The document discusses strategies taken by online stores Lazomba and 21Street in Malaysia to increase sales amounts in 2015 and 2016. It provides data showing Lazomba's sales amount doubled from RM70,000 in 2015 to RM140,000 in 2016 when it implemented the most strategies (8), while 21Street's sales remained steady at RM50,000 as it maintained the same 3 strategies both years. The document also contains examples of analysis and synthesis responses about the sales data and strategies, highlighting common mistakes and corrections.

1. How to score more
Analysis & Synthesis
points
A PRACTICE WITH MUET 2017 NOVEMBER
PAPER
(AMOUNT OF SALES OF ONLINE STORES)
By:
MS CHEONG LAI WAH
English Unit
Kolej Matrikulasi Pahang
Kementerian Pendidikan Malaysia
8 Dec 2020

2. Let’s have a look
at the question.

3. EFFECTS
CAUSES

4. EFFECT
S
CAUSES
The Amount of Sales of Malaysian Online Stores and the
Strategies Taken to Increase the Amount of Sales (2015
and 2016)
Figure 1 shows the amount of sales of Malaysian
online stores while Table 1 depicts the strategies taken to
increase the amount of sales in 2015 and 2016.
Generally, the amount of sales of Malaysian online stores
in 2015 and 2016 was influenced by the strategies taken
to increase the amount of sales in those years.
TITLE
INTRODUCTION
OVERVIEW

5. EFFECT
S
CAUSES
Analysis = TF + KF + D + Cw + Tw/Mw
Synthesis = [Sw + (TF + KF + D + Cw + Tw/Mw)]
TF : Time Frame
KF : Key Feature
D : Data
Cw : Comparison word
Tw : Trend word
Mw : Movement word
Sw : Synthesis word
ELEMENTS & FORMULA

6. EFFECT
S
CAUSES
The following slides
contain samples of
common mistakes
and ways to correct
the mistakes, and
hence to obtain
higher scores.
How to score more Analysis &
Synthesis points
NOTE: These slides do NOT represent all the points
required for the whole Body Paragraph.

7. EFFECT
S
CAUSES
In 2016, the amount of sales of Lazomba in 2016
was higher (RM140,000) compared to the lower
amount of sales in 2015 (RM70,000) because
the most (8) strategies were taken compared to
fewer (5) strategies taken in 2015.
TF
moved
Analysis = TF + KF + D + Cw + Tw/Mw
Synthesis = [Sw + (TF + KF + D + Cw + Tw/Mw)]
The amount of sales of Lazomba in 2016 was
higher (RM140,000) compared to the lower
amount of sales in 2015 (RM70,000) because
the most (8) strategies were taken compared to
fewer (5) strategies taken in 2015.
3+1 A
1 S
The amount of sales of Lazomba in 2016 was
higher (RM140,000) compared to the lower
amount of sales in 2015 (RM70,000) because
the most (8) strategies were taken.
3 A
1 S

8. In 2015, amount of sales on 21Street(RM50000) is lower than on
Lazomba(RM70000) because only 3 less (3) strategies taken by 21Street
("Accepts Cash On Delivery", "Presents Attractive Webpage" and "Offers
Competitive Prices") compared to more (5) strategies taken by Lazomba to
increase amount of sales. 3 A
1 S
In 2015, amount of sales on of 21Street (RM50000) is was lower than on
that of Lazomba (RM70000) because less (3) strategies were taken by
21Street ("Accepts cash on delivery", "Presents attractive webpage" and
"Offers competitive prices") compared to more (5) strategies taken by
Lazomba. to increase amount of sales. Edited grammar &
capital letters
EFFECT
S
CAUSES
Analysis = TF + KF + D + Cw + Tw/Mw
Synthesis = [Sw + (TF + KF + D + Cw + Tw/Mw)]
In 2015, amount of sales on 21Street(RM50000) is lower than on
Lazomba(RM70000) because only 3 strategies taken by 21Street ("Accepts
Cash On Delivery", "Presents Attractive Webpage" and "Offers Competitive
Prices") compared to 5 strategies taken by Lazomba to increase amount of
sales. 1 A
1 S

9. EFFECT
S
CAUSES
Analysis = TF + KF + D + Cw + Tw/Mw
Synthesis = [Sw + (TF + KF + D + Cw + Tw/Mw)]
The amount of sales of 21streets in 2015 is (rm50000) and maintain
the same amount (rm50000) in 2016 because 3 strategies taken
('Accepts cash on delivery', 'Presents attractive webpage', 'Offers
competitive prices’). 1 A
1 S
The amount of sales of 21streets in 2015 is (rm50000) and maintain
the same amount (rm50000) in 2016 because the same 3 strategies
taken ('Accepts cash on delivery', 'Presents attractive webpage',
'Offers competitive prices’). 1+1 A
1 S
The amount of sales of 21streets 21Street in 2015 is was (RM50000)
and maintained the same amount (rm50000) in 2016 because the
same 3 strategies were taken ('Accepts cash on delivery', 'Presents
attractive webpage', 'Offers competitive prices’).
Edited grammar
& KF spellings

10. EFFECT
S
CAUSES
Analysis = TF + KF + D + Cw + Tw/Mw
Synthesis = [Sw + (TF + KF + D + Cw + Tw/Mw)]
the amount of sales of 21street in 2015 had fewer amount (Rm50000)
than Lazombha (Rm70000) since Lazombha had (5) strategies but
21street had less (3) strategies
2 A
1 S
the amount of sales of 21street in 2015 had fewer amount (Rm50000)
than Lazombha (Rm70000) since Lazombha had more (5) strategies
but 21street had less (3) strategies
2+1 A
1 S
the The amount of sales of 21street 21Street in 2015 had was lower
amount (Rm50000) than that of Lazombha Lazomba (Rm70000) since
Lazombha had taken more (5) strategies but 21street had taken less
(3) strategies.
Edited grammar,
Cw & KF spellings

11. EFFECT
S
CAUSES
The amount of sale of Malaysian Online Stores for Lazomba was doubled from
RM70000 to RM140000 because the most 8 strategies ('Allow payment via
credits', 'Accepts cash on delivery', 'Offer variety of items', 'Present attractive
webpage', 'Offers e-coupons as discounts', 'Offers competitive prices', and
'Provides fast delivery') were taken to increase amount of sales in 2016.
The amount of sale of Malaysian Online Stores for Lazomba was doubled
from RM70000 (2015) to RM140000 (2016) because the most (8) strategies
('Allow payment via credits', 'Accepts cash on delivery', 'Offer variety of items',
'Present attractive webpage', 'Offers e-coupons as discounts', 'Offers
competitive prices', and 'Provides fast delivery') were taken to increase amount
of sales in 2016.
The amount of sale of Malaysian Online Stores for of Lazomba was doubled
from RM70000 (2015) to RM140000 (2016) because the most (8) strategies
('Allow payment via credits', 'Accepts cash on delivery', 'Offer Offers variety of
items', 'Present Presents attractive webpage', 'Offers e-coupons as discounts',
'Offers competitive prices', and 'Provides fast delivery') were taken to increase
amount of sales in 2016.
No marks (missing TFs and
wrongly spelt KFs)
2 A & 1 S
(after adding TFs)
Edited grammar & spellings

12. EFFECT
S
CAUSES
Analysis = TF + KF + D + Cw + Tw/Mw
Synthesis = [Sw + (TF + KF + D + Cw + Tw/Mw)]
The amount of sales of 21Street in 2016 still same (RM50,000)
compared to the amount of sales in 2015 (RM50,000) although the
strategies taken to increase amount of sales same both of the year as
('Accepts cash on delivery','Presents attractive webpage' and 'Offers
competitive prices').
The amount of sales of 21Street in 2016 still same (RM50,000)
compared to the amount of sales in 2015 (RM50,000) although since
the strategies taken to increase amount of sales same both of the
year as ('Accepts cash on delivery','Presents attractive webpage' and
'Offers competitive prices').
The amount of sales of 21Street (RM50 000) was the same in 2016
and 2015 still same (RM50,000) compared to the amount of sales in
2015 (RM50,000) although since the strategies taken to increase
amount of sales were same both of the year the same for both
years. as ('Accepts cash on delivery’, 'Presents attractive webpage'
and 'Offers competitive prices').
1 A
No S (wrong Sw)
2 A & 1 S (after correcting Sw)
1 A & 1 S
(with accurate grammar)

13. EFFECT
S
CAUSES
In conclusion, the strategies taken in 2015 and 2016
influenced the amount of sales of 21Street and
Lazomba.
CONCLUSION
End of slides