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Analysing Typography. 
Typography; 
Grease 
The typography that is used to promote the film ‘Grease’ is unique as well as vintage; it 
represents the film accurately as the time period was set in the sixties. Also the font is clearly 
set out to represent the time period, this is because the big bubble writing was most popular 
throughout this time. Having contrasting colours for the typography will attract audience 
members further, the choice of red and white shows the boldness of the typography and 
possibly the film. During the sixties the main exhibit/attraction for young people was the 
different varieties of car manufacturers as people had different types of styles. The 
typography of the car could indicate what the film could be about and this would clearly show 
that during the sixties cars were a big feature within the 
era as most dreamt of having a good well know car to 
show off. Also the irony of the film being called 
‘Grease’ is uncanny as actual grease is used to oil 
cars, the grease is usually used inside the car so as 
the words were inside the image of the car it implies 
there could be implying that the film is surrounded by the initial theme of cars. 
Doctor who. 
The typography for ‘Doctor Who’ seems to be in a clear robotic font, alongside this it has a 
blue metallic tinge of colour going throughout the elongated words, this gives the impression 
that the program is based on technology and futuristic impressions throughout. Similarly the 
typography contains an image that is in-between both words, the image looks like a box or in 
other words the Tardis, by this image being surrounded by the words it suggests that the 
box like figure is a main feature within the program. Moreover as the 
background is a dark colour it contrasts with the light on top of the 
Tardis which could propose that they are in space or that the story 
lines within the program is dark and mysterious. Therefore the 
producers of doctor who have used typography efficiently as it 
portrays the show to be sci-fi based.

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Typography

  • 1. Analysing Typography. Typography; Grease The typography that is used to promote the film ‘Grease’ is unique as well as vintage; it represents the film accurately as the time period was set in the sixties. Also the font is clearly set out to represent the time period, this is because the big bubble writing was most popular throughout this time. Having contrasting colours for the typography will attract audience members further, the choice of red and white shows the boldness of the typography and possibly the film. During the sixties the main exhibit/attraction for young people was the different varieties of car manufacturers as people had different types of styles. The typography of the car could indicate what the film could be about and this would clearly show that during the sixties cars were a big feature within the era as most dreamt of having a good well know car to show off. Also the irony of the film being called ‘Grease’ is uncanny as actual grease is used to oil cars, the grease is usually used inside the car so as the words were inside the image of the car it implies there could be implying that the film is surrounded by the initial theme of cars. Doctor who. The typography for ‘Doctor Who’ seems to be in a clear robotic font, alongside this it has a blue metallic tinge of colour going throughout the elongated words, this gives the impression that the program is based on technology and futuristic impressions throughout. Similarly the typography contains an image that is in-between both words, the image looks like a box or in other words the Tardis, by this image being surrounded by the words it suggests that the box like figure is a main feature within the program. Moreover as the background is a dark colour it contrasts with the light on top of the Tardis which could propose that they are in space or that the story lines within the program is dark and mysterious. Therefore the producers of doctor who have used typography efficiently as it portrays the show to be sci-fi based.