Laura Mulvey's Male Gaze Theory argues that films and media often depict women from the perspective of a heterosexual male viewer, using techniques like camera shots that focus on a woman's body as an erotic object. This Male Gaze leads to patriarchal ideologies in society by denying women's humanity and portraying them solely as sex objects for male audiences, according to Mulvey. The theory suggests this perpetuates hegemonic views that allow men to dictate social rules and norms.

1. Laura Mulvey
The Male Gaze Theory

2. Definition
When the audience is put into the
perspective of a heterosexual man.
A scene could focus on the curves of a
woman’s body.

3. Definition
Only Male Gaze Theory if this is highlighted
with specific conventions.
These are deliberate camera shots/
movements, slow motions and cut-aways.

4. Female Characters
The theory suggests that female character in
the media have two distinctive functions:
1. Act as an erotic object for the characters
within the narrative to view.
2. Act as an erotic object for the audience.

5. Examples

6. Effects
Mulvey suggests that the Male Gaze leads to
Hegemonic ideologies within our society.
This results in a patriarchal society – where
men dictate the rules.
Hegemonic: The ruling or dominant view in a political
or social context.

7. Social Issues
The theory suggests that male gaze denies
women human identity.
Women are solely seen as objects that are
used to create sex-appeal, attracting male
audiences.