4. We help B2B technology companies
grow by helping them generate leads, nurture, and
close deals through a smart, data-driven omnichannel approach
Market Experience Regional Reach
Top Quality Leads 90+ strong
10 years combined
experience in client, agency,
and publisher setups allow
us to craft marketing
strategies that really work.
We have handled successful
marketing campaigns in
South East Asia, India, Hong
Kong, and Australia
Our lead generation
methodology enables us to
generate top quality leads
for clients with above
industry conversion rates
With more than 90 highly
skilled marketing specialists,
we are able to handle simple
to complex marketing
strategies with positive
results
6. BUYERS HAVE SPOKEN
Brands must be present
throughout the buyer’s
journey
60%
20%
19%
Of buyers want to
connect with a
salesperson during
the awareness stage
During decision stage
Wants to
connect
during the
consideration
stage
7. Branding and awareness in a non-
intrusive way
77%
Research before engaging with a brand
- HubSpot Research
64%
Of buyers consider online ads as
annoying and intrusive
- HubSpot AdBlock Plus research study, 2016
BUYERS HAVE SPOKEN
8. Today’s Market Landscape
01
Buyer behavior
Buyers now have more control than ever before
What brands need to do
Brands need to map their buyers' journey
and be present every step of the way
Marketers’ move
Marketers need to ensure buyers have a
positive experience with the brand in every
stage of the journey
Strategy
It's about being present at the right time with
the right content in the right format (3R)
02
03
04
10. The Four Stages of Inbound
ATTRACT CONVERT CLOSE DELIGHT
Awareness Consideratio
n
Decisio
n
11. The Four Stages of Inbound
ATTRACT CONVERT CLOSE DELIGHT
Awareness Consideratio
n
Decisio
n
Displa
y
Blogs
Search
Social
Landing Page
Forms
Calls to
Action
Marketing
Automation
Telephone
Analytics
CRM
Social Monitoring
Surveys
Reports and
Analytics
Referral Incentives
13. Our Solutions
Display
Advertising
SEO / SEM Dynamic Content
Ads
HubSpot
Marketing
Automation
Content
Marketing
Marketing
Consultancy &
Execution
Retargeting Web Design
Developmen
t
Telemarketin
g
Keyword
Research
Social Buyer Person Development Email Marketing
14. Partnership Strategy
• Develop buyer personas
• Goal setting
• Competitive analysis
• Market landscape
research
• Media strategy
development
• Media plan
• Activate marketing
vehicles
• Set targeting
parameters
• Set trackers
• Setup landing pages
• Setup calls to action
• Prepare reporting
templates
• Regular calls to
discuss campaign
development
• Optimize the better
performing vehicles
• Tweak as necessary
• Report tracking
• Continuous
strategy
development
• Turnover of leads
• Goal vs actual
• Asses what worked
and recommend to
use for next
campaign
• Plan base on
Plan Activate Optimize Measure Analyze
15. Our Clients
Our experience in the region
enables us to develop trust and
confidence with our clients.
From simple to complex
marketing requirements, we
make sure to exceed client’s
satisfaction by closely
monitoring every marketing
activity from start to finish.