2. Features of a film poster
Tagline
Film title
Release
date
Plot engima
Credit Block
Directors
name
Social media and institution logos
3. A film poster is exhibited on the sides of buses,
cinemas, in books etc. The purpose is to reach its
target audience out of the thousands that would be
subjected to the promotional photos. It’s a form of
marketing that goes along side television adverts and
billboard commercials.
Purpose of a film poster
4. Image Analysis
First of all the image had been desaturated,
by post production colour correction, in
order to create a dark world of black and
white to convey to the noir genre.
The title is a comic style in red to A connote
danger but also B to connote a cynical tone
with a comical side.
The dark and rain in the background is in
order to present a pathetic fallacy of ‘doom
and gloom’.
The imagine layer allows for star power to
be used to its maximum potential. Also the
Plot enigma is worked it with layers leaving
the audience wondering why she's in the
foreground.