Quick Tips to Engage your Audience

BigMarker
BigMarkerBigMarker
Quick Tips
To Engage Your Audience
Reference Guide
Ask For Engagement
It may seem obvious but asked for engagement
Tell your audience how you want them to
engage:
Give an opinion
Ask a question
Participate in a poll
Share your content
You increase the odds of engagement by
telling people how to engage: People are 12%
more likely to retweet something if they are
asked to retweet
Ask Questions
People love to give their opinions. Asking
questions of your audience will get them
thinking and will make them more likely to
participate.
Where to Ask Question
Durring webinars
Via poll questions
On social media
In blog posts
Listen and Be Responsive
Make your audience feel like you are listening
and care about what they think and want.
Listen to your audience:
Listen to what your audience is saying on
social media
Review comments and concerns and
adjust accordingly
Respond in a ;mely mannor
Responds right away
Turn comments into a dialogue
Make your audience feel like their
opinions matter to you
Be Relatable
Make it personal. Your Audience will be much
more engaged and feel more connected to
you if you make it feel personal
Share personal experiences
Give tangible examples
Tell anecdotes to demonstrate points
Ask for examples or experiences from
your audience
Show Gratitude
You’d be amazed how far a simple thank you
goes.
Thank Your Audience for their
par=cipa=on
reward your brand evangelists
Wrap-up / Q&A: Open it up to the
audience, inviting face-to-face
participation from around the world!
Showing your audience that you appreciate
their participation will encourage them to
continue to participate and share your
content in the future.
Use More Images
Content that includes images is way more engaging than content that does not.
Here are some best prac;ces to get you
started in the right direction:
According to Sprout Social Facebook
Photos are liked more than twice as
much as text only posts.
On BigMarker we find that webinars
with a good cover image tend to get a
higher number of registra=ons than
those that do not add a cover image.
WE ♥ AWESOME ENGAGEMENT
BigMarker is the largest marketplace for webinars and
online events, workshops, and presentations.
Learn more at bigmarker.com/host.
1 of 8

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Quick Tips to Engage your Audience

  • 1. Quick Tips To Engage Your Audience Reference Guide
  • 2. Ask For Engagement It may seem obvious but asked for engagement Tell your audience how you want them to engage: Give an opinion Ask a question Participate in a poll Share your content You increase the odds of engagement by telling people how to engage: People are 12% more likely to retweet something if they are asked to retweet
  • 3. Ask Questions People love to give their opinions. Asking questions of your audience will get them thinking and will make them more likely to participate. Where to Ask Question Durring webinars Via poll questions On social media In blog posts
  • 4. Listen and Be Responsive Make your audience feel like you are listening and care about what they think and want. Listen to your audience: Listen to what your audience is saying on social media Review comments and concerns and adjust accordingly Respond in a ;mely mannor Responds right away Turn comments into a dialogue Make your audience feel like their opinions matter to you
  • 5. Be Relatable Make it personal. Your Audience will be much more engaged and feel more connected to you if you make it feel personal Share personal experiences Give tangible examples Tell anecdotes to demonstrate points Ask for examples or experiences from your audience
  • 6. Show Gratitude You’d be amazed how far a simple thank you goes. Thank Your Audience for their par=cipa=on reward your brand evangelists Wrap-up / Q&A: Open it up to the audience, inviting face-to-face participation from around the world! Showing your audience that you appreciate their participation will encourage them to continue to participate and share your content in the future.
  • 7. Use More Images Content that includes images is way more engaging than content that does not. Here are some best prac;ces to get you started in the right direction: According to Sprout Social Facebook Photos are liked more than twice as much as text only posts. On BigMarker we find that webinars with a good cover image tend to get a higher number of registra=ons than those that do not add a cover image.
  • 8. WE ♥ AWESOME ENGAGEMENT BigMarker is the largest marketplace for webinars and online events, workshops, and presentations. Learn more at bigmarker.com/host.