Discord is an online community platform that allows friends, coworkers, and classmates to stay connected through instant messaging, audio/video calls, and voice channels. Originally focused on gamers, Discord now has over 100 million users and was valued at $7 billion in 2020. Discord generates revenue through optional premium subscriptions like Nitro and server boosting, as well as a portion of sales from games distributed through the Discord store. Looking ahead, Discord plans to further expand into business and education markets to compete with platforms like Slack and Zoom.

1. Kevin Kraydich
Uniqname: kraydich

2. 2
Discord provides a
community for friends
around the world to stay
connected online.
The Problem and Solutions

3. 3
The Problem and Solutions

4. Personas
Previously, gamers
Currently, friends,
coworkers, classmates

5. 5

6. 6

7. $7 billion
valuation
$479.3 million
$100 million
total funding
latest funding size (December 2020)

8. Discord Nitro
Subscription-based
feature that
enhances user
experience.
Server Boosting
Subscription-based
feature that
enhances server
performance.
Game Distribution
Game developers can
test and distribute
their games, giving
Discord a share of
revenue.
Revenue
Streams

9. Discord is publicly released
Additional $150 million in
funding; Discord valued at
$2 billion
Motto changed from “Chat
for Gamers” to “Chat for
Communities and Friends”
2015 2016
2020 2018
$20 million in funding
from investors
Key Events

10. Stan Vishnevskiy
Founder and CEO
Jason Citron
Founder and CTO
Meet the Founders

11. ● Combined many products into one
● Instant messaging, audio/video calls,
voice channels, live streaming
● Slick, easy-to-use design
Secret Sauce

12. ● Expansion into business and
education
● Original UI is easily adaptable for both
businesses and classrooms
● Giving Slack and Zoom a run for their
money
What’s Hot?

13. Discord TeamSpeak Slack Zoom
Private
messaging
Persistent
chat
channels
Voice
channels
Video
calling

14. ● Continued long-term success, even
post-COVID
● Successful pivot to more general
audiences
● Creation of a viable alternative to Slack
and Zoom
Predictions

15. Sources
◂ https://discord.com/company
◂ https://toucharcade.com/2015/09/14/ex-fates-forever-developer
s-making-discord-a-voice-comm-app-for-multiplayer-mobile-g
ames/
◂ https://brandongaille.com/how-does-discord-make-money/
◂ https://craft.co/discord
◂ https://www.ostraining.com/blog/general/discord-to-boost-or-
not/
◂ https://www.businessofapps.com/data/discord-statistics/
◂ https://techcrunch.com/2020/12/17/filing-discord-is-raising-up-
to-140m-at-a-valuation-of-up-to-7b/

16. Questions?
Thank you!