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THE POWER OF ONE: KEEPING IT SIMPLE
Neo Kong, Business Development Director, CCL
1st ANNUAL
CONFERENCE
HYATT REGENCY MIAMI
Key takeaways to help you grow your eCommerce logistics
ONE… MARKET
• Focus on your first market, not on every market
• India? China? USA?... not like general forwarding,
the rules are different everywhere
• Understand the specifics of certain routes: customs,
final mile, flight schedules, taxations
• Make partner/associate contacts specific to those
routes
• Niche yourselves – be an expert not a generalist
A Lenton Group Companywww.ccllhr.comCCL
ONE… Business Model
• eCommerce logistics for B2B (e.g. Amazon FBA) is
very different from B2C, B2B2C, C2C…
• Commercial or Postal or HYBRID?
• Customs warehouse or general warehouse?
• IT powered or labor intensive?
A Lenton Group Companywww.ccllhr.comCCL
ONE… CUSTOMER
• Focus on your first customer, not on every customer
• Where is your experience? Target eTailers or
consolidators whose business you understand
• How will you differentiate yourselves?
• Get the logistics processes right for your first
customer before looking for your second
A Lenton Group Companywww.ccllhr.comCCL
ONE… CUSTOMS SPECIALIST
• Compliance – particularly in FBA – is complex
• But… that’s no reason to turn your back on this
profitable business stream
• You don’t have to be a customs/compliance expert
• Partner with a business that has the experience, can
advise/consult to help you to be profitable and
efficient
A Lenton Group Companywww.ccllhr.comCCL
ONE… NETWORK
• WCA eCommerce to help us all develop our
eCommerce business streams
• Use the opportunities it offers to connect, build
relationships and learn from eCommerce experts
• A place for mutually beneficial business-building
A Lenton Group Companywww.ccllhr.comCCL
ONE… DRINK
• Take your time to find your way around eCommerce –
it’s worth the effort
• Better still, let us answer your questions over a drink
this evening
A Lenton Group Companywww.ccllhr.comCCL
THANK YOU!
1st ANNUAL
CONFERENCE
HYATT REGENCY MIAMI

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WCA eCommerce Workshop 5: The Power of One: Keeping it Simple

  • 1. THE POWER OF ONE: KEEPING IT SIMPLE Neo Kong, Business Development Director, CCL 1st ANNUAL CONFERENCE HYATT REGENCY MIAMI Key takeaways to help you grow your eCommerce logistics
  • 2. ONE… MARKET • Focus on your first market, not on every market • India? China? USA?... not like general forwarding, the rules are different everywhere • Understand the specifics of certain routes: customs, final mile, flight schedules, taxations • Make partner/associate contacts specific to those routes • Niche yourselves – be an expert not a generalist A Lenton Group Companywww.ccllhr.comCCL
  • 3. ONE… Business Model • eCommerce logistics for B2B (e.g. Amazon FBA) is very different from B2C, B2B2C, C2C… • Commercial or Postal or HYBRID? • Customs warehouse or general warehouse? • IT powered or labor intensive? A Lenton Group Companywww.ccllhr.comCCL
  • 4. ONE… CUSTOMER • Focus on your first customer, not on every customer • Where is your experience? Target eTailers or consolidators whose business you understand • How will you differentiate yourselves? • Get the logistics processes right for your first customer before looking for your second A Lenton Group Companywww.ccllhr.comCCL
  • 5. ONE… CUSTOMS SPECIALIST • Compliance – particularly in FBA – is complex • But… that’s no reason to turn your back on this profitable business stream • You don’t have to be a customs/compliance expert • Partner with a business that has the experience, can advise/consult to help you to be profitable and efficient A Lenton Group Companywww.ccllhr.comCCL
  • 6. ONE… NETWORK • WCA eCommerce to help us all develop our eCommerce business streams • Use the opportunities it offers to connect, build relationships and learn from eCommerce experts • A place for mutually beneficial business-building A Lenton Group Companywww.ccllhr.comCCL
  • 7. ONE… DRINK • Take your time to find your way around eCommerce – it’s worth the effort • Better still, let us answer your questions over a drink this evening A Lenton Group Companywww.ccllhr.comCCL

Editor's Notes

  1. eCommerce logistics for B2B (e.g. Amazon FBA) is very different from B2C, B2B2C, C2C… Commercial or Postal or HYBRID? Customs warehouse or general warehouse? IT powered or labour intensive?
  2. eCommerce logistics for B2B (e.g. Amazon FBA) is very different from B2C, B2B2C, C2C… Commercial or Postal or HYBRID? Customs warehouse or general warehouse? IT powered or labour intensive?
  3. eCommerce logistics for B2B (e.g. Amazon FBA) is very different from B2C, B2B2C, C2C… Commercial or Postal or HYBRID? Customs warehouse or general warehouse? IT powered or labour intensive?
  4. eCommerce logistics for B2B (e.g. Amazon FBA) is very different from B2C, B2B2C, C2C… Commercial or Postal or HYBRID? Customs warehouse or general warehouse? IT powered or labour intensive?
  5. eCommerce logistics for B2B (e.g. Amazon FBA) is very different from B2C, B2B2C, C2C… Commercial or Postal or HYBRID? Customs warehouse or general warehouse? IT powered or labour intensive?