Centenary College of Louisiana is a private, four-year arts and sciences college affiliated with the United Methodist Church. Founded in 1825, it is the oldest chartered liberal arts college west of the Mississippi River. Centenary College believes in encouraging their students to become leaders, but the school’s technology processes weren’t leading their own admissions team to success. More at: www.hobsons.com

1. Case Study
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ABOUT
www.centenary.edu
Private, four-year arts and sciences college
Population: 700
GOALS
Streamline admissions processes
Increase staff efficiency and reduce reliance on IT
Communicate with prospects more effectively
APPROACH
Consolidate disjointed systems into Radius
Integrate custom views based on recruiters’ needs
Execute personalized, dynamic marketing campaigns
RESULTS
Importing time condensed from hours to minutes
Strengthened communication flow
Higher staff productivity and improved job tasks
Centenary College of Louisiana
Unsustainable Processes and
Disjointed Systems
Centenary College of Louisiana is a private,
four-year arts and sciences college affiliated with
the United Methodist Church. Founded in 1825,
it is the oldest chartered liberal arts college west of
the Mississippi River. Centenary College believes in
encouraging their students to become leaders, but
the school’s technology processes weren’t leading
their own admissions team to success.
Centenary College was using separate, complicated
systems to handle their event registrations, online
applications, and program admissions. The admissions
team relied on Excel spreadsheets to manage and track
invitations, registrations, and student schedules.
Their application form was built in-house and did
not allow them to easily track and control it. With
an already stretched IT Department, this resulted in
hours of importing time, weak communication flow,
and cumbersome reporting.
Radius: The Best Fit
After viewing demonstrations from several different
companies, Centenary College knew they found the best
“ Radius allows you to think outside the box very
easily. It is a customized and nimble database packed
into an affordable price.”
— MATT CRISMAN, Associate Director of Admissions,
Centenary College of Louisiana
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About Hobsons
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To learn more or to schedule a demo, call (800) 927-8439 or (513) 891-5444 (international).
Case Study
Centenary College of Louisiana
fit with Radius from Hobsons. “Radius is very user
friendly,” says Matt Crisman, associate director of admission
at Centenary College. “My staff would literally cry if it
was gone.”
Centenary College consolidated their complex system of
spreadsheets into the Radius event management module,
allowing them to improve cross-campus collaboration and
communicate with prospective students more effectively.
Recruiters utilize custom views based on their specific needs
and can pull their own reports. And, the admission team
now customizes their marketing campaigns and provides
personalized emails to different target groups.
Centenary College also uses Radius to track applications,
upload documents, and strategically store information from
a single location to better control the process. “People and
items are always changing, and Radius easily adapts to these
changes,” says Crisman.
Finding Freedom for the Future
Since implementing Radius, Centenary College has been
able to strengthen their recruitment processes. “Radius has
made it easier to track and contact more students,” says
Crisman. “Our staff used to work seven days a week in order
to manage our prospects. Thanks to Radius, we have our
weekends back.”
In addition, Radius’ web-based interface increased overall
productivity by allowing staff to access the system from home
or while traveling. And, the system reduced time-consuming
tasks such as importing name purchases. “Importing used
to take four to seven hours per day. Now it is quick,”
Crisman says.
Lastly, the flexibility and agility of the system has improved
job tasks since staff can handle the system within their
department. “Radius was natural and understandable. It was
very easy to learn without IT background,” Crisman says.