Earbuddies brand guidelines

1. Brand Guide

2. Table of contents
3. About Earbuddies
4. Our users
6. Our logo
7. Our colors
8. Typefaces
9. Logo Guidelines

3. About Earbuddies
This product is for people of all ages that listen to music, or
other types of recordings.
Earbuds for people who break them easily.
They are sturdy, can withstand being tossed around in bags,
pockets, ect.
Better sound quality, like the music is live.
For a better fit in your ear.
They are comfortable, you will barely notice them.

4. Our Users
Vanessa is a white, 13 year old female that is single from a small town, her
income is $0 as she is too young too work. She is catholic, very loud, and silly.
She loves to listen to country, pop, rock and alternative music. She finds the
earbuds very easy to use, and uses them everyday.

5. Spencer is a white 17 year old male, he is single and lives in the city.
He enjoys skateboarding, and bmx. He likes to listen to rap and alternative music. He
finds the earbuds very easy to use and he uses the product everyday.

6. Our logo

7. Our colors

8. Typefaces
Titles are in the Arial font, so they are bold and easy to read.
The table of contents page has the information in the font Arial
Narrow.
Important information and other things written on pages is in
the Calibri font, which makes it easier to read when looking at
the page.
Our color descriptions are in the font Trebuchet MS.

9. Logo guidelines
The logo must be able to be read, so if you are using the color
version do not sit the logo on tacky colors.
Reversing the colors on the logo wouldn’t work, it would be too
light and unable to read.

10. Logo guidelines
The logo must be able to be read, so if you are using the color
version do not sit the logo on tacky colors.
Reversing the colors on the logo wouldn’t work, it would be too
light and unable to read.