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Alina Neamtu – Country Mid-Market Sales Manager, IBM Romania
17.06.2010




A Vision of Smarter Cities
How cities can lead the way into a prosperous and sustainable future




                                                               © 2010 IBM Corporation
A planet of smarter cities: In 2007, for the first time in history,
the majority of the world’s population—3.3 billion people—lived
in cities. By 2050, city dwellers are expected to make up 70%
of Earth’s total population, or 6.4 billion people.




2                                                               © 2010 IBM Corporation
Time to act: Cities—more than states, provinces or even nations—
will increasingly serve as the crucibles where the success or failure
of our planet is determined.




3                                                             © 2010 IBM Corporation
What draws us?




4                © 2010 IBM Corporation
Opportunity.




5              © 2010 IBM Corporation
The city is a microcosm of the major challenges and opportunities
facing the planet today—intensified and accelerated. Here, all
man-made systems come together and interact with one another.

                                  Government
                                   Services




             Public Safety                           Transportation




                                                            Energy and
             Education
                                                            Utilities




             Telecommunications                Healthcare



6                                                                        © 2010 IBM Corporation
…because intelligence is being infused into the way the world works.



                   Our world is becoming

                   INSTRUMENTED.
                   Our world is becoming

                   INTERCONNECTED.
                   Virtually all things, processes and
                   ways of working are becoming

                   INTELLIGENT.


7                                                           © 2010 IBM Corporation
We now have the ability to measure, sense and monitor
the condition of almost everything.


30 billion                  1 billion                      85%
By 2010, 30 billion RFID    By 2010, there will be more    Nearly 85% of new
tags will be embedded       than 1 billion camera phones   automobiles will
into our world and across   in existence.                  contain event data
entire ecosystems.                                         recorders by 2010.



                                                                                Instrumented   Interconnected    Intelligent




8                                                                                                          © 2010 IBM Corporation
People, systems and objects can communicate and interact with
each other in entirely new ways.


2 billion                    4 billion                1 trillion
There will be an estimated   There are an estimated   Soon, there will be 1 trillion
2 billion people on the      4 billion mobile phone   connected devices in
internet by 2011.            subscribers worldwide.   the world, constituting an
                                                      “internet of things.”



                                                                              Instrumented   Interconnected    Intelligent




9                                                                                                        © 2010 IBM Corporation
We can now respond to changes quickly and accurately, and
get better results by predicting and optimizing for future events.


15 petabytes 1 petaflop                                              1 square kilometer
Every day, 15 petabytes        Scientists are working to             New analytics enable high-resolution
of new information are being   prevent influenza pandemics by        weather forecasts for areas as fine as
generated. This is 8x more     modeling the viruses with a           1 to 2 square kilometers.
than the information in all    supercomputer that can operate
U.S. libraries.                at one petaflop, or one quadrillion
                               operations per second.
                                                                                Instrumented   Interconnected    Intelligent




10                                                                                                         © 2010 IBM Corporation
+              +             =
     An opportunity for cities to think and act in new ways.




11                                                         © 2010 IBM Corporation
Smarter cities are working to infuse intelligence into each of
their core systems.



                                       Government
                                        Services




                  Public Safety                           Transportation




                 Education                                       Energy and
                                                                 Utilities




                  Telecommunications                Healthcare




12                                                                            © 2010 IBM Corporation
System          Elements                 Instrumentation           Interconnection          Intelligence


City services   • Public service         Creation of local         Interconnected service   Immediate and joint-up
                management               authority man-            delivery                 service provision
                • Local government       agement information
                administration           system
Citizens        • Health and education   Patient diagnostic and    Interconnect records     Patient-driven pre-
                • Public safety          screening devices         for doctors, hospitals   emptive care
                • Government services                              and other health
                                                                   providers
Business        • Business               Data gathering about      Interconnect             Customized service
                environment              use of online business    stakeholders across      delivery for businesses
                • Administrative         services                  city’s business system
                burdens
Transport       • Cars, roads            Measuring traffic flows   Integrated traffic,      Road pricing
                • Public transport       and toll use              weather and traveller
                • Airports, seaports                               information services
Communication   • Broadband, wireless    Data gathering via        Interconnect mobile      Information for
                • Phones, computers      mobile phones             phones, fixed line,      consumers on city
                                                                   broadband                services, on their own
                                                                                            time
Water           • Sanitation             Gather data for water     Interconnect             Quality, flood and
                • Freshwater supplies    quality monitoring        businesses, ports,       drought response
                • Seawater                                         energy users of water
Energy          • Oil, gas               Fit sensors to gather     Interconnect             Optimize the use of
                • Renewable              data on usage across      appliances and           the system and
                • Nuclear                the energy system         devices between          balance use across
                                                                   energy consumers and     time
                                                                   providers
                                                                                                    © 2010 IBM Corporation
IBM Solutions Portfolio for Cities

    Public Safety                           Energy & Utilities
                                             Smart grid
     Crime information warehouse             Building efficiency assessments
     Emergency response                      Water management
     Digital surveillance
                                           Telecommunications
                                           • Broadband expansion
    Intelligent Transportation
     Road user charging
     Fare management                       Healthcare
     Transport info management               E-medical records
                                             Home health services
                                             Payment systems

    Government Services                    Education
     Citizen-centered design                 Smarter Classroom
     Integrated service delivery             Smart Administration
     Permits and licenses                    Innovation in Research
     Land registries

    Government Accountability – Results orientation and Openness
    Analytics                                Municipal Dashboards
     Assessing overall health of the         Measuring progress against goals
     community vs. national indicators       Identifying improvement areas
     Establish goals and priorities
                                                                               © 2010 IBM Corporation
Smarter transportation: An opportunity to improve the transit
       experience, reduce congestion and encourage a modal shift
       among users

Cities can infuse intelligence into their entire transportation system,
improving drivers’ commutes, giving better information to city
planners, increasing public transportation usage and the productivity
of businesses, and raising citizens’ quality of life.

ROAD USER CHARGING             ELECTRONIC FARE               TRANSPORTATION
Employ a dynamic toll          MANAGEMENT                    INFORMATION
system based on the flow       Enable rail, bus and road     MANAGEMENT
of vehicles into and out       customers to purchase fares   Gain real-time traffic
of a city to reduce traffic.   via SMS or online and have    prediction and intelligent
                               the fare collected            route planning capabilities.
                               automatically.




15                                                                            © 2010 IBM Corporation
Smarter transportation: Influence traffic patterns and increase
     use of public transportation

        The Innovation:
        A smart toll system uses cameras and
        sensors positioned throughout the city,
        along with a central computing system that
        processes vehicle identification data,
        to charge drivers varying rates depending
        on the time of day.



          Embed
          transponders
          in vehicles.                               The Benefits:
                                                     • Less traffic
                                                     • Lower emissions
          Record                                     • Increased city revenue
          license plate numbers,
          time of day and toll rates.                • Greater use
                                                       of public transit
                                                     • Increased roadway safety

          Process
          data and charge
          drivers accordingly.


16                                                                                © 2010 IBM Corporation
Smarter transportation: Client transformations




Stockholm implemented an intelligent             To encourage citizens to use multiple modes
toll system in the city center, which resulted   of transportation and make it easier to align
in 20% less traffic, 40% lower emissions         the cost of transit with its impact on the
and 40,000 additional users of the public        environment, the Singapore Land Transport
transportation system.                           Authority implemented fare management
                                                 with smart cards that can be used to pay for
                                                 buses, trains, taxis, road-use charging and
                                                 parking.

17                                                                               © 2010 IBM Corporation
Smarter healthcare: An opportunity to achieve better quality
      and outcomes, increase value and improve accountability
      and sustainability

A smarter healthcare system forges partnerships and makes better
use of data in order to deliver excellent care, predict and prevent
disease and empower people to make smarter choices.

HEALTH INFORMATION              CONSUMER PORTALS             DISEASE SURVEILLANCE
EXCHANGES                       Encourage consumers to       Prevent and manage threats
Enable patients,                assume responsibility for    to the health of a community
consumers, health               health and chronic disease   by capturing, sharing and
practitioners and insurers to   management through           modeling data to spot trends
securely share clinical         transparency of healthcare   and identify causes, detect
information across              costs, quality of care and   disease outbreaks early,
organizational boundaries,      prescription drug costs,     efficiently manage cases
enabling safer, more timely,    empowering them to make      and take action as needed
efficient and effective         wiser health and financial   to protect the public.
patient-centered care.          decisions.



18                                                                            © 2010 IBM Corporation
Smarter healthcare: Deliver proactive, patient-centered care
     to support the needs of the chronically ill and promote wellness

        The Innovation:
        Personal medical devices used for patient
        monitoring, screening and routine evaluation
        generate data which is automatically
        transmitted into a patient's personal health
        record for sharing with a physician.



          Monitor                                      The Benefits:
          a patient’s health status
          or condition.                                • More accurate, real-time
                                                         health information
                                                       • Supports a patient in
          Analyze                                        proactively managing his
          the data in real-time.                         or her care
                                                       • Monitoring is simple
                                                         and convenient
                                                       • More timely feedback
          Act                                            from medical specialists
          to provide proactive responses                 to patients
          to medically significant events.




19                                                                                  © 2010 IBM Corporation
Smarter healthcare: Client transformations




A regional healthcare provider in France,         A public healthcare organization, Servicio
created a regional information communication      Extremeño de Salud in Spain, has built a
and management solution that improved the         regionally integrated system that lets patients
efficiency of patient care, reduced the risk of   go to many health centers within the region,
medical error and improved emergency              knowing a doctor there can have the patients’
response coordination.                            complete, up-to-date records for faster and
                                                  more accurate treatment.


20                                                                                  © 2010 IBM Corporation
Smarter public safety: An opportunity to turn data into insight
       to protect citizens and communities

A smarter city uses advanced technologies and community-based
approaches to anticipate and prevent—not just respond to—crimes
and emergencies.

CRIME DATA                      EMERGENCY                         SMART SURVEILLANCE
AGGREGATION                     MANAGEMENT                        SYSTEMS
Put decades worth of crime      INTEGRATION                       Use digital cameras to
information at the fingertips   Connect police, fire              continuously monitor urban
of law enforcement officers     departments, ambulance            areas and automatically alert
at all times.                   services and other first          authorities when a suspicious
                                responders so all are instantly   event occurs or when a
                                alerted when an emergency         license planet, vehicle or
                                takes places.                     other entity is recognized.




21                                                                                © 2010 IBM Corporation
Smarter public safety: Provide real-time information and
     improve situational awareness across the public safety
     spectrum
        The Innovation:
        The crime information warehouse links and
        analyzes data on virtually all crimes committed
        in an urban area. Crime fighters have access
        to this information anywhere, anytime.



          Collect
          crime data from a                               The Benefits:
          variety of sources.
                                                          • Map crime trends as they
                                                            are developing
                                                          • Take proactive measures to
          Analyze                                           prevent anticipated crimes
          the data in real time.                          • Close cases more quickly
                                                            and at higher rates
                                                          • Access reports immediately
                                                            instead of in weeks or
          Access                                            months
          this data anywhere,
          anytime.




22                                                                                   © 2010 IBM Corporation
Smarter public safety: Client transformations




The NYPD Crime Information Warehouse              The City of Madrid has developed a new
gives officers mobile access to more than 120     Emergency Response Center, which
million criminal complaints, arrests and 911      aggregates emergency call data and instantly
records, as well as 5 million criminal records,   alerts the proper authorities, including police,
parole files and photographs—resulting in a       ambulance services and the fire brigade. The
27% reduction in crime.                           city has experienced a 25% reduction in
                                                  response time as a result of the
                                                  implementation.

23                                                                                   © 2010 IBM Corporation
Smarter government services: An opportunity to infuse
     intelligence into needed services, stimulate economies and
     save taxpayer time and money

Increased information sharing and collaboration drives smarter
decision-making.

CITIZEN-CENTERED       INTEGRATED           BUSINESS AND            GOVERNMENT
DESIGN                 DELIVERY             CITIZEN SERVICES        ACCOUNTABLITY
Shift towards          OF SERVICES          Interconnect            Results-driven
a citizen-centered     Connect people       dynamically with        agencies manage,
business model         to needed programs   citizens, communities   monitor, analyze
to improve services,   with speed and       and businesses          and report on
experiences and        accuracy. Enable     to spark growth,        key initiatives,
outcomes while         cities to predict    innovation and          with measurable
lowering costs.        potential issues     progress. Enable        outcomes.
                       so preventative      online license
                       measures can         renewals and
                       be taken.            validation of license
                                            holders.


24                                                                       © 2010 IBM Corporation
Smarter government services: Integrating service delivery to
     improve access to city information and resources

        The Innovation:
        Business intelligence software automates
        data collection and information sharing among
        thousands of employees in dozens of
        departments, better enabling a city to inform
        citizens, address service requests and provide
        critical data to first responders.



          Compile
          information from across
          city agencies.                                 The Benefits:
                                                         • Effective and efficient
                                                           reporting, and analysis
          Analyze                                          and management of
          the information to identify                      resources
          needs and actions to take.
                                                         • Empowering citizens
                                                         • Better response time
                                                           when incidents occur
          Distribute                                     • Significant cost savings
          information to city leaders
          and citizens.


25                                                                                    © 2010 IBM Corporation
Smarter government services: Client transformations




City of Albuquerque introduced a                 The Cheshire County Council achieved a
performance management system that               20% reduction in time and cost required to
reduces manual data collection from              perform in-home senior visits, improving the
disparate sources while enabling actionable,     ability to proactively manage the course of
timely information for citizens, emergency       health and social care for senior citizens.
personnel and others—realizing an initial cost
savings of almost 2,000% ROI.


26                                                                                © 2010 IBM Corporation
Smarter energy and utilities: An opportunity to manage supply
       and demand

By providing real-time information about the flow of energy,
an intelligent utility system helps citizens and utilities make smarter,
more responsible choices about the way they buy, sell and
manage utility services.

SMART GRID                 BUILDING               WATER                 ENERGY PORTAL
Monitor the health and     EFFICIENCY             MANAGEMENT            Store and quickly
stability of the grid at   ASSESSMENTS            Use the right tools   access energy
all times, identifying     Reduce energy          to optimize           consumption data,
an outage or issue as      consumption and        consumption,          customer data,
soon as it happens and     CO2 emissions, and     monitor quality and   device monitoring and
dispatching crews to       save water usage,      model past and        sensor data at all
address it immediately.    using sensors to       future water basin    times—empowering
Enable customers to        monitor everything     behaviors.            the consumer.
monitor energy prices      from motion and
and their own energy       temperature to
use in real time.          humidity,
                           precipitation,
27
                           occupancy and light.
                                                                               © 2010 IBM Corporation
Smarter energy and utilities: Deliver utility services more reliably
     and efficiently

        The Innovation:
        A smarter energy grid uses smart meters and
        other advanced communication technologies to
        continuously monitor the health of the grid while
        better managing supply and demand. Customers
        can purchase electricity when it’s cheapest and
        even generate energy to sell back to the grid.



          Monitor
          the state of the grid.
                                                            The Benefits:
                                                            • Lower energy usage
                                                              across the grid
          Manage                                            • Reduce power outages
          the flow of energy.
                                                            • Decrease carbon
                                                              emissions
                                                            • Lower costs for utilities
                                                              and consumers
          Purchase and sell
          energy with dynamic pricing.



28                                                                                        © 2010 IBM Corporation
Smarter energy and utilities: Client transformations




               An international conservation agency based
               in the United States joined with IBM to
               improve the amount and quality of drinking
               water for a number of regions across the
               globe by providing key decision makers with
               more accurate and timely information .



29                                                           © 2010 IBM Corporation
Smarter energy and utilities: Client transformations




CenterPoint Energy in Houston is installing   DONG Energy in Denmark installed
over 2 million smart meters and in some       monitoring devices across their distribution
cases an energy controller for household      network. The increased insight into the grid’s
devices. Homeowners will be able to access    performance will potentially lessen outage
their usage information in home displays or   times by up to 50% and reduce maintenance
on a personal website to make smarter         investments by up to 90%.
consumption decisions.


30                                                                              © 2010 IBM Corporation
Smarter telecommunications: An opportunity to interconnect
       the systems of a smarter city and lay the groundwork for longer-
       term economic growth

Enhanced broadband infrastructure is the critical backbone of
smarter communications and will spur advances in everything from
science and medicine to business and technology, and will help
billions of people join the global economy.


SMARTER TRAFFIC                 SMARTER HEALTHCARE            SMARTER FOOD SYSTEMS
SYSTEMS                         SYSTEMS                       Provide end-to-end visibility
Connect the elements            Automate patient records,     across the entire global supply
of the transportation           share patient data, conduct   chain to allow farmers to
system—streets, bridges,        remote diagnostics and        obtain better real-time market
intersections, signs, signals   more with fast and robust     pricing for produce and
and tolls—with a strong         telecommunications            supplies and enable retailers
telecommunications              infrastructure and systems.   and manufacturers to more
backbone.                                                     efficiently integrate product
                                                              demand with supply
                                                              replacements.
31                                                                               © 2010 IBM Corporation
Smarter telecommunications: Ensure food safety and freshness


       The Innovation:
       RFID labels applied to food shipments at the
       farm are used to track it throughout the supply
       chain onto store shelves. There it can be
       monitored for freshness and easily tracked in
       the event of a recall.



         Embed
         RFID tags in food                               The Benefits:
         shipments.
                                                         • Ensure freshness
                                                           of food
                                                         • Isolate recalled food
         Trace                                             products
         food on its journey from
         farm to store shelf.                            • Reduce spoilage rate
                                                         • Streamline distribution
                                                           processes
         Ensure                                          • Significant cost savings
         that food is fresh and safe.




32                                                                                    © 2010 IBM Corporation
Smarter telecommunications: Client transformations




Electrical cooperatives in Alabama, Indiana,    A southwestern city in the U.S. transformed
Michigan and Virginia are bringing broadband    its IT infrastructure and launched a wide-
Internet access to nearly 200,000 customers     reaching wireless mobility project in order to
in rural communities via existing power line    increase safety, security and access to city
infrastructure. Broadband over power line       services for all its citizens. Now city
technology modifies radio signals to transmit   employees can work from anywhere while
voice and Internet data over electric utility   connected to the city’s computing system,
power lines.                                    enabling a new level of collaboration with first
                                                responders, improving access to city
                                                applications and increasing productivity.
33                                                                                 © 2010 IBM Corporation
Smarter education: An opportunity to nurture our most
      valuable resource

Smarter cities take a systemic view of their education systems,
evaluating students in multiple dimensions throughout their lifetimes
and equipping them with the skills and knowledge they need to
contribute to employers, communities and society.

SMARTER CLASSROOM             SMART ADMINISTRATION            INNOVATION
Deliver effective learning    Incorporate data across         IN RESEARCH
content and tools to every    education systems to optimize   Accelerate innovation,
student and teacher           operations, improve services    knowledge creation and the
according to their needs,     and lower costs.                economic impact of science
preferences, abilities,                                       with powerful tools for
technology and aspirations.                                   researchers.




34                                                                           © 2010 IBM Corporation
Smarter education: Help teachers personalize learning
     for every student

        The Innovation:
        Gain insights into personalized, effective
        learning strategies by integrating
        multiple sources of historical, current
        and projected data about student
        performance and successful strategies.



          Integrate
          student data from
          many sources.                              The Benefits:
                                                     • Understand student
                                                       attendance patterns
          Analyze                                    • Gain a complete view
          the data to identify strengths               of student progress
          and weaknesses.                            • Quickly identify students
                                                       at risk
                                                     • Identify strategies to
          Generate                                     address issues
          strategies to improve
          student outcomes.




35                                                                                 © 2010 IBM Corporation
Smarter education: Client transformations




 North Carolina State University provides      A leading research group at a prestigious
 computing lab resources to schools and        university in Massachusetts obtains the
 colleges throughout the state via a central   powerful computing environment it needs
 service. Students, faculty and teachers are   when it leverages the IBM-powered
 able to receive a customized image of the     World Community Grid to perform its
 content and applications to meet their        innovative energy research..
 learning needs.

36                                                                             © 2010 IBM Corporation
Smarter cities focus on the economic health and welfare of citizens and
businesses—providing needed services, creating an economically sound
environment and improving the quality of life for all.

                                                  Public




          ANALYTICS                               SHARING RESULTS




                                                  Businesses



37                                                                  © 2010 IBM Corporation
Performance management gives cities the ability to set priorities,
assess progress and share results with the public.


                                                Public




         ANALYTICS                              SHARING RESULTS




                             MANAGEMENT
                             INFORMATION
                             FOR GOVERNMENT
                             LEADERS
                                                Businesses



38                                                                © 2010 IBM Corporation
Advanced analytics can identify challenges and potential efficiency
gains across all systems.



                                           Government
                                            Services




                 Public Safety                                        Transportation


                                           ANALYTICS
                                      • Measure relationships
                                        • Run simulations
                 Education            • Assess performance                   Energy and
                                                                             Utilities
                                         • Establish goals
                                            and priorities



                 Telecommunications                             Healthcare




39                                                                                        © 2010 IBM Corporation
“The 19th century was a century of empires, the 20th
  century was a century of nation states. The 21st century
  will be a century of cities.”


– Wellington E. Webb, former Mayor of Denver, Colorado




                                                         © 2010 IBM Corporation
Let’s build a smarter planet, city by city.


Join us and see what others are thinking at:
              ibm.com/think




               Contact details:
          alina.neamtu@ro.ibm.com


                                               © 2010 IBM Corporation
.




    Multumesc !




                  © 2010 IBM Corporation

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IBM Vision on a Smarter City-17iunie2010

  • 1. Alina Neamtu – Country Mid-Market Sales Manager, IBM Romania 17.06.2010 A Vision of Smarter Cities How cities can lead the way into a prosperous and sustainable future © 2010 IBM Corporation
  • 2. A planet of smarter cities: In 2007, for the first time in history, the majority of the world’s population—3.3 billion people—lived in cities. By 2050, city dwellers are expected to make up 70% of Earth’s total population, or 6.4 billion people. 2 © 2010 IBM Corporation
  • 3. Time to act: Cities—more than states, provinces or even nations— will increasingly serve as the crucibles where the success or failure of our planet is determined. 3 © 2010 IBM Corporation
  • 4. What draws us? 4 © 2010 IBM Corporation
  • 5. Opportunity. 5 © 2010 IBM Corporation
  • 6. The city is a microcosm of the major challenges and opportunities facing the planet today—intensified and accelerated. Here, all man-made systems come together and interact with one another. Government Services Public Safety Transportation Energy and Education Utilities Telecommunications Healthcare 6 © 2010 IBM Corporation
  • 7. …because intelligence is being infused into the way the world works. Our world is becoming INSTRUMENTED. Our world is becoming INTERCONNECTED. Virtually all things, processes and ways of working are becoming INTELLIGENT. 7 © 2010 IBM Corporation
  • 8. We now have the ability to measure, sense and monitor the condition of almost everything. 30 billion 1 billion 85% By 2010, 30 billion RFID By 2010, there will be more Nearly 85% of new tags will be embedded than 1 billion camera phones automobiles will into our world and across in existence. contain event data entire ecosystems. recorders by 2010. Instrumented Interconnected Intelligent 8 © 2010 IBM Corporation
  • 9. People, systems and objects can communicate and interact with each other in entirely new ways. 2 billion 4 billion 1 trillion There will be an estimated There are an estimated Soon, there will be 1 trillion 2 billion people on the 4 billion mobile phone connected devices in internet by 2011. subscribers worldwide. the world, constituting an “internet of things.” Instrumented Interconnected Intelligent 9 © 2010 IBM Corporation
  • 10. We can now respond to changes quickly and accurately, and get better results by predicting and optimizing for future events. 15 petabytes 1 petaflop 1 square kilometer Every day, 15 petabytes Scientists are working to New analytics enable high-resolution of new information are being prevent influenza pandemics by weather forecasts for areas as fine as generated. This is 8x more modeling the viruses with a 1 to 2 square kilometers. than the information in all supercomputer that can operate U.S. libraries. at one petaflop, or one quadrillion operations per second. Instrumented Interconnected Intelligent 10 © 2010 IBM Corporation
  • 11. + + = An opportunity for cities to think and act in new ways. 11 © 2010 IBM Corporation
  • 12. Smarter cities are working to infuse intelligence into each of their core systems. Government Services Public Safety Transportation Education Energy and Utilities Telecommunications Healthcare 12 © 2010 IBM Corporation
  • 13. System Elements Instrumentation Interconnection Intelligence City services • Public service Creation of local Interconnected service Immediate and joint-up management authority man- delivery service provision • Local government agement information administration system Citizens • Health and education Patient diagnostic and Interconnect records Patient-driven pre- • Public safety screening devices for doctors, hospitals emptive care • Government services and other health providers Business • Business Data gathering about Interconnect Customized service environment use of online business stakeholders across delivery for businesses • Administrative services city’s business system burdens Transport • Cars, roads Measuring traffic flows Integrated traffic, Road pricing • Public transport and toll use weather and traveller • Airports, seaports information services Communication • Broadband, wireless Data gathering via Interconnect mobile Information for • Phones, computers mobile phones phones, fixed line, consumers on city broadband services, on their own time Water • Sanitation Gather data for water Interconnect Quality, flood and • Freshwater supplies quality monitoring businesses, ports, drought response • Seawater energy users of water Energy • Oil, gas Fit sensors to gather Interconnect Optimize the use of • Renewable data on usage across appliances and the system and • Nuclear the energy system devices between balance use across energy consumers and time providers © 2010 IBM Corporation
  • 14. IBM Solutions Portfolio for Cities Public Safety Energy & Utilities Smart grid Crime information warehouse Building efficiency assessments Emergency response Water management Digital surveillance Telecommunications • Broadband expansion Intelligent Transportation Road user charging Fare management Healthcare Transport info management E-medical records Home health services Payment systems Government Services Education Citizen-centered design Smarter Classroom Integrated service delivery Smart Administration Permits and licenses Innovation in Research Land registries Government Accountability – Results orientation and Openness Analytics Municipal Dashboards Assessing overall health of the Measuring progress against goals community vs. national indicators Identifying improvement areas Establish goals and priorities © 2010 IBM Corporation
  • 15. Smarter transportation: An opportunity to improve the transit experience, reduce congestion and encourage a modal shift among users Cities can infuse intelligence into their entire transportation system, improving drivers’ commutes, giving better information to city planners, increasing public transportation usage and the productivity of businesses, and raising citizens’ quality of life. ROAD USER CHARGING ELECTRONIC FARE TRANSPORTATION Employ a dynamic toll MANAGEMENT INFORMATION system based on the flow Enable rail, bus and road MANAGEMENT of vehicles into and out customers to purchase fares Gain real-time traffic of a city to reduce traffic. via SMS or online and have prediction and intelligent the fare collected route planning capabilities. automatically. 15 © 2010 IBM Corporation
  • 16. Smarter transportation: Influence traffic patterns and increase use of public transportation The Innovation: A smart toll system uses cameras and sensors positioned throughout the city, along with a central computing system that processes vehicle identification data, to charge drivers varying rates depending on the time of day. Embed transponders in vehicles. The Benefits: • Less traffic • Lower emissions Record • Increased city revenue license plate numbers, time of day and toll rates. • Greater use of public transit • Increased roadway safety Process data and charge drivers accordingly. 16 © 2010 IBM Corporation
  • 17. Smarter transportation: Client transformations Stockholm implemented an intelligent To encourage citizens to use multiple modes toll system in the city center, which resulted of transportation and make it easier to align in 20% less traffic, 40% lower emissions the cost of transit with its impact on the and 40,000 additional users of the public environment, the Singapore Land Transport transportation system. Authority implemented fare management with smart cards that can be used to pay for buses, trains, taxis, road-use charging and parking. 17 © 2010 IBM Corporation
  • 18. Smarter healthcare: An opportunity to achieve better quality and outcomes, increase value and improve accountability and sustainability A smarter healthcare system forges partnerships and makes better use of data in order to deliver excellent care, predict and prevent disease and empower people to make smarter choices. HEALTH INFORMATION CONSUMER PORTALS DISEASE SURVEILLANCE EXCHANGES Encourage consumers to Prevent and manage threats Enable patients, assume responsibility for to the health of a community consumers, health health and chronic disease by capturing, sharing and practitioners and insurers to management through modeling data to spot trends securely share clinical transparency of healthcare and identify causes, detect information across costs, quality of care and disease outbreaks early, organizational boundaries, prescription drug costs, efficiently manage cases enabling safer, more timely, empowering them to make and take action as needed efficient and effective wiser health and financial to protect the public. patient-centered care. decisions. 18 © 2010 IBM Corporation
  • 19. Smarter healthcare: Deliver proactive, patient-centered care to support the needs of the chronically ill and promote wellness The Innovation: Personal medical devices used for patient monitoring, screening and routine evaluation generate data which is automatically transmitted into a patient's personal health record for sharing with a physician. Monitor The Benefits: a patient’s health status or condition. • More accurate, real-time health information • Supports a patient in Analyze proactively managing his the data in real-time. or her care • Monitoring is simple and convenient • More timely feedback Act from medical specialists to provide proactive responses to patients to medically significant events. 19 © 2010 IBM Corporation
  • 20. Smarter healthcare: Client transformations A regional healthcare provider in France, A public healthcare organization, Servicio created a regional information communication Extremeño de Salud in Spain, has built a and management solution that improved the regionally integrated system that lets patients efficiency of patient care, reduced the risk of go to many health centers within the region, medical error and improved emergency knowing a doctor there can have the patients’ response coordination. complete, up-to-date records for faster and more accurate treatment. 20 © 2010 IBM Corporation
  • 21. Smarter public safety: An opportunity to turn data into insight to protect citizens and communities A smarter city uses advanced technologies and community-based approaches to anticipate and prevent—not just respond to—crimes and emergencies. CRIME DATA EMERGENCY SMART SURVEILLANCE AGGREGATION MANAGEMENT SYSTEMS Put decades worth of crime INTEGRATION Use digital cameras to information at the fingertips Connect police, fire continuously monitor urban of law enforcement officers departments, ambulance areas and automatically alert at all times. services and other first authorities when a suspicious responders so all are instantly event occurs or when a alerted when an emergency license planet, vehicle or takes places. other entity is recognized. 21 © 2010 IBM Corporation
  • 22. Smarter public safety: Provide real-time information and improve situational awareness across the public safety spectrum The Innovation: The crime information warehouse links and analyzes data on virtually all crimes committed in an urban area. Crime fighters have access to this information anywhere, anytime. Collect crime data from a The Benefits: variety of sources. • Map crime trends as they are developing • Take proactive measures to Analyze prevent anticipated crimes the data in real time. • Close cases more quickly and at higher rates • Access reports immediately instead of in weeks or Access months this data anywhere, anytime. 22 © 2010 IBM Corporation
  • 23. Smarter public safety: Client transformations The NYPD Crime Information Warehouse The City of Madrid has developed a new gives officers mobile access to more than 120 Emergency Response Center, which million criminal complaints, arrests and 911 aggregates emergency call data and instantly records, as well as 5 million criminal records, alerts the proper authorities, including police, parole files and photographs—resulting in a ambulance services and the fire brigade. The 27% reduction in crime. city has experienced a 25% reduction in response time as a result of the implementation. 23 © 2010 IBM Corporation
  • 24. Smarter government services: An opportunity to infuse intelligence into needed services, stimulate economies and save taxpayer time and money Increased information sharing and collaboration drives smarter decision-making. CITIZEN-CENTERED INTEGRATED BUSINESS AND GOVERNMENT DESIGN DELIVERY CITIZEN SERVICES ACCOUNTABLITY Shift towards OF SERVICES Interconnect Results-driven a citizen-centered Connect people dynamically with agencies manage, business model to needed programs citizens, communities monitor, analyze to improve services, with speed and and businesses and report on experiences and accuracy. Enable to spark growth, key initiatives, outcomes while cities to predict innovation and with measurable lowering costs. potential issues progress. Enable outcomes. so preventative online license measures can renewals and be taken. validation of license holders. 24 © 2010 IBM Corporation
  • 25. Smarter government services: Integrating service delivery to improve access to city information and resources The Innovation: Business intelligence software automates data collection and information sharing among thousands of employees in dozens of departments, better enabling a city to inform citizens, address service requests and provide critical data to first responders. Compile information from across city agencies. The Benefits: • Effective and efficient reporting, and analysis Analyze and management of the information to identify resources needs and actions to take. • Empowering citizens • Better response time when incidents occur Distribute • Significant cost savings information to city leaders and citizens. 25 © 2010 IBM Corporation
  • 26. Smarter government services: Client transformations City of Albuquerque introduced a The Cheshire County Council achieved a performance management system that 20% reduction in time and cost required to reduces manual data collection from perform in-home senior visits, improving the disparate sources while enabling actionable, ability to proactively manage the course of timely information for citizens, emergency health and social care for senior citizens. personnel and others—realizing an initial cost savings of almost 2,000% ROI. 26 © 2010 IBM Corporation
  • 27. Smarter energy and utilities: An opportunity to manage supply and demand By providing real-time information about the flow of energy, an intelligent utility system helps citizens and utilities make smarter, more responsible choices about the way they buy, sell and manage utility services. SMART GRID BUILDING WATER ENERGY PORTAL Monitor the health and EFFICIENCY MANAGEMENT Store and quickly stability of the grid at ASSESSMENTS Use the right tools access energy all times, identifying Reduce energy to optimize consumption data, an outage or issue as consumption and consumption, customer data, soon as it happens and CO2 emissions, and monitor quality and device monitoring and dispatching crews to save water usage, model past and sensor data at all address it immediately. using sensors to future water basin times—empowering Enable customers to monitor everything behaviors. the consumer. monitor energy prices from motion and and their own energy temperature to use in real time. humidity, precipitation, 27 occupancy and light. © 2010 IBM Corporation
  • 28. Smarter energy and utilities: Deliver utility services more reliably and efficiently The Innovation: A smarter energy grid uses smart meters and other advanced communication technologies to continuously monitor the health of the grid while better managing supply and demand. Customers can purchase electricity when it’s cheapest and even generate energy to sell back to the grid. Monitor the state of the grid. The Benefits: • Lower energy usage across the grid Manage • Reduce power outages the flow of energy. • Decrease carbon emissions • Lower costs for utilities and consumers Purchase and sell energy with dynamic pricing. 28 © 2010 IBM Corporation
  • 29. Smarter energy and utilities: Client transformations An international conservation agency based in the United States joined with IBM to improve the amount and quality of drinking water for a number of regions across the globe by providing key decision makers with more accurate and timely information . 29 © 2010 IBM Corporation
  • 30. Smarter energy and utilities: Client transformations CenterPoint Energy in Houston is installing DONG Energy in Denmark installed over 2 million smart meters and in some monitoring devices across their distribution cases an energy controller for household network. The increased insight into the grid’s devices. Homeowners will be able to access performance will potentially lessen outage their usage information in home displays or times by up to 50% and reduce maintenance on a personal website to make smarter investments by up to 90%. consumption decisions. 30 © 2010 IBM Corporation
  • 31. Smarter telecommunications: An opportunity to interconnect the systems of a smarter city and lay the groundwork for longer- term economic growth Enhanced broadband infrastructure is the critical backbone of smarter communications and will spur advances in everything from science and medicine to business and technology, and will help billions of people join the global economy. SMARTER TRAFFIC SMARTER HEALTHCARE SMARTER FOOD SYSTEMS SYSTEMS SYSTEMS Provide end-to-end visibility Connect the elements Automate patient records, across the entire global supply of the transportation share patient data, conduct chain to allow farmers to system—streets, bridges, remote diagnostics and obtain better real-time market intersections, signs, signals more with fast and robust pricing for produce and and tolls—with a strong telecommunications supplies and enable retailers telecommunications infrastructure and systems. and manufacturers to more backbone. efficiently integrate product demand with supply replacements. 31 © 2010 IBM Corporation
  • 32. Smarter telecommunications: Ensure food safety and freshness The Innovation: RFID labels applied to food shipments at the farm are used to track it throughout the supply chain onto store shelves. There it can be monitored for freshness and easily tracked in the event of a recall. Embed RFID tags in food The Benefits: shipments. • Ensure freshness of food • Isolate recalled food Trace products food on its journey from farm to store shelf. • Reduce spoilage rate • Streamline distribution processes Ensure • Significant cost savings that food is fresh and safe. 32 © 2010 IBM Corporation
  • 33. Smarter telecommunications: Client transformations Electrical cooperatives in Alabama, Indiana, A southwestern city in the U.S. transformed Michigan and Virginia are bringing broadband its IT infrastructure and launched a wide- Internet access to nearly 200,000 customers reaching wireless mobility project in order to in rural communities via existing power line increase safety, security and access to city infrastructure. Broadband over power line services for all its citizens. Now city technology modifies radio signals to transmit employees can work from anywhere while voice and Internet data over electric utility connected to the city’s computing system, power lines. enabling a new level of collaboration with first responders, improving access to city applications and increasing productivity. 33 © 2010 IBM Corporation
  • 34. Smarter education: An opportunity to nurture our most valuable resource Smarter cities take a systemic view of their education systems, evaluating students in multiple dimensions throughout their lifetimes and equipping them with the skills and knowledge they need to contribute to employers, communities and society. SMARTER CLASSROOM SMART ADMINISTRATION INNOVATION Deliver effective learning Incorporate data across IN RESEARCH content and tools to every education systems to optimize Accelerate innovation, student and teacher operations, improve services knowledge creation and the according to their needs, and lower costs. economic impact of science preferences, abilities, with powerful tools for technology and aspirations. researchers. 34 © 2010 IBM Corporation
  • 35. Smarter education: Help teachers personalize learning for every student The Innovation: Gain insights into personalized, effective learning strategies by integrating multiple sources of historical, current and projected data about student performance and successful strategies. Integrate student data from many sources. The Benefits: • Understand student attendance patterns Analyze • Gain a complete view the data to identify strengths of student progress and weaknesses. • Quickly identify students at risk • Identify strategies to Generate address issues strategies to improve student outcomes. 35 © 2010 IBM Corporation
  • 36. Smarter education: Client transformations North Carolina State University provides A leading research group at a prestigious computing lab resources to schools and university in Massachusetts obtains the colleges throughout the state via a central powerful computing environment it needs service. Students, faculty and teachers are when it leverages the IBM-powered able to receive a customized image of the World Community Grid to perform its content and applications to meet their innovative energy research.. learning needs. 36 © 2010 IBM Corporation
  • 37. Smarter cities focus on the economic health and welfare of citizens and businesses—providing needed services, creating an economically sound environment and improving the quality of life for all. Public ANALYTICS SHARING RESULTS Businesses 37 © 2010 IBM Corporation
  • 38. Performance management gives cities the ability to set priorities, assess progress and share results with the public. Public ANALYTICS SHARING RESULTS MANAGEMENT INFORMATION FOR GOVERNMENT LEADERS Businesses 38 © 2010 IBM Corporation
  • 39. Advanced analytics can identify challenges and potential efficiency gains across all systems. Government Services Public Safety Transportation ANALYTICS • Measure relationships • Run simulations Education • Assess performance Energy and Utilities • Establish goals and priorities Telecommunications Healthcare 39 © 2010 IBM Corporation
  • 40. “The 19th century was a century of empires, the 20th century was a century of nation states. The 21st century will be a century of cities.” – Wellington E. Webb, former Mayor of Denver, Colorado © 2010 IBM Corporation
  • 41. Let’s build a smarter planet, city by city. Join us and see what others are thinking at: ibm.com/think Contact details: alina.neamtu@ro.ibm.com © 2010 IBM Corporation
  • 42. . Multumesc ! © 2010 IBM Corporation