The document discusses the purposes and importance of recruitment which include attracting candidates, determining future organizational requirements, creating a pool of candidates to select the best person, and identifying potential applicants at low cost. It also covers the sources of recruitment which are internal and external sources and the differences between them. Lastly, it outlines the characteristics of an effective recruitment policy such as being based on organizational needs, treating all applicants equally, attracting the best candidates, having unbiased and fair selection criteria, and ensuring a transparent selection process.