2. TARGET AUDIENCE
Below was my initial target audience which
I set at the very beginning of this project.
• Aged 16-26
• Targeted at females
• They will be interested in feminism as
well as wanting to find better
influencers in life.
No specific race or religion or marital
status.
• Type A psychographics – The group is
concerned about how their actions
effect the world around them. They want
to make the world a better place;
recycle, drive fuel efficient cars etc. They
will respond to messages about making
a difference to society.
• With the role models which were
included I wanted to make sure the
audience knew of them, this was the
main reason why I wanted to target a
teenage/ early twenties audience.
11. Positives
• All the styles are the same throughout the
fanzine.
• There isn't a page which looks as though its
missing something
• The front cover looks detailed and effective.
• The colours used match my pastel colour
theme.
FINAL OUTCOME
Negatives
• I would of liked it to have more features in the
fanzine.
• Some of the double page spreads texts still look
bulky and untidy.
