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Social Entrepreneurship


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Freedom or Wealth

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Social Entrepreneurship

  1. 1. Entrepreneurship For Freedom or Wealth
  2. 2. Taking control of your destiny. If you believe you will succeed or if you will fail. You are right.
  3. 3. Anyone can be an entrepreneur. You do not need to be rich or smart to be an entrepreneur. What drives an entrepreneur and what distinguishes them from an over-achieving employee or salesperson? Entrepreneurs have one thing in common – the desire to create.
  4. 4. Not everyone who starts a business is an entrepreneur. Some do it out of desperation, or until they get a real job. They might become entrepreneurs one day, but they must move their mindset from 'I can't do that' to one of 'can do'.
  5. 5. Entrepreneurs are dreamers. They start trends. They want to create change and growth. They believe in themselves. They control their destiny.
  6. 6. Entrepreneurs affect change. Entrepreneurs directly affect the environment they start their business in. Entrepreneur do have the choice to decide how they would like to affect change.
  7. 7. Motivations Motivations Motivations Motivations
  8. 8. Gallardo 2006
  9. 9. Rewards and motivation <ul><li>When you have a job that is mechanical and takes no cognitive involvement, then money motivates the best. If your job is making widgets, then money is the best motivator. However, with even the smallest amount of cognitive involvement, the middle and low rewarded actually do better than the ones who are rewarded the most. </li></ul>Studies of rewards were done at MIT, Carnegie Mellon and University of Chicago.
  10. 10. Overjustification Effect <ul><li>The researchers concluded that expected rewards undermine intrinsic motivation in previously enjoyable activities. </li></ul><ul><li>Money motivates till a certain degree and in some cases it actually demotivates. </li></ul><ul><li>Money is a means, not a goal. </li></ul>
  11. 11. Maslow’s Triangle
  12. 12. Equity Theory
  13. 13. Hawthorne Experiments <ul><li>Motivation was a very complex subject </li></ul><ul><li>People are motivated by more than pay and conditions. </li></ul><ul><li>The need for recognition and a sense of belonging are very important. </li></ul><ul><li>Attitudes towards work are strongly influenced by the group. </li></ul>
  14. 14. China
  15. 15. When profits rise above human interests, many things are at stake. The environment and the people are often exploited for profits. Is this the value for your company?
  16. 17. Social Enterprise <ul><li>Social Entrepreneurs - Change Agent roles in social sector. </li></ul><ul><li>Create social value (vs private value) </li></ul><ul><li>Relentlessly pursuing new opportunities. </li></ul><ul><li>Engaging, innovation, adaptation, and learning. </li></ul><ul><li>Acting boldly without being limited by resources </li></ul><ul><li>Exhibiting heightened accountability to constituencies served. </li></ul>
  17. 18. Project Changeable Sandals <ul><li>These sandals are new, trendy and cool. </li></ul><ul><li>Though not easily seen in the pictures, the straps of these sandals are changeable, allowing you to remove them, wash them and replace them. This modular style sandals allow you to be YOU. </li></ul>
  18. 20. Made by Amputees in Jakarta
  19. 23. Its not Charity <ul><li>Giving disadvantaged people chances </li></ul><ul><li>Finding innovative ways to market and sell products in a competitive manner </li></ul><ul><li>Being profitable and sustainable </li></ul><ul><li>Being accountability to constituencies served </li></ul>
  20. 24. <ul><li>Doing Gd is a social movement that will consolidate social and sustainable enterprises, socially responsible movements. </li></ul><ul><li>1. Promote Social Entrepreneurship 2. Promote Sustainability 3. Consolidate online social activities for sustainability, social enterprises and causes </li></ul>
  21. 25. <ul><li>Problems </li></ul><ul><li>Charities and social movements in Asia are fragmented. </li></ul><ul><li>Social enterprises, sustainable products are hard to find. </li></ul><ul><li>Causes / charities have limited marketing budget and resources. </li></ul><ul><li>Not enough products to sell online </li></ul>
  22. 26. <ul><li>Doing Gd wants to provide free consolidated social media on a single site, users can find causes that concern them, socially conscious gifts, and sustainable products. </li></ul><ul><li>Partner with charities and other responsible companies, Doing Gd will also hold events that consolidate socially responsible efforts for causes and help promote fund raising efforts. </li></ul>
  23. 27. Features: (Phase 1) Blogs for socially responsible organizations Article / News submission Intelligent online store for sustainable products and social enterprises with social media plugins Twitter / Facebook page to promote partnering organizations Events Calendar
  24. 28. Features: (cont) Wiki for causes / organizations Facebook / Twitter / YouTube / Flickr Feeds Widgets and links to partnering sites Consolidated traffic, Search Engine Optimization Reviews and recommendations Events / Conventions / causal meetups Training and using leveraging disadvantaged people to blog for social organizations.
  25. 29. Features: (Phase 2) User’s social media and search engine aggregation (User can access Twitter / Facebook Feeds on Smartphone / iPhone apps Getting regional products, consolidating orders for cheaper shipping Expanding reach to overseas Getting donations for causes online
  26. 30. Features: (Phase 3) Empowering entrepreneurs to join and be part of by franchising online stores to physical locations Sales training and free marketing online for people who want to sell sustainable and social enterprise products Create membership and rewards system to reward donations and sales to promote repeat promotions and sales
  27. 31. <ul><li>As an Entrepreneur, you can affect change. </li></ul><ul><li> </li></ul><ul><li> </li></ul>