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Best business practices for posting content on facebook

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Presentation on the best practices for posting content as a business on Facebook. Originally a part of a webinar delivered to Nussentials members

Published in: Social Media
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Best business practices for posting content on facebook

  1. 1. Best Practices for Facebook Posts
  2. 2. Prepare yourself for Facebook Domination
  3. 3. Define Your Brand Persona Prepare Yourself
  4. 4. Prepare Yourself
  5. 5. Prepare Yourself Define Your Objective
  6. 6. Prepare Yourself We want to equip NU members to build a strong and sustainable social media outreach
  7. 7. Prepare Yourself Create a Theme
  8. 8. Prepare Yourself Inspiring Week 2 Getting Inspired Week 3 Sharing Your Inspiration Week 4 Being Inspirational Week 1 The power of Inspiration
  9. 9. Prepare Yourself Create a Calendar
  10. 10. Prepare Yourself Monday Tuesday Wednesday Thursday Friday Saturday Motivational Funny Promotion Elevate Event Education
  11. 11. Best Practices for Facebook Posts
  12. 12. Best Practices A lesson in form atting
  13. 13. Best Practices: Formatting Tip #1 Keep it short and sweet
  14. 14. Best Practices: Formatting 80 Characters or less receive 66% higher engagement
  15. 15. Best Practices: Formatting Tip #2 Keep it Digestible
  16. 16. Best Practices: Formatting Which do you prefer?
  17. 17. Best Practices Don’t be tone deaf
  18. 18. Best Practices: Tone Tip #3 Make it Personable
  19. 19. Best Practices: Tone Tip #4 Use Your Brand Persona
  20. 20. Best Practices Manage the Conversation
  21. 21. Best Practices: Comm Tip #5 Direct the Action
  22. 22. Best Practices: Comm Click Comment Share
  23. 23. Best Practices: Comm Tip #6 Create Conversation
  24. 24. Best Practices: Comm Ask a question Challenge them to share Ask them to fill in the blank
  25. 25. Best Practices Beauty is on the outside
  26. 26. Best Practices: Visual Images receive 80% higher engagement than text only posts
  27. 27. Best Practices: Visual Tip #7 Size Matters
  28. 28. Best Practices: Visual Which do you prefer?
  29. 29. Best Practices: Visual Tip #8 Quality Matters
  30. 30. Best Practices: Visual Which do you prefer?
  31. 31. Best Practices The Cool Kids Club
  32. 32. Best Practices: Insider Tip #9 Make people Feel like an insider
  33. 33. Best Practices: Insider Tip #10 Show them that you are there for them
  34. 34. Best Practices: Insider Tip #11 Help them be in the know
  35. 35. Best Practices: Insider Tip #12 Elevate people above yourself
  36. 36. Best Practices: Insider "Whatever you say about other people influences how people see you.“ -The Happiness Project
  37. 37. Best Practices The bubble effect
  38. 38. Best Practices: Relevant Tip #13 Be relevant to your surroundings
  39. 39. Best Practices CONSISTENCY IS KEY
  40. 40. Best Practices: Consistent Tip #14 Be habitual in your posting approach
  41. 41. Best Practices Facebook is Out to Get You
  42. 42. Best Practices: Invest Tip #15 Invest in your posting strategy
  43. 43. Best Practices for Facebook Posts

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