SlideShare a Scribd company logo
1 of 8
Growing your Business with Fresh Ideas
The Content Marketing Growth
Cycle
1. Your mail and social media campaigns drive traffic to
your website through the content hub.
2. Your customers recognize you as a thought leader
and expert in your field.
3. They share your advice and tips with their friends.
4. You get new customers and more revenue!
Step 1: Planting the Seed
You send a monthly newsletter to customers and
prospects that includes helpful information and
advice.
Step 2: Pollination
Links in the newsletter lead to content on the
website that can be easily shared through social
media.
Step 3: Sunshine
Your website landing page includes an offer
or incentive that stimulates response.
Step 4: Frequent Watering
Scheduled social media posts link to the offer and website content.
You monitor and respond to email and social media interaction.
Step 5: Enjoy the
Fruits of Your Labor
Your customers appreciate your product and
share it with their friends.
The Harvest
At the end of the campaign, you receive a
detailed report of the campaign results. This
provides the seeds for your next campaign.

More Related Content

What's hot

Facebook Marketing
Facebook MarketingFacebook Marketing
Facebook Marketinglal mia
 
Taco Bell Social Media Strategy
Taco Bell Social Media StrategyTaco Bell Social Media Strategy
Taco Bell Social Media StrategyKimberly McVeigh
 
Overcoming Web & Social Media Challenges
Overcoming Web & Social Media ChallengesOvercoming Web & Social Media Challenges
Overcoming Web & Social Media ChallengesGaby Mokry
 
Social Media: Helping Customers Find the Farmer (part 2)
Social Media: Helping Customers Find the Farmer (part 2)Social Media: Helping Customers Find the Farmer (part 2)
Social Media: Helping Customers Find the Farmer (part 2)Glenn Muske
 
4 Elements Of An Effective Social Media Marketing Campaign
4 Elements Of An Effective Social Media Marketing Campaign4 Elements Of An Effective Social Media Marketing Campaign
4 Elements Of An Effective Social Media Marketing CampaignPopulizr
 
Local Social Media Planning: A 5-step Checklist
Local Social Media Planning: A 5-step ChecklistLocal Social Media Planning: A 5-step Checklist
Local Social Media Planning: A 5-step ChecklistBalihoo, Inc.
 
FEI social media strategy
FEI social media strategy FEI social media strategy
FEI social media strategy Michele Harman
 
Maya Middlemiss - Cutting Edge of NewMR 2015
Maya Middlemiss - Cutting Edge of NewMR 2015Maya Middlemiss - Cutting Edge of NewMR 2015
Maya Middlemiss - Cutting Edge of NewMR 2015Ray Poynter
 
Content marketing in sports
Content marketing in sportsContent marketing in sports
Content marketing in sportsBob Crawshaw
 
What everyone is saying about social media marketing
What everyone is saying about social media marketingWhat everyone is saying about social media marketing
What everyone is saying about social media marketingjaina cruz
 
Social media mkg ppt
Social media mkg pptSocial media mkg ppt
Social media mkg pptNehaThakre3
 
yotomo (Social Media Company)
yotomo (Social Media Company)yotomo (Social Media Company)
yotomo (Social Media Company)yotomo
 

What's hot (19)

Facebook Marketing
Facebook MarketingFacebook Marketing
Facebook Marketing
 
Status report
Status reportStatus report
Status report
 
Taco Bell Social Media Strategy
Taco Bell Social Media StrategyTaco Bell Social Media Strategy
Taco Bell Social Media Strategy
 
Overcoming Web & Social Media Challenges
Overcoming Web & Social Media ChallengesOvercoming Web & Social Media Challenges
Overcoming Web & Social Media Challenges
 
Communicating & Promoting Research by Kylie Urban, Senior Multimedia Communic...
Communicating & Promoting Research by Kylie Urban, Senior Multimedia Communic...Communicating & Promoting Research by Kylie Urban, Senior Multimedia Communic...
Communicating & Promoting Research by Kylie Urban, Senior Multimedia Communic...
 
Social Media: Helping Customers Find the Farmer (part 2)
Social Media: Helping Customers Find the Farmer (part 2)Social Media: Helping Customers Find the Farmer (part 2)
Social Media: Helping Customers Find the Farmer (part 2)
 
4 Elements Of An Effective Social Media Marketing Campaign
4 Elements Of An Effective Social Media Marketing Campaign4 Elements Of An Effective Social Media Marketing Campaign
4 Elements Of An Effective Social Media Marketing Campaign
 
Local Social Media Planning: A 5-step Checklist
Local Social Media Planning: A 5-step ChecklistLocal Social Media Planning: A 5-step Checklist
Local Social Media Planning: A 5-step Checklist
 
FEI social media strategy
FEI social media strategy FEI social media strategy
FEI social media strategy
 
Social Media Marketing
Social Media MarketingSocial Media Marketing
Social Media Marketing
 
Maya Middlemiss - Cutting Edge of NewMR 2015
Maya Middlemiss - Cutting Edge of NewMR 2015Maya Middlemiss - Cutting Edge of NewMR 2015
Maya Middlemiss - Cutting Edge of NewMR 2015
 
Pur rtv project 1
Pur rtv project 1Pur rtv project 1
Pur rtv project 1
 
Content marketing in sports
Content marketing in sportsContent marketing in sports
Content marketing in sports
 
Social media for schools
Social media for schoolsSocial media for schools
Social media for schools
 
What everyone is saying about social media marketing
What everyone is saying about social media marketingWhat everyone is saying about social media marketing
What everyone is saying about social media marketing
 
Social media mkg ppt
Social media mkg pptSocial media mkg ppt
Social media mkg ppt
 
yotomo (Social Media Company)
yotomo (Social Media Company)yotomo (Social Media Company)
yotomo (Social Media Company)
 
Social media plan
Social media planSocial media plan
Social media plan
 
The Social Media Advisor on Content
The Social Media Advisor on ContentThe Social Media Advisor on Content
The Social Media Advisor on Content
 

Viewers also liked

G13 sample entry form
G13 sample entry formG13 sample entry form
G13 sample entry formGaylePage
 
Growing your Business
Growing your BusinessGrowing your Business
Growing your BusinessKathy Burke
 
New Service Proposal: Health, Wellness and Counseling for UPOU Students
New Service Proposal: Health, Wellness and Counseling for UPOU StudentsNew Service Proposal: Health, Wellness and Counseling for UPOU Students
New Service Proposal: Health, Wellness and Counseling for UPOU StudentsBrenda Rioja
 
State of the Word 2011
State of the Word 2011State of the Word 2011
State of the Word 2011photomatt
 
Mobile-First SEO - The Marketers Edition #3XEDigital
Mobile-First SEO - The Marketers Edition #3XEDigitalMobile-First SEO - The Marketers Edition #3XEDigital
Mobile-First SEO - The Marketers Edition #3XEDigitalAleyda Solís
 

Viewers also liked (6)

G13 sample entry form
G13 sample entry formG13 sample entry form
G13 sample entry form
 
Think Content
Think ContentThink Content
Think Content
 
Growing your Business
Growing your BusinessGrowing your Business
Growing your Business
 
New Service Proposal: Health, Wellness and Counseling for UPOU Students
New Service Proposal: Health, Wellness and Counseling for UPOU StudentsNew Service Proposal: Health, Wellness and Counseling for UPOU Students
New Service Proposal: Health, Wellness and Counseling for UPOU Students
 
State of the Word 2011
State of the Word 2011State of the Word 2011
State of the Word 2011
 
Mobile-First SEO - The Marketers Edition #3XEDigital
Mobile-First SEO - The Marketers Edition #3XEDigitalMobile-First SEO - The Marketers Edition #3XEDigital
Mobile-First SEO - The Marketers Edition #3XEDigital
 

Similar to Grow Your Business with Fresh Content Marketing Ideas

Fine-Tune your Paid Media and Email Acquisition Strategy
Fine-Tune your Paid Media and Email Acquisition StrategyFine-Tune your Paid Media and Email Acquisition Strategy
Fine-Tune your Paid Media and Email Acquisition StrategyCharity Dynamics
 
Top 10 sources to keep track on FB
Top 10 sources to keep track on FBTop 10 sources to keep track on FB
Top 10 sources to keep track on FBLipsa Satpathy
 
Monetize Your Online Presence: A Deep Dive into Affiliate Marketing
Monetize Your Online Presence: A Deep Dive into Affiliate MarketingMonetize Your Online Presence: A Deep Dive into Affiliate Marketing
Monetize Your Online Presence: A Deep Dive into Affiliate MarketingAttitude Tally Academy
 
5 steps to Developing a Strong Social Media Strategy
5 steps to Developing a Strong Social Media Strategy 5 steps to Developing a Strong Social Media Strategy
5 steps to Developing a Strong Social Media Strategy Real-Time OutSource
 
SafetyNet:Social Media Management Services, Ann Michaels & Associates
SafetyNet:Social Media Management Services, Ann Michaels & AssociatesSafetyNet:Social Media Management Services, Ann Michaels & Associates
SafetyNet:Social Media Management Services, Ann Michaels & AssociatesAnn Michaels & Associates
 
Social Media Marketing Benefits.docx
Social Media Marketing Benefits.docxSocial Media Marketing Benefits.docx
Social Media Marketing Benefits.docxsweetAnaya
 
Improve Your Event Marketing Strategies by Leveraging What Already Works
Improve Your Event Marketing Strategies by Leveraging What Already WorksImprove Your Event Marketing Strategies by Leveraging What Already Works
Improve Your Event Marketing Strategies by Leveraging What Already WorksNetSquared Vancouver
 
Why social media is so important?
Why social media is so important? Why social media is so important?
Why social media is so important? Sohom Roy
 
The Greatest Strategy for Targeted Advertising
The Greatest Strategy for Targeted AdvertisingThe Greatest Strategy for Targeted Advertising
The Greatest Strategy for Targeted AdvertisingBrayton Dawson
 
Social Media Marketing: Success Stories & Case Studies
Social Media Marketing: Success Stories & Case Studies Social Media Marketing: Success Stories & Case Studies
Social Media Marketing: Success Stories & Case Studies Vanessa CEO
 
Top 6 Holiday Marketing Tips to Stand Out in 2023.pdf
Top 6 Holiday Marketing Tips to Stand Out in 2023.pdfTop 6 Holiday Marketing Tips to Stand Out in 2023.pdf
Top 6 Holiday Marketing Tips to Stand Out in 2023.pdfzoveriakhalid
 
Introduction to social media
Introduction to social mediaIntroduction to social media
Introduction to social mediaMark Walker
 
B2B Great Marketing Strategies for Pediatricians in 2023.docx
B2B Great Marketing Strategies for Pediatricians in 2023.docxB2B Great Marketing Strategies for Pediatricians in 2023.docx
B2B Great Marketing Strategies for Pediatricians in 2023.docxpaul Mark
 
Project 1 Social Media Management
Project 1 Social Media Management Project 1 Social Media Management
Project 1 Social Media Management Kristina McDonald
 
Planning Value Measurements into your Social Media Strategy
Planning Value Measurements into your Social Media StrategyPlanning Value Measurements into your Social Media Strategy
Planning Value Measurements into your Social Media StrategyJenni Lloyd
 
Social media strategy
Social media strategySocial media strategy
Social media strategyEvan Kruk
 
Referal marketing both Online and Offline
Referal marketing both Online and OfflineReferal marketing both Online and Offline
Referal marketing both Online and OfflineAbraham John
 
Influencer Marketing Strategy - A Six Step Guide
Influencer Marketing Strategy - A Six Step GuideInfluencer Marketing Strategy - A Six Step Guide
Influencer Marketing Strategy - A Six Step GuideGary Fox
 
An Intro To Social Media
An Intro To Social MediaAn Intro To Social Media
An Intro To Social Media2Communicate
 

Similar to Grow Your Business with Fresh Content Marketing Ideas (20)

Fine-Tune your Paid Media and Email Acquisition Strategy
Fine-Tune your Paid Media and Email Acquisition StrategyFine-Tune your Paid Media and Email Acquisition Strategy
Fine-Tune your Paid Media and Email Acquisition Strategy
 
Top 10 sources to keep track on FB
Top 10 sources to keep track on FBTop 10 sources to keep track on FB
Top 10 sources to keep track on FB
 
Monetize Your Online Presence: A Deep Dive into Affiliate Marketing
Monetize Your Online Presence: A Deep Dive into Affiliate MarketingMonetize Your Online Presence: A Deep Dive into Affiliate Marketing
Monetize Your Online Presence: A Deep Dive into Affiliate Marketing
 
5 steps to Developing a Strong Social Media Strategy
5 steps to Developing a Strong Social Media Strategy 5 steps to Developing a Strong Social Media Strategy
5 steps to Developing a Strong Social Media Strategy
 
SafetyNet:Social Media Management Services, Ann Michaels & Associates
SafetyNet:Social Media Management Services, Ann Michaels & AssociatesSafetyNet:Social Media Management Services, Ann Michaels & Associates
SafetyNet:Social Media Management Services, Ann Michaels & Associates
 
Social Media Marketing Benefits.docx
Social Media Marketing Benefits.docxSocial Media Marketing Benefits.docx
Social Media Marketing Benefits.docx
 
Improve Your Event Marketing Strategies by Leveraging What Already Works
Improve Your Event Marketing Strategies by Leveraging What Already WorksImprove Your Event Marketing Strategies by Leveraging What Already Works
Improve Your Event Marketing Strategies by Leveraging What Already Works
 
Why social media is so important?
Why social media is so important? Why social media is so important?
Why social media is so important?
 
The Greatest Strategy for Targeted Advertising
The Greatest Strategy for Targeted AdvertisingThe Greatest Strategy for Targeted Advertising
The Greatest Strategy for Targeted Advertising
 
Social Media Marketing: Success Stories & Case Studies
Social Media Marketing: Success Stories & Case Studies Social Media Marketing: Success Stories & Case Studies
Social Media Marketing: Success Stories & Case Studies
 
Top 6 Holiday Marketing Tips to Stand Out in 2023.pdf
Top 6 Holiday Marketing Tips to Stand Out in 2023.pdfTop 6 Holiday Marketing Tips to Stand Out in 2023.pdf
Top 6 Holiday Marketing Tips to Stand Out in 2023.pdf
 
Introduction to social media
Introduction to social mediaIntroduction to social media
Introduction to social media
 
B2B Great Marketing Strategies for Pediatricians in 2023.docx
B2B Great Marketing Strategies for Pediatricians in 2023.docxB2B Great Marketing Strategies for Pediatricians in 2023.docx
B2B Great Marketing Strategies for Pediatricians in 2023.docx
 
Project 1 Social Media Management
Project 1 Social Media Management Project 1 Social Media Management
Project 1 Social Media Management
 
Planning Value Measurements into your Social Media Strategy
Planning Value Measurements into your Social Media StrategyPlanning Value Measurements into your Social Media Strategy
Planning Value Measurements into your Social Media Strategy
 
Social media strategy
Social media strategySocial media strategy
Social media strategy
 
Referal marketing both Online and Offline
Referal marketing both Online and OfflineReferal marketing both Online and Offline
Referal marketing both Online and Offline
 
Influencer Marketing Strategy - A Six Step Guide
Influencer Marketing Strategy - A Six Step GuideInfluencer Marketing Strategy - A Six Step Guide
Influencer Marketing Strategy - A Six Step Guide
 
Referral marketing
Referral marketingReferral marketing
Referral marketing
 
An Intro To Social Media
An Intro To Social MediaAn Intro To Social Media
An Intro To Social Media
 

Recently uploaded

Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...Search Engine Journal
 
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO -  Addressing SEO & CX - CMDL - Apr 24 .pptxBrightonSEO -  Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptxcollette15
 
Content Marketing For A Travel Website On The Examples Of: Booking.com; TripA...
Content Marketing For A Travel Website On The Examples Of: Booking.com; TripA...Content Marketing For A Travel Website On The Examples Of: Booking.com; TripA...
Content Marketing For A Travel Website On The Examples Of: Booking.com; TripA...robertpresz7
 
ASO Process: What is App Store Optimization
ASO Process: What is App Store OptimizationASO Process: What is App Store Optimization
ASO Process: What is App Store OptimizationAli Raza
 
Cost-effective tactics for navigating CPC surges
Cost-effective tactics for navigating CPC surgesCost-effective tactics for navigating CPC surges
Cost-effective tactics for navigating CPC surgesPushON Ltd
 
Omnichannel Marketing: Defining Omnichannel Marketing
Omnichannel Marketing: Defining Omnichannel MarketingOmnichannel Marketing: Defining Omnichannel Marketing
Omnichannel Marketing: Defining Omnichannel MarketingDove Soft Ltd
 
Storyboards for my Final Major Project Video
Storyboards for my Final Major Project VideoStoryboards for my Final Major Project Video
Storyboards for my Final Major Project VideoSineadBidwell
 
Red bull marketing presentation pptxxxxx
Red bull marketing presentation pptxxxxxRed bull marketing presentation pptxxxxx
Red bull marketing presentation pptxxxxx216310017
 
How To Utilize Calculated Properties in your HubSpot Setup
How To Utilize Calculated Properties in your HubSpot SetupHow To Utilize Calculated Properties in your HubSpot Setup
How To Utilize Calculated Properties in your HubSpot Setupssuser4571da
 
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdfSnapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdfEastern Online-iSURVEY
 
Forecast of Content Marketing through AI
Forecast of Content Marketing through AIForecast of Content Marketing through AI
Forecast of Content Marketing through AIRinky
 
VIP Call Girls In Green Park 9654467111 Escorts Service
VIP Call Girls In Green Park 9654467111 Escorts ServiceVIP Call Girls In Green Park 9654467111 Escorts Service
VIP Call Girls In Green Park 9654467111 Escorts ServiceSapana Sha
 
Influencer Marketing Power point presentation
Influencer Marketing  Power point presentationInfluencer Marketing  Power point presentation
Influencer Marketing Power point presentationdgtivemarketingagenc
 
Local SEO Domination: Put your business at the forefront of local searches!
Local SEO Domination:  Put your business at the forefront of local searches!Local SEO Domination:  Put your business at the forefront of local searches!
Local SEO Domination: Put your business at the forefront of local searches!dstvtechnician
 
2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)Jomer Gregorio
 
Word Count for Writers: Examples of Word Counts for Sample Genres
Word Count for Writers: Examples of Word Counts for Sample GenresWord Count for Writers: Examples of Word Counts for Sample Genres
Word Count for Writers: Examples of Word Counts for Sample GenresLisa M. Masiello
 
GreenSEO April 2024: Join the Green Web Revolution
GreenSEO April 2024: Join the Green Web RevolutionGreenSEO April 2024: Join the Green Web Revolution
GreenSEO April 2024: Join the Green Web RevolutionWilliam Barnes
 
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdfDIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdfmayanksharma0441
 
What are the 4 characteristics of CTAs that convert?
What are the 4 characteristics of CTAs that convert?What are the 4 characteristics of CTAs that convert?
What are the 4 characteristics of CTAs that convert?Juan Pineda
 
Jai Institute for Parenting Program Guide
Jai Institute for Parenting Program GuideJai Institute for Parenting Program Guide
Jai Institute for Parenting Program Guidekiva6
 

Recently uploaded (20)

Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
 
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO -  Addressing SEO & CX - CMDL - Apr 24 .pptxBrightonSEO -  Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
 
Content Marketing For A Travel Website On The Examples Of: Booking.com; TripA...
Content Marketing For A Travel Website On The Examples Of: Booking.com; TripA...Content Marketing For A Travel Website On The Examples Of: Booking.com; TripA...
Content Marketing For A Travel Website On The Examples Of: Booking.com; TripA...
 
ASO Process: What is App Store Optimization
ASO Process: What is App Store OptimizationASO Process: What is App Store Optimization
ASO Process: What is App Store Optimization
 
Cost-effective tactics for navigating CPC surges
Cost-effective tactics for navigating CPC surgesCost-effective tactics for navigating CPC surges
Cost-effective tactics for navigating CPC surges
 
Omnichannel Marketing: Defining Omnichannel Marketing
Omnichannel Marketing: Defining Omnichannel MarketingOmnichannel Marketing: Defining Omnichannel Marketing
Omnichannel Marketing: Defining Omnichannel Marketing
 
Storyboards for my Final Major Project Video
Storyboards for my Final Major Project VideoStoryboards for my Final Major Project Video
Storyboards for my Final Major Project Video
 
Red bull marketing presentation pptxxxxx
Red bull marketing presentation pptxxxxxRed bull marketing presentation pptxxxxx
Red bull marketing presentation pptxxxxx
 
How To Utilize Calculated Properties in your HubSpot Setup
How To Utilize Calculated Properties in your HubSpot SetupHow To Utilize Calculated Properties in your HubSpot Setup
How To Utilize Calculated Properties in your HubSpot Setup
 
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdfSnapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
 
Forecast of Content Marketing through AI
Forecast of Content Marketing through AIForecast of Content Marketing through AI
Forecast of Content Marketing through AI
 
VIP Call Girls In Green Park 9654467111 Escorts Service
VIP Call Girls In Green Park 9654467111 Escorts ServiceVIP Call Girls In Green Park 9654467111 Escorts Service
VIP Call Girls In Green Park 9654467111 Escorts Service
 
Influencer Marketing Power point presentation
Influencer Marketing  Power point presentationInfluencer Marketing  Power point presentation
Influencer Marketing Power point presentation
 
Local SEO Domination: Put your business at the forefront of local searches!
Local SEO Domination:  Put your business at the forefront of local searches!Local SEO Domination:  Put your business at the forefront of local searches!
Local SEO Domination: Put your business at the forefront of local searches!
 
2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)
 
Word Count for Writers: Examples of Word Counts for Sample Genres
Word Count for Writers: Examples of Word Counts for Sample GenresWord Count for Writers: Examples of Word Counts for Sample Genres
Word Count for Writers: Examples of Word Counts for Sample Genres
 
GreenSEO April 2024: Join the Green Web Revolution
GreenSEO April 2024: Join the Green Web RevolutionGreenSEO April 2024: Join the Green Web Revolution
GreenSEO April 2024: Join the Green Web Revolution
 
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdfDIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
 
What are the 4 characteristics of CTAs that convert?
What are the 4 characteristics of CTAs that convert?What are the 4 characteristics of CTAs that convert?
What are the 4 characteristics of CTAs that convert?
 
Jai Institute for Parenting Program Guide
Jai Institute for Parenting Program GuideJai Institute for Parenting Program Guide
Jai Institute for Parenting Program Guide
 

Grow Your Business with Fresh Content Marketing Ideas

  • 1. Growing your Business with Fresh Ideas
  • 2. The Content Marketing Growth Cycle 1. Your mail and social media campaigns drive traffic to your website through the content hub. 2. Your customers recognize you as a thought leader and expert in your field. 3. They share your advice and tips with their friends. 4. You get new customers and more revenue!
  • 3. Step 1: Planting the Seed You send a monthly newsletter to customers and prospects that includes helpful information and advice.
  • 4. Step 2: Pollination Links in the newsletter lead to content on the website that can be easily shared through social media.
  • 5. Step 3: Sunshine Your website landing page includes an offer or incentive that stimulates response.
  • 6. Step 4: Frequent Watering Scheduled social media posts link to the offer and website content. You monitor and respond to email and social media interaction.
  • 7. Step 5: Enjoy the Fruits of Your Labor Your customers appreciate your product and share it with their friends.
  • 8. The Harvest At the end of the campaign, you receive a detailed report of the campaign results. This provides the seeds for your next campaign.