Women entrepreneurship


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Women entrepreneurship

  1. 1. WOMEN ENTREPRENEURSHIP Prepared by Aditi Maheshwari Isha Saha Maryam Nasir Narendra Tanwar Poonam Jhamnani (MBA Semester II)
  2. 2. INTRODUCTION • Entrepreneur An entrepreneur is someone who is a risk taker and is ready to face challenges. • Women Entrepreneur  It may be defined as a woman or group of women who initiate, organise and run a business enterprise.  Government of India has defined women entrepreneurs as owning and controlling an enterprise with a woman having a minimum financial interest of 51% of the capital and giving atleast 51% of the employment generated in the enterprise to women.
  3. 3. CHARACTERISTICS OF WOMEN AS ENTREPRENEURS Imaginative Attribute to work hard Persistence Ability and desire to take risk Profit earning capacity
  4. 4.  Accept challenges  Ambitious  Drive  Enthusiastic  Hard work  Patience  Industrious  Motivator  Skillful  Unquenchable optimism  Adventurous  Conscious  Educated  Determination to excel  Experienced  Intelligent  Perseverance  Studious  Keenness to learn and imbibe new ideas
  5. 5. IMPORTANCE OF WOMEN ENTREPRENEURS A good share of the population. Traditionally outside the domain of economic activities. They must be made part of the economic development, because it will ensure the economic & social development of the women along with providing more human resources to strengthen the economy of the country. The economic status of women is now accepted as an indicator of a society’s stage of development.
  6. 6. WHY WOMEN BECOME ENTREPRENEURS? PULL FACTORS An urge to do something new Liking for business Need and perception of Women’s Liberation, Equity, etc. To gain recognition, importance and social status. To get economic independence To build confidence To developing risk-taking ability To gain greater freedom and mobility
  7. 7. PUSH FACTORS Death of bread winner Sudden fall in family income Permanent inadequacy in income of the family The category of push factors forms a negligible percentage of women entrepreneurs.
  8. 8. THE NEW THRUST Harvard Experts feel that the basic quality of efficient management is futuristic and outlook and a capacity to nurture and plan for the future or unknown. This comes naturally to women. But this inherent talent of woman and her entrepreneurial skill go unrecognised and unaccounted.
  9. 9.  Earlier there were 3 Ks  Kitchen  Kids  Knitting  Then came 3 Ps  Powder  Papad  Pickles  At present there are 3 Es  Electronics  Energy  Engineering When women move forward, the family moves, the village moves and the nation moves..... -Pandit Jawaharlal Nehru THE INDIAN APPROACH
  10. 10. OVERALL PRODUCT SELECTION BY WOMEN ENTREPRENEURS IN INDIA 29% 7% 12%15% 20% 13% 4% General Electronics Engineering Plastics Chemicals Textiles Leather
  11. 11.  NIP highlighted the need for special entrepreneurship programmes for women entrepreneurs.  Industrial and business opportunities are many.  Majority of want-to-be women entrepreneurs are from middle class families. Their potential should be identified and trained.  Adequate infrastructure support may be helpful.  Mobile training centres should be opened.  Post-training follow-up is vital.
  12. 12.  Started her own company, Biocon, in her garage with an investment of `10000 in the year 1978.  Loan application was turned due the reasons: 1. Biotechnology was nascent at the time in India. 2. She was a woman. 3. Her organisation had almost nil assets  With hard work and commitment, Shaw transformed Biocon into one of the leading biopharmaceutical firms in India.Dr. Kiran Mazumdar Shaw
  13. 13.  Woman who single- handedly founded and made Balaji Telefilms  Currently the creative head of Balaji Telefilms and counted as one of the top 10 women entrepreneurs of today.  Known to be fiercely protective of her company and brand, Ekta is also very professional and has strong business acumen. Ekta Kapoor
  14. 14.  One of the most prominent personalities of the corporate world.  The products launched by her Company head their way to leading global stores.  Her company Shahnaz Husain Herbals has witnessed tremendous growth.  She has received many awards such as "The Arch of Europe Gold Star for Quality", "The 2000 Millennium Medal of Honour", "Rajiv Gandhi Sadbhavana Award" and many more.Shahnaz Husain
  15. 15.  A native of Amritsar.  Kumar has been designing the wardrobes com of the three winning Miss Indias, for their participation in International Beauty Pageants.  Ritu’s outfits have been patronized by style icons such as late Princess Diana and Jemima Khan. Ritu Kumar
  16. 16.  Cherish Life creates apparel and accessories for pregnant women, young mothers and infants.  Cherish Life aims to accomplish precisely what the name suggests: to applaud every pregnant lady for the life she creates. Arathi Kuppu
  17. 17. BASIC PROBLEMS FACED WOMEN ENTREPRENEURS  Her being a woman  Responsibility towards family, society and work  Male dominated society  Tough Competition with large scale units  Lack of business training  Lack of education  Low risk bearing ability  Obtaining credit  Non-awareness of facilities provided by government  Questions by licensing authorities  Marketing
  18. 18. PSYCHO-SOCIAL BARRIERS Poor self-image of women Inadequate motivation Discriminating treatment Faulty socialisation Role conflict Cultural values Lack of courage and self-confidence
  19. 19. Inadequate encouragement Lack of social acceptance Unjust socio-economic and cultural system Lack of freedom of expression Afraid of failures and criticism Susceptible to negative attitudes Non-persistent attitude Low dignity of labour Lacking in leadership qualities
  20. 20. SUGGESTIONS Procedure of getting finance should be simple Effective propagation of programmes and yojnas. Linkages between product, services and market centers. Encouragement to technical and professional education.
  21. 21.  Direct & indirect financial support Nationalized banks, State finance corporation, Small Industries Development Bank of India (SIDBI)  Yojna schemes and programmes Nehru Rozgar Yojna, Jawahar Rozgar Yojna  Technological training and awards Stree Shakti Package by SBI, Entrepreneurship Development Institute of India, Trade Related Entrepreneurship Assistance and Development (TREAD)  Federations and associations Federation of Indian Women Entrepreneurs (FIWE), Self Employed Women’s Association (SEWA)
  22. 22. OTHER SUPPORT AGENCIES Domestic Agencies:  Small Industries Development Bank of India, SIDBI  Industrial Development Bank of India (IDBI)  Ministry of Small Scale Industries (SSI), Government of India.  National Bank for Agriculture Rural Development (NABARD)  Department of Women and Child Development (WCD), Ministry of HRD, GOI  Self Help Groups (SHG)  Mahila Mandali
  23. 23. International Agencies:  United Nations Development Fund for Women (UNIFEM)  Asian Development Bank (ADB)  International Labour Organization (ILO)  United Nations Conference on Trade and Development (UNCTAD)  Center for International Private Enterprises (CIPE), USA  Swedish International Development Cooperation Agency (SIDA), Sweden  World Trade Organization (WTO)
  24. 24. WOMEN ORGANISATIONS SUPPORTING WOMEN ENTREPRENEURS Shri Mahila Griha Udhyog Lijjat Papad; www.lijjat.com Mahila Bunkar Sahakari Samiti, UP SABAL: Crafting Exports of Indian Handicrafts; www.sabalaindia.com www.indiatogether.org
  25. 25. Federation of Indian Women Entrepreneurs (FIWE) organised a seminar on the occasion of Women’s Day. Delhi CM Mrs. Shiela Dikshit inaugurated the seminar and talked about important role played by enterprising women in economic development and in creation of jobs. She also honoured Shahnaz Husain with FIWE UNLEASHING WOMEN POWER AWARD.
  26. 26. The role of business Women in economic development is inevitable. Now-a-days women enternot only in selected professions but also in professions like trade, industry and engineering. Women are also willing to take up business and contribute to the Nation's growth. There role is also being recognized and steps are being taken to promote women entrepreneurship. Resurgence of entrepreneurship is the need of the hour. An integrated approach is necessary for making the movement of womenentrepreneurship a success.
  27. 27. THANK YOU!!! Make the world your business destination…..