Illuminate - Shawn Mendes - Digipak Analysis.pptx

1. The font for the artists name is
noticeably bigger than the title
across the front cover. The is
a common convention across
most hip-hop and pop CD front
covers, this technique is used
for people to identify whois
albums name it is.
Shawn is looking
directly at the
camera whilst sitting
on a chair playing a
guitar. By looking
away from the
camera, this creates
an effective way of
attracting the
audience with a
sense of mystery.
Front Cover

2. On the back cover of the
album, the track list is
displayed. Instead of choosing
a standard font for the tracks
on the back, he has used a
‘handwriting’ font. This gives a
personal touch as it is almost
as if Shawn has handwritten
the tracks himself for each and
every person who buys his
albums.
On the left of the back cover,
Shawn’s guitar appears to be
leaning against the wall.
Shawn is known for playing his
guitar therefore by feature a
guitar on the back cover as
well adds personal
characteristics of Shawn to the
back cover.
Back Cover

3. The CD itself is very minimalistic,
likewise with the rest of the album. It
sticks to the theme of forest green
and at the top it has the artists name
in all caps. With the name of the
album underneath. This is the same
font and colour to the front of the
album cover keeping it all very
simple.
Disc