the music video production unit. Including filming (use of a camera)
acting as a character in the music video and also editing/uploading film footage
which we collected over the past few weeks.
The music video that myself and my team produced was based on a song called
‘All in the Name’ by Janice Graham. We based the music video location/crops on
the song itself as the lyrics talk about being inside Strangeways Prison in
Manchester. We chose to shoot most of the footage we needed at that location,
Strangeways Prison. We also had some footage of the instruments which we shot
at college. We used a professional camera to produce good quality footage so our
music video looked the best it could. We decided as a group we would all appear
in at least one shot, which we did. Over the process of filming each of us in the
group was thinking of different editing techniques we could include making each
of our music videos more unique and individual. I chose to make the whole music
video black and white to create a darker and saddened look as prison is known to
be a dark depressing place.
I have made all the improvements I planned on making which I am 100% now
happy with. The end of the music video fades out as planned and the song itself
fades out to a good quality. I have moved some footage around so the music
video makes sense, making it easier for my audience to understand. When editing
my music video I struggled with making one particular shot in perfect timing with
the song lyrics, as I continuously tried I finally got it to a standard and position I
am happy with.My group also made a decision to stick with the footage we
already had shot, and made it look the best it can by using various editing
techniques. My group also completed filming and pre-production within
scheduled.