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New Media Technology
Website and Online Medium for
Businesses
OVERVIEW
• Website
• The elements of good Website
• The Domain Name
• Web Hosting Provider
OVERVIEW
• E-Commerce
• Major EC concepts
• EC Organizations
• Classification of EC
• F-Commerce
Website
A site or website is a central location of various
web pages that are all related and can be
accessed by visiting the home page using a
browser.
For example, the Quest International University
Perak (QIUP) website address is
https://www.qiup.edu.my
Website
A website refers to a central location that
contains more than one web page or a series of
web pages.
In the above URL example, the website is computerhope.com
and the web page is "url.htm" and is always the last part of the
URL.
Source: Computer Hope
Homepages
A home page is generally the main page a visitor
navigating to a website from a web search
engine will see, and it may also serve as a
landing page to attract visitors.
Source: Wikipedia
The elements of good Website
• An organization’s presence & Stakeholders of
a firm.
• Domain name
• Objectives of the business
• Theme of the Website
• Accessibility
An organization’s presence &
Stakeholders of a firm
• The public image it conveys to its stakeholders
• Include its customers, suppliers, employees,
stockholders, neighbours, and the general
public
Domain name
• Choosing your website domain name is very
important so doesn’t rush. Spend time
thinking about it properly, as what you select
will be a key part of your marketing. Aim for a
name that’s catchy and easy to remember.
Objectives of the business
• Attracting visitors to the Web site
• Making the site interesting enough that
visitors stay and explore
• Convincing visitors to follow the site’s links to
obtain information
Theme of the Website
• Reinforcing positive images that the visitor
might already have about the organization.
• Encouraging visitors to return to the site.
Accessibility
• A website is online and accessible 24 hours a
day, every day of the year. Because of this,
your customers and potential customers can
visit your site for support or information about
new and upcoming products and services
whenever it is convenient for them.
Website and the purpose
Website and the purpose
• Each website has its own unique web address
(see uniform resource locator) which can be
reached through an internet connection.
• The opening page of a website is usually called
homepage which contains hyperlinks to other
pages on the same or other site(s).
Domain Name
• A domain name is your website name. A domain name
is the address where Internet users can access your
website. A domain name is used for finding and
identifying computers on the Internet.
• Computers use IP addresses, which are a series of
number. However, it is difficult for humans to
remember strings of numbers. Because of this, domain
names were developed and used to identify entities on
the Internet rather than using IP addresses.
Domain Name
• The domain name must be registered before
you can use it. Every domain name is unique.
No two websites can have the same domain
name.
• If someone types in www.yourdomain.com, it
will go to your website and no one else's.
Video 1
What Is The Difference Between A
Domain Name And A Website?
How to have your domain name?
• Blue Host
• Go Daddy
• eHost
• iPage
• Fatcow
• HostGator
• Dreamhost
Web Hosting Provider
View this: What Is Web Hosting?
URL
URL is the abbreviation of Uniform Resource Locator. It
is the global address of documents and other resources
on the World Wide Web.
Video 1
Check this if you want to know more
about URL!
Web server
A Web server is a program that uses HTTP
(Hypertext Transfer Protocol) to serve the files
that form Web pages to users, in response to
their requests, which are forwarded by their
computers' HTTP clients. Dedicated computers
and appliances may be referred to as Web
servers as well.
Source: Wiki
Browsers
A browser is an application program that
provides a way to look at and interact with all
the information on the World Wide Web. The
word "browser" seems to have originated prior
to the Web as a generic term for user interfaces
that let you browse (navigate through and read)
text files online.
Bookmarks
A bookmark is a saved shortcut that directs your
browser to a specific webpage. It stores the title,
URL, and favicon of the corresponding page.
Saving bookmarks allows you to easily access
your favorite locations on the Web.
Search Engine
A search engine is really a general class of
programs, however, the term is often used to
specifically describe systems like Google, Bing
and Yahoo! Search that enable users to search
for documents on the World Wide Web.
Video Conferencing
A technology that allows users in different
locations to hold face-to-face meetings without
having to move to a single location. This
technology is particularly convenient for
business users in different cities or even
different countries because it saves the time,
expense and hassle associated with business
travel.
E-commerce
Electronic Commerce (EC) is the process of
buying, selling, transferring, or exchanging
products, services, and/or information via
computer networks, mostly the Internet and the
Intranet.
Major EC concepts
EC can take several forms depending on the
degree of digitization:
• The ordering system (order, payment)
• The processing ( create product/services)
• The shipment (delivery) method.
Pure versus Partial EC
If there is at least one digital dimensions, we
consider the situation as EC, but only partial EC.
“For example, purchasing a computer from DELL’s
website or a book from Amazon.com is a partial EC,
because the merchandise is physically delivered.
However, buying an e-book from Amazon.com is a
Pure EC, because the ordering, processing and
delivery to the buyer are all digital.”
EC Organizations
Brick and mortar organizations
• Old-economy organizations (corporation) that
performs their primary business online, selling
physical products by means of physical agents.
Virtual (pure-play) organizations
• The organizations that conduct their business
activities solely online.
EC Organizations
Click–and-mortar (click-and –brick)
organizations
• Organization that conduct some e-commerce
activities, usually as an additional marketing
channel.
Electronic Market
Electronic market also known as (e-marketplace)
where buyer and seller meet online to exhange
goods, services, money, or information.
Electronic markets are connected to seller and
buyers via Internet.
Classification of EC
• Business to Business (B2B)
• Business to Consumer (B2C)
• Business to Business to Consumer (B2B2C)
• Consumer to Business (C2B)
• Business to Employee (B2E)
• Consumer to Consumer (C2C)
• E-Government
F-Commerce
Facebook commerce (F-commerce) refers to e-
commerce that is facilitated by the Facebook
social media platform. Facebook is a major
enterprise, with hundreds of millions of users
and near-constant media exposure.

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New Media Technology -Website and Online Medium for Businesses

  • 1. New Media Technology Website and Online Medium for Businesses
  • 2. OVERVIEW • Website • The elements of good Website • The Domain Name • Web Hosting Provider
  • 3. OVERVIEW • E-Commerce • Major EC concepts • EC Organizations • Classification of EC • F-Commerce
  • 4. Website A site or website is a central location of various web pages that are all related and can be accessed by visiting the home page using a browser. For example, the Quest International University Perak (QIUP) website address is https://www.qiup.edu.my
  • 5. Website A website refers to a central location that contains more than one web page or a series of web pages. In the above URL example, the website is computerhope.com and the web page is "url.htm" and is always the last part of the URL. Source: Computer Hope
  • 6. Homepages A home page is generally the main page a visitor navigating to a website from a web search engine will see, and it may also serve as a landing page to attract visitors. Source: Wikipedia
  • 7. The elements of good Website • An organization’s presence & Stakeholders of a firm. • Domain name • Objectives of the business • Theme of the Website • Accessibility
  • 8. An organization’s presence & Stakeholders of a firm • The public image it conveys to its stakeholders • Include its customers, suppliers, employees, stockholders, neighbours, and the general public
  • 9. Domain name • Choosing your website domain name is very important so doesn’t rush. Spend time thinking about it properly, as what you select will be a key part of your marketing. Aim for a name that’s catchy and easy to remember.
  • 10. Objectives of the business • Attracting visitors to the Web site • Making the site interesting enough that visitors stay and explore • Convincing visitors to follow the site’s links to obtain information
  • 11. Theme of the Website • Reinforcing positive images that the visitor might already have about the organization. • Encouraging visitors to return to the site.
  • 12. Accessibility • A website is online and accessible 24 hours a day, every day of the year. Because of this, your customers and potential customers can visit your site for support or information about new and upcoming products and services whenever it is convenient for them.
  • 13. Website and the purpose
  • 14. Website and the purpose • Each website has its own unique web address (see uniform resource locator) which can be reached through an internet connection. • The opening page of a website is usually called homepage which contains hyperlinks to other pages on the same or other site(s).
  • 15. Domain Name • A domain name is your website name. A domain name is the address where Internet users can access your website. A domain name is used for finding and identifying computers on the Internet. • Computers use IP addresses, which are a series of number. However, it is difficult for humans to remember strings of numbers. Because of this, domain names were developed and used to identify entities on the Internet rather than using IP addresses.
  • 16. Domain Name • The domain name must be registered before you can use it. Every domain name is unique. No two websites can have the same domain name. • If someone types in www.yourdomain.com, it will go to your website and no one else's.
  • 17. Video 1 What Is The Difference Between A Domain Name And A Website?
  • 18. How to have your domain name? • Blue Host • Go Daddy • eHost • iPage • Fatcow • HostGator • Dreamhost
  • 19. Web Hosting Provider View this: What Is Web Hosting?
  • 20. URL URL is the abbreviation of Uniform Resource Locator. It is the global address of documents and other resources on the World Wide Web. Video 1 Check this if you want to know more about URL!
  • 21. Web server A Web server is a program that uses HTTP (Hypertext Transfer Protocol) to serve the files that form Web pages to users, in response to their requests, which are forwarded by their computers' HTTP clients. Dedicated computers and appliances may be referred to as Web servers as well. Source: Wiki
  • 22. Browsers A browser is an application program that provides a way to look at and interact with all the information on the World Wide Web. The word "browser" seems to have originated prior to the Web as a generic term for user interfaces that let you browse (navigate through and read) text files online.
  • 23. Bookmarks A bookmark is a saved shortcut that directs your browser to a specific webpage. It stores the title, URL, and favicon of the corresponding page. Saving bookmarks allows you to easily access your favorite locations on the Web.
  • 24. Search Engine A search engine is really a general class of programs, however, the term is often used to specifically describe systems like Google, Bing and Yahoo! Search that enable users to search for documents on the World Wide Web.
  • 25. Video Conferencing A technology that allows users in different locations to hold face-to-face meetings without having to move to a single location. This technology is particularly convenient for business users in different cities or even different countries because it saves the time, expense and hassle associated with business travel.
  • 26. E-commerce Electronic Commerce (EC) is the process of buying, selling, transferring, or exchanging products, services, and/or information via computer networks, mostly the Internet and the Intranet.
  • 27. Major EC concepts EC can take several forms depending on the degree of digitization: • The ordering system (order, payment) • The processing ( create product/services) • The shipment (delivery) method.
  • 28. Pure versus Partial EC If there is at least one digital dimensions, we consider the situation as EC, but only partial EC. “For example, purchasing a computer from DELL’s website or a book from Amazon.com is a partial EC, because the merchandise is physically delivered. However, buying an e-book from Amazon.com is a Pure EC, because the ordering, processing and delivery to the buyer are all digital.”
  • 29. EC Organizations Brick and mortar organizations • Old-economy organizations (corporation) that performs their primary business online, selling physical products by means of physical agents. Virtual (pure-play) organizations • The organizations that conduct their business activities solely online.
  • 30. EC Organizations Click–and-mortar (click-and –brick) organizations • Organization that conduct some e-commerce activities, usually as an additional marketing channel.
  • 31. Electronic Market Electronic market also known as (e-marketplace) where buyer and seller meet online to exhange goods, services, money, or information. Electronic markets are connected to seller and buyers via Internet.
  • 32. Classification of EC • Business to Business (B2B) • Business to Consumer (B2C) • Business to Business to Consumer (B2B2C) • Consumer to Business (C2B) • Business to Employee (B2E) • Consumer to Consumer (C2C) • E-Government
  • 33. F-Commerce Facebook commerce (F-commerce) refers to e- commerce that is facilitated by the Facebook social media platform. Facebook is a major enterprise, with hundreds of millions of users and near-constant media exposure.