We have many digital marketing tools in all over the world which people does not give us the best one out of it. Here Open Designs giving you the trending Digital Marketing Tools in 2021.
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Trending digital marketing tools of 2021
1.
2. To keep up with the ever shifting landscape of Digital Marketing, you need to
keep up with the innovations in the industry. There is significant R&D going
on that makes life for Digital marketers and their clients easy. Automation
and machine learning have rendered digital marketing a competitive space.
To evolve you need to be familiar with the various Digital Marketing Tools.
Based on which area of Digital Marketing they are used, we present the top 2
trending Digital Marketing tools of 2021, in each category.
3. SEO Tools
Zutrix
Zutrix is like the World’s Smartest Google Ranking tracker. The company has 8+ years of experience
and have worked with over 580 customers.They are partnered with some of the most famous
brands like BuzzFeed, Corsair etc.
The free tool’s features include:
● Tracking upto 10 keywords daily
● 10 on demand daily updates
● Unlimited domains
● Real time notifications
● Keyword Lab
● Geo-targeted results
● High Speed
● Unparalleled Accuracy
4. SEO Monitor
Started in 2007, SEOmonitor has come a long way in enabling organisations worldwide in boosting
their SEO game. Originally a full scale Digital Marketing agency, they are now a highly focussed SEO
agency.
There are flexible pricing options but the full package includes features like:
● Keyword Management
● Keyword research
● Rank tracking
● Keyword data
● Agency reporting
● Competitor analysis
● Google and Adobe analysis
● Report builder
● SEO forecasting
● Alerts for all SEO tracking
5. Marketing Analytics Tool
Adverity is an intelligent marketing analytics platform aimed to enhance Digital performance for all
industries. They opened in 2015, with a highly experienced team that has ample work history in
Digital Marketing.
Their tool features include
● Data integration
● Flexible Data management
● Data security and automation
● Marketing reporting
● Data visualization
● Actionable data insights
● Augmented analytics
● Automate alerts and optimisation
6. OWOX BI
OWOX BI is an all-in-one marketing analytics platform that automates the data collection,
processing and reporting. They have been supporting over 27000 users across 130 countries. They
are certified by Google as an expert in Google Cloud Platform, Google Analytics 360 and Google Tag
manager.
Their product features include:
● Automated data collection from various sources
● Data processing and analytics
● Data security
● Report building
● Full statistics
● Automated cost imports
● Multilevel funnel attribution
● Marketing insights
● Flexible data control
● Importing audience into ad services
7. Social Media Marketing Tools Intellifluence
Intellifluence has gained a brand following of 16000+. They are an influencer based marketing
platform allowing brands to connect with influencers who can promote them. They offer affordable
partnerships that are value adding to the brand and its customers.
Their features include:
● Highly recommended and verified influencers across a
broad spectrum of industries
● A dedicated and secure platform for brands and
influencers to connect
● Tailored marketing strategies to fit your business and
target audience
● Partnership with over 100,000 trusted content creators
● Campaign creation and management with templates
and custom campaigns
● Expert Digital Marketers who design and guide your
journey in SMM.
8. Zoomsphere
Zoomsphere allows you to manage all your social media accounts on a single platform in a
professional, organised set up. They have over 15 years of experience in creating SMM tools. They
help brands actively engage with their customers.
They have over 7 tools that cover the following features:
● Social Media scheduler
● Community management
● Social Media Benchmarking
● Workflow management
● Social media analytics
● Social media and web monitoring
● Leads management
9. Content Marketing Tools HubSpot
HubSpot offers a full CRM platform that has embedded Digital Marketing tools in it. You can
accelerate sales while improving brand performance on all things Digital. They have both free and
paid software tools with varying access to features.
With HubSpot Marketing Free, you can do the following easily.
● Capture and manage leads
● Detailed reports on lead characteristics and
● quality
● Analyse and improve conversions
● Convert visitors to leads
● Access to Google Analytics
● Social media management
● Content performance analysis
10. Copy AI
Copy AI might just be the world’s most advanced AI Copywriter. Not only does the tool generate
content, but also has the capacity to analyse and gauge the performance of other content. All you
need is to enter details of your brand and product or service and the AI platform generates up to 10
copy options at a time. The tool can be run multiple times to generate more results. They have a free
trail and then you can pay for extended services.
The Copy AI tool allows you to create the following:
● Digital Ad copy
● Social Media content
● Website copy
● E-Commerce copy
● Blog content
● Sales copy
11. Email Marketing Tools Campaign Monitor
Campaign Monitor is a leading Email marketing software that allows brands to connect with a wide
spread potential customer base. They have themselves worked with over 250,000 customers and
have one of the most user friendly platforms ever.
The tool features allows you to do the following:
● Create engaging Email campaigns
● Customise customer journey
● Email marketing analytics
● Data management
● Hyper-targeted customer segmentation
● Scalable target audience
● Seamlessly connect to hundreds of Digital
marketing apps
12. Email Octopus
Email Octopus was founded in 2014 with the simple mission of making Email marketing easier and
cheaper. They have gained an astounding portfolio of 59,000 clients and have helped send over 12
Billion emails.
The Email Octopus tool features include:
● Import existing subscribers
● Build target customers through forms
● Pre designed templates for Emails
● Custom Email designs with DIY email builder
● Automated Email campaigns
● Flexible Email monitoring
● Personalised content creation
● Email campaign analytics
● Integration with Digital Marketing apps
13. Digital Advertising tools Media Ocean
Media Ocean boasts of Omnichannel marketing by creating a unique and modern system of
companies. They process over 150 Billion USD of media budget across the globe, partnered with
premium brands like Microsoft, Verizon, Adidas etc.
They have multiple tools whose features include:
● Cross-media planning and reporting
● Digital media buying
● Traditional media buying
● Cross-media selling
● Time and Cost analytics and results
● API integrations
14. AdRoll
AdRoll is an exclusive Digital advertising platform for Direct to customer (D2C) type businesses.
Founded in 2007, they have been helping brands advertise online even when the business has a
limited budget and resources.
Their tools offer:
● Cross-Channel advertising
● Audience targeting
● Consent management
● Dynamic ads
● Email marketing
● Product recommendations
● Advanced tracking
● Cross-Channel attribution
● Abandoned cart recovery