Product research involves analyzing market trends to find products with high sales and good profit margins. The steps in product research include finding products that meet specific criteria like having a sales volume of at least 300 units and a revenue of $7,000 or more while maintaining a profit margin of 30% or higher. Key aspects of product research include identifying 3 main keywords with search volumes over 2,000, ensuring there are no patent or trademark issues, and analyzing positive and negative reviews to identify opportunities.

1. Amazon
Product
Researcher
What my Clients need to know...
Emmanuel Balaguer / Product Research Specialist
Amazon VA Masterclass Batch 16

2. What is Product
Research?
Analyzing Market Trends
Can Generate High Sales
Good Profit Margin

3. Product
Restriction
Get the
Profit
Margin
Product
Criteria
Product
Research
Method
Get 3
Main
Keyw ords
Product
Research
Analysis
Steps in Product Research
Positive &
Negative
Reviews

4. Price ($25 and up)
Sales (300 units)
Revenue (7000 and up)
Reviews (500 and below)
Profit Margin (30% and up)
Item Weight (3 lbs and below)
Keyword Search Volume (2000 and up)
Patent / Trademark (None)
HazMat / Gated Category (None)
Eligible for PPC (Yes)
Not breakable / not electronic
With market in google trends
Produc t
C riteria

5. Product Research
Method
Automated Method (Helium 10)
Manual Method (Google, Pinterest, Amazon,
Alibaba, Youtube)

6. Get 3 Main Keywords
Find 3 main keywords
Must not have keyword search lower than 2000
High search volume has higher competition

7. Product Restriction

8. Product Research
Analysis
Run Helium Xray using the chosen keyword
Sort the Revenue from highest to lowest
Get the average of the results

9. Get The
Profit Margin

10. Positive &
Negative Reviews
Final Recommendation

11. Congratulations!
You have found your potential
winning product!!