The document discusses targeting audiences under 25 years old for an action thriller film. It analyzes how films like The Purge Anarchy, Jurassic World, and Secret Window appealed to 18-24 year olds through their use of action, sci-fi, and thriller genres. It also mentions targeting alternative social groups like Goths and Punks that connect with the thriller genre.

1. For our target audience we have chosen females and males under
the age of 25. We have chosen this, as we want to target a more
action thriller sub genreto enhance a younger audience.
The Purge Anarchy: Just like ‘Jurassic World’ this film is more frequently watched by 18-24 year olds. This
targets a younger audience and murder thriller sub-genre.
Jurassic World: This movie takes on a more action thriller sub genre, mixed with sci-fias there is a
constant use of dinosaurs within the film.
TRIBES:
Another aspect to look at when identifying certain target audiences is ‘groups’ and ‘tribes’,
that are seen especially within a younger audience. Some of the groups that connect to
thriller are ones such as: Goths, Punks, Hard-core and Young Alts. These fit into the
alternative category. This now means that we will ensure our opening sequence aims
towards these social groups.
Secret Window: This film also targets the lower age of teenage years, however, it uses a nervy thriller sub-
genre in order to connect to its specific audience.