Social & Creative Innovation Week – 2 Entrepreneurship Course Spring 2020 Air University, Islamabad, Pakistan

1. Imran Jattala Entrepreneurship Week-2 Air University – Spring 2020 1
Developing Successful
Business Ideas
Social & Creative Innovation
Week – 2
Imran Jattala
Startup CoachEntrepreneurship Course
Spring 2020

2. Imran Jattala Entrepreneurship Week-2 Air University – Spring 2020 2
Week-2: Social & Creative Innovation
Learning Outcomes Facilitator(s)
▪ Understanding the Creativity
▪ Developing Creative Leadership capabilities
▪ Base of Pyramid & Market Opportunities
▪ Capitalism 2.0
▪ For Good – For Profit
▪ Hult Prize 2016 Case Challenge as Case Study
▪ Building successful Social Enterprises
Imran Jattala
Faculty Member
Social Impact Resources
Book “Fortune at the Bottom of the Pyramid”
Report State of Social Enterprise in Pakistan by British Council
Blog Unreasonable Knowledgebase
Pre-Req:
Pre-Module Reflection
Activities & Assignments:
HBR Case Study: Grameen Bank
Assignments: Hult Prize 2016 Case
Challenge
State of Social Enterprise in Pakistan
Post-Module Reflection

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Your Next Big Idea 💡
Find a Problem & Solve a Problem
For Good – For Profit
Groups for Startup Projects

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Creativity
Use of Imagination or Original Ideas

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Creativity & Innovation

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Creativity & Innovation

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Creative Leadership
Creative leaders have the ability to look at things in new
ways and solve problems by seeing things others don't.
Steve Jobs: “Creativity is Just Connecting Things. When you ask creative people how
they did something, they feel a little guilty because they didn’t really do it, they just saw
something. It seemed obvious to them after a while. That’s because they were able to
connect experiences they’ve had and synthesize new things. And the reason they were able
to do that was that they’ve had more experiences or they have thought more about their
experiences than other people.”

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Capitalism 2.0
Half of the world's
net wealth belongs
to the top 1%

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Way Out is
For Good – For Profit

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Base of Pyramid & Market Opportunities

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Social Innovation
Frugal Innovation
Resource Constraint Innovation
“Jugaar” Innovation
Create Something Out of Nothing

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CGI Social Media Pages
❑ linkedin.com/company/ConsultCGI
❑ facebook.com/ConsultCGI
❑ twitter.com/ConsultCGI
❑ medium.com/@ConsultCGI
IJ Social Media Pages
❑ slideshare.net/ImranJattala
❑ linkedin.com/in/Jattala
❑ twitter.com/ImJattala
❑ medium.com/@Jattala
Reach out to us on Social Media
Center for Global Innovators (CGI) | Design of IDEO, Innovation of Strategyzer & Strategy of McKinsey

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Imran Jattala
Startup CoachEntrepreneurship Course
Spring 2020
Developing Successful
Business Ideas
Social & Creative Innovation
Week – 2