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Keyonna Monroe
4100 Santo Tomas Dr. Los Angeles, CA 90008
Mobile: 323.245.7211 Email: Aquia2610@gmail.com
PROFESSIONAL EXPERIENCE
Pretty 2 Me, Inc / CEO & Executive Director
Playa Vista, CA
January 2014 – Present
• Managed all office finances, meetings, executive appointments and client facing correspondences
• Published promotional articles for publications
• Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising
campaigns
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Campaign management experience involving social media applications, custom branded content production,
digital PR, mobile applications, and digital promotions
• Lead daily SCRUM meetings
Tatum Games LLC / Project Manager
Los Angeles, CA
January 2016 – October 2016
 Ensure proactive scheduling of key deliverables, milestones, and deliverable tasks
 Communicate developer needs and project progress to the CEO and COO
 Setup social media ad campaigns on Facebook and Twitter and organized a Kickstarter
 Create project schedule and communication plans
 Validated that the scope can be completed within timeline and budget
 Estimated resource needs with help from functional leads
ESPN / Sports Journalist & Production Editor
Los Angeles, CA
January 2011 – March 2013
 Assist in content creation/coordination between Production and Digital departments
 Research statistics & stories on the internet for TV and Live Stream Shows
 Utilize Snappy TV service to clip highlights and show segments
 Coordinate, gather & input news for network ticker
 Assist in the field production for live event/show coverage including setting up live remote sets, social media
use, content creation, and postgame video shooting.
 Help cover media availabilities, transport gear, and fill in as needed for camera/audio/lighting
 Provide administrative support to SVP Production and VP Production..
 Coordinate the setup of production, writers', and casting offices. Assist shows with technical needs, travel,
distributing production documents, and proper use of the online database in order to maintain up-to-date
records for all departments.
ARAN Cucine / Social Media Marketing Director & Admin Executive
West Hollywood, CA
January 2008 – March 2010
 Managed all office finances, meetings, executive appointments and client facing correspondences
 Design, build and maintain our social media presence
 Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
 Plan, execute, and measure experiments and conversion tests
 Collaborate with internal teams to create landing pages and optimize user experience
 Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising
campaigns
Keyonna Monroe
4100 Santo Tomas Dr. Los Angeles, CA 90008
Mobile: 323.245.7211 Email: Aquia2610@gmail.com
PROJECTS
Different but the Same
[Internationally self-published book]
Barnes and Noble- http://www.barnesandnoble.com/w/different-but-the-same-keyonna-a-
monroe/1123864573?ean=9781524500283
Mom’s Recharging Her Batteries
[Internationally self-published book]
Amazon- https://www.amazon.com/Mom-Recharging-Batteries-Keyonna-Monroe-
ebook/dp/B00VX13P1Q/ref=sr_1_1?ie=UTF8&qid=1477668513&sr=8-
1&keywords=moms+recharging+her+batteries+keyonna
TECHNOLOGIES
Excel, Github, Bitbucket , BaseCamp, Jira, Confluence, Asana, Jenkins, WordPress, HTML, CSS
EDUCATION
USC Annenberg School for Communication and Journalism
MBA Broadcast Journalism
Los Angeles, CA
Graduated 2010
Atlanta, GA
SPELLMAN UNIVERSITY
BA English
Graduated 2005

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KeyonnaMonroe-CurriculumVitae

  • 1. Keyonna Monroe 4100 Santo Tomas Dr. Los Angeles, CA 90008 Mobile: 323.245.7211 Email: Aquia2610@gmail.com PROFESSIONAL EXPERIENCE Pretty 2 Me, Inc / CEO & Executive Director Playa Vista, CA January 2014 – Present • Managed all office finances, meetings, executive appointments and client facing correspondences • Published promotional articles for publications • Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) • Campaign management experience involving social media applications, custom branded content production, digital PR, mobile applications, and digital promotions • Lead daily SCRUM meetings Tatum Games LLC / Project Manager Los Angeles, CA January 2016 – October 2016  Ensure proactive scheduling of key deliverables, milestones, and deliverable tasks  Communicate developer needs and project progress to the CEO and COO  Setup social media ad campaigns on Facebook and Twitter and organized a Kickstarter  Create project schedule and communication plans  Validated that the scope can be completed within timeline and budget  Estimated resource needs with help from functional leads ESPN / Sports Journalist & Production Editor Los Angeles, CA January 2011 – March 2013  Assist in content creation/coordination between Production and Digital departments  Research statistics & stories on the internet for TV and Live Stream Shows  Utilize Snappy TV service to clip highlights and show segments  Coordinate, gather & input news for network ticker  Assist in the field production for live event/show coverage including setting up live remote sets, social media use, content creation, and postgame video shooting.  Help cover media availabilities, transport gear, and fill in as needed for camera/audio/lighting  Provide administrative support to SVP Production and VP Production..  Coordinate the setup of production, writers', and casting offices. Assist shows with technical needs, travel, distributing production documents, and proper use of the online database in order to maintain up-to-date records for all departments. ARAN Cucine / Social Media Marketing Director & Admin Executive West Hollywood, CA January 2008 – March 2010  Managed all office finances, meetings, executive appointments and client facing correspondences  Design, build and maintain our social media presence  Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)  Plan, execute, and measure experiments and conversion tests  Collaborate with internal teams to create landing pages and optimize user experience  Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
  • 2. Keyonna Monroe 4100 Santo Tomas Dr. Los Angeles, CA 90008 Mobile: 323.245.7211 Email: Aquia2610@gmail.com PROJECTS Different but the Same [Internationally self-published book] Barnes and Noble- http://www.barnesandnoble.com/w/different-but-the-same-keyonna-a- monroe/1123864573?ean=9781524500283 Mom’s Recharging Her Batteries [Internationally self-published book] Amazon- https://www.amazon.com/Mom-Recharging-Batteries-Keyonna-Monroe- ebook/dp/B00VX13P1Q/ref=sr_1_1?ie=UTF8&qid=1477668513&sr=8- 1&keywords=moms+recharging+her+batteries+keyonna TECHNOLOGIES Excel, Github, Bitbucket , BaseCamp, Jira, Confluence, Asana, Jenkins, WordPress, HTML, CSS EDUCATION USC Annenberg School for Communication and Journalism MBA Broadcast Journalism Los Angeles, CA Graduated 2010 Atlanta, GA SPELLMAN UNIVERSITY BA English Graduated 2005