3. Special Thanks! Business Industries Here Today: Healthcare, government, non-profit, ad agencies, public relations, entertainment, professional services, technology, food and travel, manufacturing, telecommunications, software, energy, sports marketing and more
My statements are a culmination of my following this movement since 2000 – the year The Cluetrain Manifest was publish – the year when everything began to change. Cluetrain is to the future of marketing what Positioning was to marketing in the 1970s. It’s been translated into 12 different languages It’s ranked #6 on Business Week's list of 2000 business bestsellers It’s ranked #9 on Amazon's list of 2000 business bestsellers It was written by four guys you’ve probably never heard. They aren’t Harvard MBAs or advertising heroes or PR geniuses They’re misfits, techies and philosophers – and they saw what nobody else saw at the time.