MenteGo Deck pitch December 2013

1. MenteGO
MenteGO
Francisco Berroeta | CEO

2. Our team
Text
Gabriel Moraga
CTO
B.S. Software Engineering
+4 developing softwares in
diferents platforms.
Francisco
Berroeta
Gabriela Sánchez
CEO
COO
B.S. Commercial Engineering
- M.S. Marketing. +4 years
running starups
B.S. Industrial Engineering M.S. Technological Innovation.
+ 4 years running startups.

3. What is the problem?
Finding a great psychologist it is very hard, there is uncertainty, a little of shame
to be recognized by other peers that you need mental aid. People worry about
confidentiality. Also, the lack of convenience of having to go to the professional's
practice = lose time in the process.
Also the mental health market lacks of transparency, you don’t know how much it
will cost to you taking therapy, how much price gap are between psychologists.
Conclusion
People in need of mental aid, want confidentiality, reliable professionals, transparency, fair price and
convenience.

4. Our Solution
The first online service specialized in
mental health.
You can have online mental therapy from any country, with
reliable psychologists selected by an experienced team
100% confidential
Qualified psychologists
Have your therapy in a place
and at a time that suits you.

5. Our advantages
Convenience: Take your
therapy wherever you want,
at any country, you only need
internet.
100% confidential
Qualified professionals
Scalable business model.
First mover advantage in the
region (LatinAmerica)

6. The Market
125 Million
150
People with
Drinking problem
Million
Market opportunity
people with
75%
depression
of people with mental disorders
are not treated
*OMS
1 Million
people
Kill themselves
each year
* Worldwide Data

7. Product overview
Product
Working on a responsive site and
aiming to develop an ios, android
App in the near future.

8. How will we make money?
Users
Customers will pay a flat
rate for each therapy
session.
$
MenteGo collect 40% avg. of
each therapy.

9. Competitor analysis
Off line Mental clinics
Several facilities in each country
Expensive treatments (% for the
clinic)
Located in crowded areas
Private psychologist
practice
Hundreds in each city
Located in crowded areas
Lack of transparency in their fees

10. Business model
Marketing
Visitor
First stage:
People will visit our
site.
Our work:
Create trust
Training
Patient
Paid
Assesment
for therapy
Second stage:
Evaluation session
Our work:
Convert 1 session
into therapy
Third stage:
Deliver a kick ass
service
Our Work:
Heal our patients .
Create retention,
encourage referrals.
Technology

11. Investing
Product/Operations 50%
20%
Advertising & PR
$ 150.000
Salaries
25%
5% Reserve

12. Contact
Francisco Berroeta |
CEO
pepeberroeta
francisco@mentego.com
MenteGO
twitter.com/pepeberroeta
facebook.com/pepeberroeta