Mobile text marketing is growing faster than any other advertising medium and provides an opportunity for small businesses to reach customers. More people now use their mobile phones for texting than for calls or internet access. Small businesses can use text marketing to directly reach customers where they are and produce almost instant sales. Services now exist to allow small businesses to do text marketing at a low cost similar to larger companies.
2. Mobile text message marketing has arrived for the small business owner and is growing faster than any other advertising medium.
3. Your customers now use their mobile phone for text messaging more than voice and internet access combined. In the U.S. there are now over 276 million wireless subscribers which is 89% of the total U.S. population.
4. Cell phone usage has surpassed home phone usage along with the addition of 135.2 billion text messages being sent every month.
5. In 2010, the number of text messages sent in the U.S. could reach 160 trillion.
11. Large corporations have had access to text or SMS marketing as it is also know for a few years now.
12. These large corporations have shifted their advertising focus from traditional media and according to the Mobile Marketing Association, by 2011 more than half of all national brands will spend between 5% and 25% of their marketing budget on mobile.
13. At this time over 40% of global brands have already begun text message marketing campaigns.
14. Instead of just surviving with national chains in your market, you can now take them head on by leveling the playing field.
15. The chains work every day to take your loyal customers. Now you can get your customers on a list and essentially fence them in with great offers that reward them for being your customer.
16. Thankfully you don't have to spend 5% to 25% of your marketing budget on mobile marketing.
17. Text marketing was previously only available to large companies due to the cost, dedicated short code numbers needed and the necessity to have their campaigns fully managed.
18. Now, with text message marketing companies designed for small businesses, if your small business does $10,000 a week in sales, your total advertising percentage versus gross sales will be only.006%!