Here are couple things resonate with me the most during the 2015 Infusionsoft conference, which can be applied in both our marketing world and life. 1. Don't ignore the power of free, if you can offer a value, you can provide an offer as well. 2. You can train yourself to see things before other people do, even predict the marketing trend. 3. To claim your fame you have to be yourself and have the courage to commit that niche. 4. Always have a career saving account.