2. YOUTUBE
• Youtube is a website dedicated to letting people express themselves through
videos
• People can share their ideas, talents and feelings to anyone around the world
• There is no limit to the creativity seen on Youtube
3. #LIKEAGIRL CAMPAIGN
• This campaign addressed the issue of people saying some does an activity “like a
girl”, meaning in a weak or overly feminine manner.
• The ads showed young being asked what they thought doing something “like a
girl” means to society and what it means to them personally
• The original ad got 53 million views on YouTube during 2014
4. FACEBOOK
• Facebook is a social networking website that allows friends and family to connect
and share their lives with each other.
• It was launched by Mark Zuckerberg in 2004
• It is the world’s largest social networking site with more than 1 million users
worldwide
5. DO US A FLAVOR CAMPAIGN
• The Frito-Lay snack company decided to let their customers know that their
opinions matter by letting them submit their chip flavor ideas over social media
• 3.8 million people in 14 countries submitted their ideas through the Facebook app
Frito-Lay created
• The winner of the contest was rewarded 1 million dollars
6. EDUCATION
• Since the development of social media, there have been many changes in the way
we teach, learn, and appreciate our education
• There are educational videos on YouTube
• Universities have social media sites
• Computers are used all the time in and out of the classroom
7. POSITIVES
• Social media had made our world smaller
• We can access information from all over the world with the touch of a button
• We have the ability to absorb more information more quickly
• It gives students the chance to broadcast whatever they to the world giving them
their own creative licensees
8. NEGATIVES
• Students have a hard time communicating face to face
• Their attention to detail is decreases due to the amount of information they can
get within minutes
• Their grammar and pronunciation has declined due to their conversations not
using proper grammar
• Their overall performance has declined due to the distraction on their devices,
especially when they look at social media while studying
9. POLITICAL CAMPAIGNS
• Social media has become a big part of politics
• It is a way for candidates to get in touch with voters quickly
• Easy to understand posts that are easier to be retweeted or shared
• Politicians can react to major events in the news and share their thoughts and
feelings about it
• The main goals are for fundraising purposes and to see where other candidates
stand in the race
10. MORE ABOUT POLITICAL CAMPAIGNS
• Candidates do not usually reply to voters post or tweets, instead they host Q and
A’s from company headquarters
• Even people who are not politically savvy and who do not follow candidates on
social media will see what their friends and family is learning about the race
• Like minded voters can communicate with each other on their candidates
• Candidates can direct their posts at specific demographics, some posts will
resonate with 30 years olds and others with 60 year olds
• Professionals often manage candidates images so that unfiltered content does not
land them in hot water
11. MORE ABOUT POLITICAL CAMPAIGNS
• Joining a campaign on Facebook gives campaign managers access to you and
your contacts
• Campaign managers can then send out the candidates views on pressing issues
directly to the person on Facebook
• Since every word that candidates say can be recorded, social media takes
advantage resulting in the candidates being more guarded
• Having a good reputation on and off social media is key to the success of
candidates